Amperity Mission, Vision & Values
Amperity Mission Statement
Enable brands to turn customer data into trusted customer context that powers AI driven decisions and experiences.
Amperity Vision Statement
Every consumer brand wants to know its customers. Unfortunately, almost none actually do. Data is scattered across a dozen systems, half of it contradicts the other half, and "insights" teams are forced to act on incomplete guesses. We started Amperity ten years ago because that gap—between what a brand believes about its customers and what is true—is the most expensive problem in the industry, and nobody had solved it.<br><br>With a lot of hard work and a little bit of luck, we did. Our patented identity resolution takes billions of messy, conflicting records and resolves them into an accurate picture of a real human being—in hours, not months. That’s not a feature; it’s the foundation everything else stands on. It’s why more than 400 brands—like Alaska Airlines, Wyndham Hotels & Resorts, DICK’S Sporting Goods, Virgin Atlantic, and Brooks Running—trust us with the one thing they can’t afford to get wrong, and why IDC named us a Leader in the category in 2026.
Amperity Values
- Play for Each Other
- Outside In, Always
- Relentless to Outcomes
Other Amperity Photos
Amperity Employee Alignment
Amperity's mission, vision & values motivate 100% of Amperity employees. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.