American Girl Director of Marketing Salary | Comparably
American Girl is an American company that develops products and experiences that help girls grow up in a wholesome wa read more
EMPLOYEE
PARTICIPANTS
33
TOTAL
RATINGS
235

American Girl Director of Marketing Salary

The average American Girl Director of Marketing earns an estimated $175,250 annually, which includes an estimated base salary of $146,660 with a $28,589 bonus. American Girl's Director of Marketing compensation is $29,018 more than the US average for a Director of Marketing. Director of Marketing salaries at American Girl can range from $54,000 - $320,000.

The Marketing Department at American Girl earns $1,321 more on average than the Business Development Department.

Last updated 2 years ago.

$66
$48k
$94k
$140k
$250k
$360k
$468k
$175,250
Average Compensation
$146,660
avg. base
$28,589
avg. bonus

Director of Marketing Salaries at American Girl

Directors of Marketing earn $4,191 more than Directors of Marketing.

Director of Marketing
$171k*
Senior Marketing Manager
$137k*
Marketing Manager
$97k*
Content Manager
$82k*
Business Analyst
$82k*
Data Analyst
$81k*
Email Marketer
$79k*
Copywriter
$79k*
Social Media Manager
$77k*
Community Manager
$77k*
SEM Manager
$76k*
Marketing Associate
$58k*
* estimated salary

Compensation at American Girl by Department

The Marketing Department averages $1,321 more than the Business Development Department, and $3,060 less than the Sales Department

Sales
$98,271 Avg. total comp.
+$3k
Marketing
$95,211 Avg. total comp.
Business Development
$93,890 Avg. total comp.
-$1k

Director of Marketing Compensation by Gender (All Companies)

The average female Director of Marketing at companies similar size to American Girl reported making $172,343, while the average male Director of Marketing at similar sized companies reported making $176,200.

Director of Marketing Compensation by Ethnicity (All Companies)

The average Native American Director of Marketing at companies similar size to American Girl reported making $192,500, while the average African American/Black Director of Marketing at similar sized companies reported making $161,000.

How Directors of Marketing at American Girl Rate Their Compensation

The majority of Directors of Marketing at American Girl believe they're not compensated fairly. The majority (45%) of Directors of Marketing at American Girl are not satisfied with their benefits. See more compensation ratings at American Girl

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