Blue Shield of California Claimed Company

Blue Shield of California's mission is to ensure all Californians have access to high-quality health care at a sustainably affordable price. We are transforming health care in a way that truly serves our nonprofit mission by lowering costs, improving quality, and enhancing the member and physician experience. Headquartered in Oakland, CA, we're proud to service over 4.5 million members and employ more than 7,500 people. We're an independent member of the Blue Shield Association. In 2015, we acquired Care1st Health Plan, now named Blue Shield of California Promise Health Plan, a provider-founded managed care company based in Los Angeles County, to help us fulfill our mission of providing all Californians with access to high quality, sustainably affordable care. read more

EMPLOYEE PARTICIPANTS: 92

TOTAL RATINGS: 1044

CEO: Paul Markovich

HR or Marketing? Claim Your Free Employer Account

Blue Shield of California VP of Marketing Salaries in Baltimore, MD

The average Blue Shield of California VP of Marketing in Baltimore, MD earns an estimated $243,459 annually, which includes an estimated base salary of $197,350 with a $46,109 bonus. Blue Shield of California's VP of Marketing compensation is $27,869 more than the US average for a VP of Marketing. VP of Marketing salaries at Blue Shield of California in Baltimore, MD can range from $117,000 - $450,000.

In Baltimore, MD, The Marketing Department at Blue Shield of California earns $7,889 more on average than the Business Development Department.

Last updated 9 months ago.

$50k

$105k

$157k

$210k

$358k

$515k

$650k

$243,459

Average Compensation

$197,350: avg. base

$46,109: avg. bonus

VP of Marketing Salaries at Blue Shield of California

In Baltimore, MD, VPs of Marketing earn $70,728 more than Directors of Marketing.

Director of Marketing

$173k*

Senior Marketing Manager

$131k*

Business Analyst

$120k

Marketing Operations

$108k*

Brand Manager

$108k*

Marketing Manager

$99k*

SEM Manager

$85k*

Data Analyst

$81k*

Content Strategist

$80k*

Email Marketer

$79k*

Copywriter

$76k*

Community Manager

$75k*

Content Manager

$72k*

Social Media Manager

$71k*

Technical Writer

$68k

Marketing Associate

$57k*

* estimated salary

Compensation at Blue Shield of California by Department

In Baltimore, MD, The Marketing Department averages $7,889 more than the Business Development Department, and $2,438 less than the Design Department

Design

$106,221 Avg. total comp.

+$2k

Marketing

$103,783 Avg. total comp.

Business Development

$95,894 Avg. total comp.

-$8k

VP of Marketing Compensation by Gender (All Companies)

The average female VP of Marketing at companies similar size to Blue Shield of California reported making $287,889, while the average male VP of Marketing at similar sized companies reported making $252,738.

VP of Marketing Compensation by Ethnicity (All Companies)

The average Hispanic or Latino VP of Marketing at companies similar size to Blue Shield of California reported making $310,000, while the average Asian or Pacific Islander VP of Marketing at similar sized companies reported making $209,000.

How VPs of Marketing at Blue Shield of California Rate Their Compensation

The majority of VPs of Marketing at Blue Shield of California believe they're compensated fairly. 78% of VPs of Marketing at Blue Shield of California say they receive annual bonuses, and the vast majority (75%) are satisfied with their benefits. See more compensation ratings at Blue Shield of California

Do you believe you're paid fairly?

61% Yes

Does your company give annual bonuses?

78% Yes

Are you satisfied with your Benefits?

75% Yes

See Blue Shield of California VP of Marketing Salaries in Other Cities

San Francisco

VP of Marketing Salaries at Similar Size Companies in Baltimore, MD

Rate your company