Woodward NPS & Customer Reviews | Comparably
Brand Page
Woodward
Marketing or Exec? Claim Your Free Account

About Woodward's Brand

Woodward is an independent designer, manufacturer and service provider of energy control and optimization solutions for aerospace and industrial markets.

Brand at a Glance

77%
Customer Loyalty
3.7/5
Product Quality
3.8/5
Pricing
3.8/5
Customer Service

Woodward NPS

Woodward's Net Promoter Score (NPS) is a 32 with 60% Promoters, 12% Passives, and 28% Detractors. Net Promoter Score tracks whether Woodward's customers would recommend using the product based on a scale of -100 to 100.

Woodward Overall NPS

32
NPS
60%Promoters
12%Passives
28%Detractors
Woodward Overall NPS

Woodward NPS Trend

-100
-50
0
50
100
Oct 2023
30
Oct 202330
Nov 2023
22
Nov 202322
Dec 2023
20
Dec 202320
Feb 2024
25
Feb 202425
May 2024
28
May 202428
Jun 2024
34
Jun 202434
Oct 2024
37
Oct 202437
Dec 2024
40
Dec 202440
Feb 2025
42
Feb 202542
May 2025
34
May 202534
Aug 2025
29
Aug 202529
Oct 2025
32
Oct 202532

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Woodward NPS by Gender

Woodward's NPS was rated 50 by Male customers on Comparably.

Male

50

Woodward's NPS was rated 50 by Male customers on Comparably.

75%
Promoters
0%
Passives
25%
Detractors

Female

N/A

Woodward's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Woodward Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of Woodward users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

77
77%
23
23%
Woodward Customer Loyalty

Woodward Customer Loyalty Score by Gender

Woodward's Customer Loyalty score was rated 55 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Woodward.
Male
55%
Yes
Female
N/A
Yes

Woodward Product Quality

3.7/5

Woodward has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Woodward's overall Product Quality score rated by its users and customers.

Woodward Product Information

Woodward’s product quality score is a 3.7 out of 5 as rated by its users and customers.

Website
http://woodward.com/
Company Size
5,001-10,000 Employees

Industry

Aerospace and Aviation

Quick Insights into Woodward Product Quality

Woodward's Product Quality score was rated highest by Male customers.

Sign Up to unlock insights into how customers have ranked Woodward's Product Quality.

Ranked Woodward Product Quality the Highest

Male
3.6

Woodward Product Quality Score by Gender

Woodward's Product Quality score was rated 3.6 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Woodward.

Male

3.6/5

Female

N/A

Woodward Pricing

Woodward ROI & Value For Money

3.8/5

Woodward has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

Sign Up to unlock Woodward's overall ROI score rated by its users and customers.

Quick Insights into Woodward ROI

Woodward's ROI score was rated highest by Male customers.

Sign Up to unlock insights into how customers have ranked Woodward's ROI score.

Ranked Woodward ROI the Highest

Male
3.6

Woodward ROI Score by Gender

Woodward's ROI score was rated 3.6 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Woodward.

Male

3.6/5

Female

N/A

Woodward Customer Satisfaction (CSAT)

Woodward Customer Satisfaction (CSAT) Score

78 / 100

Woodward has an overall Customer Satisfaction score of 78 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied56%
Satisfied22%
Neither Satisfied nor Dissatisfied0%
Dissatisfied5%
Very Dissatisfied17%
Very Satisfied
56%
Satisfied
22%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
5%
Very Dissatisfied
17%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Woodward Customer Satisfaction

Woodward's Customer Satisfaction score was rated highest by Male customers.

Sign Up to unlock insights into how customers have ranked Woodward's Customer Satisfaction.

Ranked Woodward Customer Satisfaction the Highest

Male
100%

Woodward Customer Satisfaction Score by Gender

Woodward's Customer Satisfaction score was rated 100 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Woodward.
100 / 100
Male
Very Satisfied
75%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Woodward Customer Service

3.8/5

Woodward has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

Sign Up to unlock Woodward's overall Customer Service score rated by its users and customers.

About Woodward's Customer Service

Address

1081 Woodward Way, Fort Collins, CO 80524


Website

http://woodward.com/


Phone Number

(970) 482-5811

Quick Insights into Woodward Customer Service

Woodward's Customer Service score was rated highest by Male customers.

Sign Up to unlock insights into how customers have ranked Woodward's Customer Service score.

Ranked Woodward Customer Service the Highest

Male
3.7

Woodward Customer Service Score by Gender

Woodward's Customer Service score was rated 3.7 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Woodward.

Male

3.7/5

Female

N/A

Woodward as an Employer

4.3/5

Woodward has a 4.3/5 stars for its overall company culture rated by their employees

  Woodward CEO
top
20%
CEO of Woodward

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Woodward scored a 32 for Net Promoter Score and a 14 for Employee Net Promoter Score. NPS gauges how likely a customer of Woodward would recommend the brand to a friend. ENPS measures how likely Woodward employees would recommend working at Woodward to a friend.

Net Promoter Score

32
NPS Score
60%Promoters
12%Passive
28%Detractors

Employee Net Promoter Score

14
eNPS Score
45%Promoters
24%Passive
31%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail