Winc NPS & Customer Reviews | Comparably
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Winc
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About Winc's Brand

"Winc, formerly Club W, is a California based direct-to-consumer winery that is revolutionizing the way people discover, buy and share wine."

Brand at a Glance

61%
Customer Loyalty
2.7/5
Product Quality
2.6/5
Pricing
2.3/5
Customer Service

Winc NPS

Winc's Net Promoter Score (NPS) is a -59 with 11% Promoters, 19% Passives, and 70% Detractors. Net Promoter Score tracks whether Winc's customers would recommend using the product based on a scale of -100 to 100.

Winc Overall NPS

-59
NPS
11%Promoters
19%Passives
70%Detractors
Winc Overall NPS

Winc NPS Trend

-100
-50
0
50
100
Apr 2022
-39
Apr 2022-39
May 2022
-43
May 2022-43
Dec 2022
-54
Dec 2022-54
Jan 2023
-45
Jan 2023-45
Jul 2023
-48
Jul 2023-48
Aug 2023
-50
Aug 2023-50
Oct 2023
-52
Oct 2023-52
Nov 2023
-56
Nov 2023-56
Apr 2024
-59
Apr 2024-59
Sep 2024
-56
Sep 2024-56
Nov 2024
-58
Nov 2024-58
Jan 2025
-59
Jan 2025-59

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Winc NPS by Gender

Female customers rated Winc's NPS 1 points higher than Male customers.

Male

-51

Winc's NPS was rated -51 by Male customers on Comparably.

16%
Promoters
17%
Passives
67%
Detractors

Female

-50

Winc's NPS was rated -50 by Female customers on Comparably.

10%
Promoters
30%
Passives
60%
Detractors

Winc NPS by Ethnicity

Winc's NPS was rated -20 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-20
Caucasian-20

Winc NPS by Age

Winc's NPS was rated -43 points by customers ages 26-30 on Comparably.

0
20
40
60
80
100
Promoters
14%
Passives
29%
Detractors
57%
26-3014%29%57%

Winc NPS by Usage

Winc's NPS was rated the highest by customers who have used Winc's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-33
Less than 1 Year-33
2 to 5 Years
-60
2 to 5 Years-60

Winc Customer Reviews

Out of the 3 Winc customer reviews 2 were positive and 1 was constructive. Winc customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
I can't get the checkout to work. I've tried adding my mastercard and even my paypal but it still says billing incomplete.
What do you value most about this brand?
Great amazing fantastic good better
What do you value most about this brand?
Great wine and great education/ customer service. Porter and Plot is my personal fav.

Winc Customer Loyalty

61%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

61% of Winc users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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61
61%
39
39%
Winc Customer Loyalty

Winc Customer Loyalty Score by Gender

Female customers rated Winc's Customer Loyalty score 9% higher than Male customers.

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Male
55%
Yes
Female
64%
Yes

Winc Customer Loyalty Score by Ethnicity

Winc's Customer Loyalty score was rated 46% by Caucasian customers on Comparably.

% who answered "Yes"

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46
out of 100
Caucasian

Winc Customer Loyalty Score by Age

Winc's Customer Loyalty score was rated 61% by customers ages 26-30 on Comparably.

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0
20%
40%
60%
80%
100%
26-30
61%
26-3061%

Winc Customer Loyalty Score by Usage

Winc's Customer Loyalty score was rated the highest by customers who have used Winc's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
40%
2 to 5 Years
64%

Winc Customer Loyalty Score by Industry

Winc's Customer Loyalty score was rated 61% by Tech industry customers.

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Tech
61%

Winc Product Quality

2.7/5

Winc has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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Winc Product Information

Winc’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Winc's product the highest.

Website
http://winc.com
Company Size
1-10 Employees

Industry

Tech
Consumer Services
Ecommerce and Marketplaces
Food and Beverages

Quick Insights into Winc Product Quality

Winc's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers who have used Winc's products/services for 2 to 5 Years.

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Ranked Winc Product Quality the Highest

26-30
3.5
Tech
3.5
Caucasian
3.1

Ranked Winc Product Quality the Lowest

Male
2.5
2 to 5 Years
2.4

Winc Product Quality Score by Gender

Female customers rated Winc's Product Quality score 0.5 stars higher than Male customers.

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Male

2.5/5

Female

3/5

Winc Product Quality Score by Ethnicity

Winc's Product Quality score was rated 3.1 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.1
Caucasian3.1

Winc Product Quality Score by Age

Winc's Product Quality score was rated 3.5 stars by customers ages 26-30 on Comparably.

