
The BMW Group is the world's leading provider of preminum products and premium services for individual mobility.
To be the most successful premium manufacturer in the industry
BMW Group's mission, vision & values motivate 100% of BMW Group employees. Besides getting paid, the “company mission” is the most important thing about their work for 17% of employees at BMW Group. 33% of employees say that the main reason they stay at BMW Group is because of the BMW Group company mission. When asked to whom they feel the most loyal at work, 25% of employees said BMW Group's mission and vision. Comparably data clearly shows that a focused mission statement and cohesive core company values are vital to maintaining employee alignment.