11
NPS
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Woolworths
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About Woolworths' Brand
Operator of retail stores. The Company is engaged in retail sale of food, liquor and petroleum products in Australia, New Zealand and India.
Brand at a Glance
63%
Customer Loyalty
3.8/5
Product Quality
3.1/5
Pricing
3.3/5
Customer Service
Woolworths NPS
Woolworths's Net Promoter Score (NPS) is a 11 with 33% Promoters, 45% Passives, and 22% Detractors. Net Promoter Score tracks whether Woolworths's customers would recommend using the product based on a scale of -100 to 100.
Woolworths Overall NPS
| 33% | Promoters |
|---|---|
| 45% | Passives |
| 22% | Detractors |
Woolworths NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 -100 | May 2022 | -100 |
Aug 2022 0 | Aug 2022 | 0 |
Mar 2023 33 | Mar 2023 | 33 |
May 2023 25 | May 2023 | 25 |
Feb 2024 17 | Feb 2024 | 17 |
Mar 2024 -1 | Mar 2024 | -1 |
Jun 2024 0 | Jun 2024 | 0 |
May 2025 11 | May 2025 | 11 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Woolworths Customer Loyalty
63%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
63% of Woolworths users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Woolworths Product Quality
3.8/5
Woolworths has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Woolworths' overall Product Quality score rated by its users and customers.
Woolworths Product Information
Woolworths’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- www.woolworthslimited.com.au
- Company Size
- 10,000+ Employees
Woolworths Pricing
Woolworths ROI & Value For Money
3.1/5
Woolworths has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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Woolworths Customer Satisfaction (CSAT)
Woolworths Customer Satisfaction (CSAT) Score
100 / 100
Woolworths has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Woolworths Customer Service
3.3/5
Woolworths has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
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About Woolworths's Customer Service
Address
PO Box 8000, Baulkham Hills, 2153
Website
www.woolworthslimited.com.au
Phone Number
7
