The NPD Group Competitors | Comparably
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EMPLOYEE
PARTICIPANTS
21
TOTAL
RATINGS
235

The NPD Group Competitors

The NPD Group competitors include IRI, Hartman Group, Experticity, J.D. Power and THE NIELSEN COMPANY (US), LLC. The NPD Group ranks 1st in CEO Score on Comparably vs its competitors. See below how The NPD Group compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

CEO Rank
1st
eNPS Rank
2nd
Gender Rank
1st
Diversity Rank
1st
Product Quality
3rd
NPS Rank
1st
Pricing Rank
4th
Customer Service
4th

See The NPD Group Culture vs Competitors:

The NPD Group Competitors
RankCompanyScore
1The NPD Group78
2IRI73
3Experticity69
4J.D. Power63
5THE NIELSEN COMPANY (US), LLC62

The NPD Group Competitors at a Glance

Product Quality Score Comparison

The NPD Group Ranks 3rd in Product Quality Score

9 Customers rate The NPD Group's Product Quality Score a 3.5/5, which ranks it 3rd against its competitors, below THE NIELSEN COMPANY (US), LLC.

  1. 1st
    IRI
    3.8 / 5
  2. 2nd
    THE NIELSEN COMPANY (US), LLC
    3.5 / 5
  3. 3rd
    The NPD Group
    3.5 / 5
  4. 4th
    J.D. Power
    3.4 / 5
  5. 5th
    Experticity
    2.5 / 5
Product Quality Score Comparison
RankCompany Score
1IRI76
2THE NIELSEN COMPANY (US), LLC71
3The NPD Group70
4J.D. Power68
5Experticity50
NPS Comparison

The NPD Group Ranks 1st in Net Promoter Score

14 Customers rate The NPD Group's Net Promoter Score a 28, which ranks it 1st against its competitors. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend The NPD Group to a friend?”.

  1. 1st
    The NPD Group
    28
  2. 2nd
    IRI
    24
  3. 3rd
    THE NIELSEN COMPANY (US), LLC
    17
  4. 4th
    J.D. Power
    2
NPS Comparison
RankCompany Score
1The NPD Group28
2IRI24
3THE NIELSEN COMPANY (US), LLC17
4J.D. Power2
Pricing Score Comparison

The NPD Group Ranks 4th in Pricing Score

9 Customers rate The NPD Group's Pricing Score a 3/5, which ranks it 4th against its competitors, below THE NIELSEN COMPANY (US), LLC.

  1. 1st
    IRI
    3.9 / 5
  2. 2nd
    J.D. Power
    3.5 / 5
  3. 3rd
    THE NIELSEN COMPANY (US), LLC
    3.5 / 5
  4. 4th
    The NPD Group
    3 / 5
  5. 5th
    Experticity
    3 / 5
Pricing Score Comparison
RankCompany Score
1IRI79
2J.D. Power70
3THE NIELSEN COMPANY (US), LLC70
4The NPD Group61
5Experticity60
Customer Service Comparison

The NPD Group Ranks 4th in Customer Service

9 Customers rate The NPD Group's Customer Service a 3.2/5, which ranks it 4th against its competitors, below THE NIELSEN COMPANY (US), LLC.

  1. 1st
    IRI
    3.8 / 5
  2. 2nd
    J.D. Power
    3.5 / 5
  3. 3rd
    THE NIELSEN COMPANY (US), LLC
    3.5 / 5
  4. 4th
    The NPD Group
    3.2 / 5
  5. 5th
    Experticity
    3 / 5
Customer Service Comparison
RankCompany Score
1IRI76
2J.D. Power71
3THE NIELSEN COMPANY (US), LLC70
4The NPD Group65
5Experticity60
Overall Culture Score Comparison

The NPD Group Ranks 1st in Overall Culture Score

21 Employees rate The NPD Group's Overall Culture a 78/100, which ranks it 1st against its competitors. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.

  1. 1st
    The NPD Group
    78 / 100
  2. 2nd
    IRI
    73 / 100
  3. 3rd
    Experticity
    69 / 100
  4. 4th
    J.D. Power
    63 / 100
  5. 5th
    THE NIELSEN COMPANY (US), LLC
    62 / 100
Overall Culture Score Comparison
RankCompany Score
1The NPD Group78
2IRI73
3Experticity69
4J.D. Power63
5THE NIELSEN COMPANY (US), LLC62
eNPS Comparison

The NPD Group Ranks 2nd in Employee Net Promoter Score

16 Employees rate The NPD Group's Employee Net Promoter Score a 6, which ranks it 2nd against its competitors, below IRI. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at The NPD Group to a friend?”.

  1. 1st
    IRI
    21
  2. 2nd
    The NPD Group
    6
  3. 3rd
    THE NIELSEN COMPANY (US), LLC
    -13
  4. 4th
    J.D. Power
    -33
  5. 5th
    Experticity
    -34
eNPS Comparison
RankCompany eNPS
1IRI21
2The NPD Group6
3THE NIELSEN COMPANY (US), LLC-13
4J.D. Power-33
5Experticity-34
Gender Score Comparison

The NPD Group Ranks 1st in Gender Score

4 Employees rate The NPD Group's Gender Score a 77/100, which ranks it 1st against its competitors. The Gender Score tracks how positively women rate their experience at The NPD Group.

  1. 1st
    The NPD Group
    77 / 100
  2. 2nd
    THE NIELSEN COMPANY (US), LLC
    76 / 100
  3. 3rd
    IRI
    71 / 100
  4. 4th
    J.D. Power
    63 / 100
Gender Score Comparison
RankCompany Score
1The NPD Group77
2THE NIELSEN COMPANY (US), LLC76
3IRI71
4J.D. Power63
Diversity Score Comparison

The NPD Group Ranks 1st in Diversity Score

3 Employees rate The NPD Group's Diversity Score a 87/100, which ranks it 1st against its competitors. The Diversity Score tracks how positively diverse employees rate their experience at The NPD Group.

  1. 1st
    The NPD Group
    87 / 100
  2. 2nd
    THE NIELSEN COMPANY (US), LLC
    71 / 100
  3. 3rd
    IRI
    58 / 100
  4. 4th
    J.D. Power
    38 / 100
Diversity Score Comparison
RankCompany Score
1The NPD Group87
2THE NIELSEN COMPANY (US), LLC71
3IRI58
4J.D. Power38

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