"Zeta is a customer life-cycle marketing platform that integrates big data, proprietary technology and analytics to help brands to acquire customers." read more
zeta Mission, Vision & Values
zeta Mission Statement
our mission has remained unchanged: to help solve CMOs’ most challenging problems across the customer lifecycle – acquire new customers at scale, grow their value over time and keep them longer. The tools, talents and techniques have evolved, but the commitment to helping clients win is stronger than ever.
zeta Vision Statement
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zeta Values
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zeta Employee Alignment
Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.
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