William Hill NPS & Customer Reviews | Comparably
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William Hill
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About William Hill's Brand

Operator of betting and gaming company. The company provides gambling and betting services for sports, casino, poker, games and races. It provides gaming and betting services through shops, online, mobile and telephone.

Brand at a Glance

64%
Customer Loyalty
2.7/5
Product Quality
2.7/5
Pricing
2.7/5
Customer Service

William Hill NPS

William Hill's Net Promoter Score (NPS) is a -51 with 16% Promoters, 17% Passives, and 67% Detractors. Net Promoter Score tracks whether William Hill's customers would recommend using the product based on a scale of -100 to 100.

William Hill Overall NPS

-51
NPS
16%Promoters
17%Passives
67%Detractors
William Hill Overall NPS

William Hill NPS Trend

-100
-50
0
50
100
Sep 2020
100
Sep 2020100
Jan 2021
0
Jan 20210
Apr 2021
33
Apr 202133
Nov 2021
0
Nov 20210
May 2022
-33
May 2022-33
May 2023
-43
May 2023-43
Jun 2023
-37
Jun 2023-37
Sep 2023
-44
Sep 2023-44
Feb 2024
-50
Feb 2024-50
Mar 2024
-45
Mar 2024-45
Jun 2024
-51
Jun 2024-51

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

William Hill Customer Loyalty

64%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

64% of William Hill users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

64
64%
36
36%
William Hill Customer Loyalty

William Hill Product Quality

2.7/5

William Hill has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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William Hill Product Information

William Hill’s product quality score is a 2.7 out of 5 as rated by its users and customers.

Website
www.williamhillplc.com
Company Size
10,000+ Employees

William Hill Pricing

William Hill ROI & Value For Money

2.7/5

William Hill has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

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William Hill Customer Satisfaction (CSAT)

William Hill Customer Satisfaction (CSAT) Score

17 / 100

William Hill has an overall Customer Satisfaction score of 17 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied0%
Satisfied17%
Neither Satisfied nor Dissatisfied50%
Dissatisfied33%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
17%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
33%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

William Hill Customer Service

2.7/5

William Hill has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.

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About William Hill's Customer Service

Address

Greenside House, London, N22 7TP Bahamas


Website

www.williamhillplc.com


Phone Number

7

William Hill as an Employer

2.8/5

William Hill has a 2.8/5 stars for its overall company culture rated by their employees

  William Hill CEO
bottom
40%
CEO of William Hill

In the Bottom 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

William Hill scored a -51 for Net Promoter Score and a -28 for Employee Net Promoter Score. NPS gauges how likely a customer of William Hill would recommend the brand to a friend. ENPS measures how likely William Hill employees would recommend working at William Hill to a friend.

Net Promoter Score

-51
NPS Score
16%Promoters
17%Passive
67%Detractors

Employee Net Promoter Score

-28
eNPS Score
29%Promoters
14%Passive
57%Detractors

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