A concise statement of the congregation's core purpose. What the congregation wants to be known for, or known as, within the wider world? What the congregation wants to mean to the community.
A carefully defined picture of where the congregation wants to be in five or more years. It is the dream of what the congregation can become in alignment with their "vow with the Universe."
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.