WordStream NPS & Customer Reviews | Comparably
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WordStream
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About WordStream's Brand

WordStream provides search marketing software and price per click services for online marketers.

Brand at a Glance

60%
Customer Loyalty
3.9/5
Product Quality
3.7/5
Pricing
2.1/5
Customer Service

WordStream NPS

WordStream's Net Promoter Score (NPS) is a 39 with 56% Promoters, 27% Passives, and 17% Detractors. Net Promoter Score tracks whether WordStream's customers would recommend using the product based on a scale of -100 to 100.

WordStream Overall NPS

39
NPS
56%Promoters
27%Passives
17%Detractors
WordStream Overall NPS

WordStream NPS Trend

-100
-50
0
50
100
Jul 2020
-100
Jul 2020-100
Aug 2020
54
Aug 202054
Jan 2022
49
Jan 202249
Apr 2022
44
Apr 202244
Sep 2023
39
Sep 202339

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

WordStream NPS by Usage

WordStream's NPS was rated the highest by customers who have used WordStream's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.

-100
-50
0
50
100
Less than 1 Year
58
Less than 1 Year58
5 to 10 Years
17
5 to 10 Years17

WordStream Customer Reviews

Out of the 2 WordStream customer reviews 0 were positive and 2 were constructive. WordStream customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
The customer service is poor and sometimes non-responsive. You can't trust them with your money. Better off running your own campaign.
What can this brand most improve?
technical skills, honesty, integrity, value

WordStream Customer Loyalty

60%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

60% of WordStream users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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60
60%
40
40%
WordStream Customer Loyalty

WordStream Product Quality

3.9/5

WordStream has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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WordStream Product Information

WordStream serves markets in the United States, Asia, China, Europe, Middle-East and Africa, Australia, Canada, India, United Kingdom, and Latin America. WordStream supports iOS and Web devices and offers products for small and medium sized businesses.

WordStream’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated WordStream's product the highest.

Website
http://www.wordstream.com
Company Size
51-200 Employees

Industry

Tech
AdTech
Business Services
SaaS

Languages Supported

English

Quick Insights into WordStream Product Quality

WordStream's Product Quality score was rated highest by customers who have used WordStream's products/services for 1 to 2 Years.

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Ranked WordStream Product Quality the Highest

1 to 2 Years
3.9
Tech
3.5

WordStream Product Quality Score by Usage

WordStream's Product Quality score was rated 3.9 stars by customers who have used WordStream's products/services for 1 to 2 Years.

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1 to 2 Years
3.9

WordStream Product Quality Score by Industry

WordStream's Product Quality score was rated 3.5 stars by Tech industry customers.

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Tech
3.5

WordStream Pricing

WordStream ROI & Value For Money

3.7/5

WordStream has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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WordStream Pricing Plans

WordStream has a pricing structure that accommodates small and medium businesses. Starting from $229/month, WordStream uses a subscription model.

Who Uses WordStream?

Small Businesses
Medium Businesses

WordStream Customer Satisfaction (CSAT)

Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied100%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

WordStream Customer Service

2.1/5

WordStream has an overall Customer Service score of 2.1 out of 5 stars rated by its users and customers.

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About WordStream's Customer Service

Address

177 Huntington Ave., 16th Floor, Boston, MA


Website

http://www.wordstream.com


Phone Number

1(866) 971-0933

WordStream as an Employer

3.4/5

WordStream has a 3.4/5 stars for its overall company culture rated by their employees

  WordStream CEO
top
10%
CEO of WordStream

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

WordStream scored a 39 for Net Promoter Score and a 60 for Employee Net Promoter Score. NPS gauges how likely a customer of WordStream would recommend the brand to a friend. ENPS measures how likely WordStream employees would recommend working at WordStream to a friend.

Net Promoter Score

39
NPS Score
56%Promoters
27%Passive
17%Detractors

Employee Net Promoter Score

60
eNPS Score
70%Promoters
20%Passive
10%Detractors

Global Ranking Snapshot

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