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0
1
2
3
4
5
26-30
3.5
26-303.5

Winc Product Quality Score by Usage

Winc's Product Quality score was rated the highest by customers who have used Winc's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
3.1
2 to 5 Years
2.4

Winc Product Quality Score by Industry

Winc's Product Quality score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

Winc Pricing

Winc ROI & Value For Money

2.6/5

Winc has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.

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Winc Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Winc ROI

Winc's ROI score was rated highest by customers ages 26-30, and rated lowest by customers who have used Winc's products/services for 2 to 5 Years.

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Ranked Winc ROI the Highest

26-30
2.9
Caucasian
2.7
Female
2.6

Ranked Winc ROI the Lowest

Male
2.6
2 to 5 Years
2.1

Winc ROI Score by Gender

Winc's ROI score was rated 2.6 by both Female and Male customers on Comparably.

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Male

2.6/5

Female

2.6/5

Winc ROI Score by Ethnicity

Winc's ROI score was rated 2.7 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7

Winc ROI Score by Age

Winc's ROI score was rated 2.9 stars by customers ages 26-30 on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Winc.
0
1
2
3
4
5
26-30
2.9
26-302.9

Winc ROI Score by Usage

Winc's ROI score was rated the highest by customers who have used Winc's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
2.6
2 to 5 Years
2.1

Winc ROI Score by Industry

Winc's ROI score was rated 2.6 stars by Tech industry customers.

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Tech
2.6

Winc Customer Satisfaction (CSAT)

Winc Customer Satisfaction (CSAT) Score

48 / 100

Winc has an overall Customer Satisfaction score of 48 rated by its users and customers.

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Very Satisfied11%
Satisfied37%
Neither Satisfied nor Dissatisfied16%
Dissatisfied5%
Very Dissatisfied31%
Very Satisfied
11%
Satisfied
37%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
5%
Very Dissatisfied
31%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Winc Customer Satisfaction

Winc's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by Male customers.

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Ranked Winc Customer Satisfaction the Highest

Tech
67%
Female
57%
2 to 5 Years
20%

Ranked Winc Customer Satisfaction the Lowest

Male
40%

Winc Customer Satisfaction Score by Gender

Female customers rated Winc's Customer Satisfaction score 17 points higher than Male customers.

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40 / 100
Male
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
60%
57 / 100
Female
Very Satisfied
14%
Satisfied
43%
Neither Satisfied nor Dissatisfied
29%
Dissatisfied
14%
Very Dissatisfied
0%

Winc Customer Satisfaction Score by Usage

Winc's Customer Satisfaction score was rated 20 points by customers who have used Winc's products/services for 2 to 5 Years.

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2 to 5 Years
20

Winc Customer Satisfaction Score by Industry

Winc's Customer Satisfaction score was rated 67 points by Tech industry customers.

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Tech
67

Winc Customer Service

2.3/5

Winc has an overall Customer Service score of 2.3 out of 5 stars rated by its users and customers.

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About Winc's Customer Service

Address

5340 Alla Road, Los Angeles, CA 90066


Website

http://winc.com

Quick Insights into Winc Customer Service

Winc's Customer Service score was rated highest by customers ages 26-30, and rated lowest by Male customers.

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Ranked Winc Customer Service the Highest

26-30
3
Tech
2.8
Female
2.6

Ranked Winc Customer Service the Lowest

Less than 1 Year
2.1
Male
2.1

Winc Customer Service Score by Gender

Female customers rated Winc's Customer Service score 0.5 stars higher than Male customers.

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Male

2.1/5

Female

2.6/5

Winc Customer Service Score by Ethnicity

Winc's Customer Service score was rated 2.2 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
2.2
Caucasian2.2

Winc Customer Service Score by Age

Winc's Customer Service score was rated 3 stars by customers ages 26-30 on Comparably.

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0
20
40
60
80
100
26-30
3
26-303

Winc Customer Service Score by Usage

Winc's Customer Service score was rated 2.1 stars by customers who have used Winc's products/services for 2 to 5 Years, and by customers with Less than 1 Year of usage.

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Less than 1 Year
2.1
2 to 5 Years
2.1

Winc Customer Service Score by Industry

Winc's Customer Service score was rated 2.8 stars by Tech industry customers.

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Tech
2.8

Winc as an Employer

2.8/5

Winc has a 2.8/5 stars for its overall company culture rated by their employees

  Winc CEO
bottom
5%
CEO of Winc

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Winc scored a -59 for Net Promoter Score and a -57 for Employee Net Promoter Score. NPS gauges how likely a customer of Winc would recommend the brand to a friend. ENPS measures how likely Winc employees would recommend working at Winc to a friend.

Net Promoter Score

-59
NPS Score
11%Promoters
19%Passive
70%Detractors

Employee Net Promoter Score

-57
eNPS Score
14%Promoters
15%Passive
71%Detractors

Global Ranking Snapshot

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6
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