

AssetMark, Inc. is an investment adviser registered with the Securities and Exchange Commission.
AssetMark's Net Promoter Score (NPS) is a -7 with 36% Promoters, 21% Passives, and 43% Detractors. Net Promoter Score tracks whether AssetMark's customers would recommend using the product based on a scale of -100 to 100.
| 36% | Promoters |
|---|---|
| 21% | Passives |
| 43% | Detractors |
| Summary | Date | Score |
|---|---|---|
Dec 2023 -11 | Dec 2023 | -11 |
Feb 2024 -8 | Feb 2024 | -8 |
Mar 2024 6 | Mar 2024 | 6 |
Apr 2024 5 | Apr 2024 | 5 |
Jun 2024 12 | Jun 2024 | 12 |
Jul 2024 5 | Jul 2024 | 5 |
Oct 2024 10 | Oct 2024 | 10 |
Nov 2024 15 | Nov 2024 | 15 |
Dec 2024 4 | Dec 2024 | 4 |
Sep 2025 0 | Sep 2025 | 0 |
Apr 2026 -3 | Apr 2026 | -3 |
Nov 2026 -8 | Nov 2026 | -8 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
AssetMark's NPS was rated -14 by Male customers on Comparably.
AssetMark's NPS was rated -14 by Male customers on Comparably.
AssetMark's NPS is not yet rated by Female customers.
AssetMark's NPS was rated -17 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -17 | Caucasian | -17 |
AssetMark's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
AssetMark's NPS was rated 0 points by customers who have used AssetMark's products/services for 5 to 10 Years.
| Summary | Usage | Score |
|---|---|---|
5 to 10 Years 0 | 5 to 10 Years | 0 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of AssetMark users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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AssetMark's Customer Loyalty score was rated 78 by Male customers on Comparably.
AssetMark's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
AssetMark's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
46-50 100% | 46-50 | 100% |
66+ 40% | 66+ | 40% |
AssetMark's Customer Loyalty score was rated 70% by customers who have used AssetMark's products/services for 5 to 10 Years.
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AssetMark has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
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AssetMark’s product quality score is a 3.3 out of 5 as rated by its users and customers.
AssetMark's Product Quality score was rated highest by customers ages 46-50, and rated lowest by customers ages 66+.
AssetMark's Product Quality score was rated 3.5 by Male customers on Comparably.
AssetMark's Product Quality score was rated 2.7 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
AssetMark's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
46-50 3.5 | 46-50 | 3.5 |
66+ 2 | 66+ | 2 |
AssetMark's Product Quality score was rated 2.3 stars by customers who have used AssetMark's products/services for 5 to 10 Years.
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AssetMark has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.
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AssetMark's ROI score was rated highest by customers ages 46-50, and rated lowest by customers ages 66+.
AssetMark's ROI score was rated 3 by Male customers on Comparably.
AssetMark's ROI score was rated 2.8 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
AssetMark's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
46-50 3.3 | 46-50 | 3.3 |
66+ 2.1 | 66+ | 2.1 |
AssetMark's ROI score was rated 3 stars by customers who have used AssetMark's products/services for 5 to 10 Years.
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AssetMark has an overall Customer Satisfaction score of 48 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
AssetMark's Customer Satisfaction score was rated highest by Caucasian customers.
AssetMark's Customer Satisfaction score was rated 50 by Male customers on Comparably.
Very Satisfied | 33% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 33% | |
Dissatisfied | 0% | |
Very Dissatisfied | 17% |
AssetMark's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.
AssetMark has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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1655 Grant Street, 10th Floor, Concord, CA
http://www.assetmark.com/
1(800)822-4227
AssetMark's Customer Service score was rated highest by customers who have used AssetMark's products/services for 5 to 10 Years, and rated lowest by customers ages 66+.
AssetMark's Customer Service score was rated 3 by Male customers on Comparably.
AssetMark's Customer Service score was rated 2.9 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
AssetMark's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
46-50 3.1 | 46-50 | 3.1 |
66+ 2.3 | 66+ | 2.3 |
AssetMark's Customer Service score was rated 3.3 stars by customers who have used AssetMark's products/services for 5 to 10 Years.
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AssetMark has a 3.3/5 stars for its overall company culture rated by their employees

AssetMark scored a -7 for Net Promoter Score and a -28 for Employee Net Promoter Score. NPS gauges how likely a customer of AssetMark would recommend the brand to a friend. ENPS measures how likely AssetMark employees would recommend working at AssetMark to a friend.
| 36% | Promoters |
|---|---|
| 21% | Passive |
| 43% | Detractors |
| 27% | Promoters |
|---|---|
| 18% | Passive |
| 55% | Detractors |