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NPS
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BRINK
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About BRINK's Brand
BRINK is a marketing agency pushing boundaries in website design, video, print, mobile (Android, iPhone, and Blackberry apps), social media,
Brand at a Glance
78%
Customer Loyalty
3.2/5
Product Quality
3.2/5
Pricing
3.2/5
Customer Service
BRINK NPS
BRINK's Net Promoter Score (NPS) is a -1 with 41% Promoters, 17% Passives, and 42% Detractors. Net Promoter Score tracks whether BRINK's customers would recommend using the product based on a scale of -100 to 100.
BRINK Overall NPS
| 41% | Promoters |
|---|---|
| 17% | Passives |
| 42% | Detractors |
BRINK NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 27 | Jan 2022 | 27 |
Feb 2022 17 | Feb 2022 | 17 |
May 2022 22 | May 2022 | 22 |
Jun 2022 22 | Jun 2022 | 22 |
Oct 2022 27 | Oct 2022 | 27 |
Nov 2022 22 | Nov 2022 | 22 |
Dec 2022 17 | Dec 2022 | 17 |
Jan 2023 10 | Jan 2023 | 10 |
Feb 2023 5 | Feb 2023 | 5 |
May 2023 -1 | May 2023 | -1 |
Mar 2024 4 | Mar 2024 | 4 |
Oct 2024 -1 | Oct 2024 | -1 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
BRINK NPS by Gender
Male customers rated BRINK's NPS 11 points higher than Female customers.
Male
-23
BRINK's NPS was rated -23 by Male customers on Comparably.
33%
Promoters
11%
Passives
56%
Detractors
Female
-34
BRINK's NPS was rated -34 by Female customers on Comparably.
33%
Promoters
0%
Passives
67%
Detractors
BRINK NPS by Ethnicity
BRINK's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -34 | Caucasian | -34 |
African American/Black -67 | African American/Black | -67 |
Other -50 | Other | -50 |
BRINK NPS by Age
BRINK's NPS was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
BRINK NPS by Usage
BRINK's NPS was rated the highest by customers who have used BRINK's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years -40 | 2 to 5 Years | -40 |
Over 10 Years 34 | Over 10 Years | 34 |
BRINK Customer Reviews
Out of the 4 BRINK customer reviews 1 was positive and 3 were constructive. BRINK customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
BRINK Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of BRINK users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
BRINK Customer Loyalty Score by Gender
Female customers rated BRINK's Customer Loyalty score 20% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of BRINK.
Male
80%
Yes
Female
100%
Yes
BRINK Customer Loyalty Score by Ethnicity
BRINK's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of BRINK.
100
out of 100
Caucasian
70
out of 100
African American/Black
78
out of 100
Other
BRINK Customer Loyalty Score by Age
BRINK's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of BRINK.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
61-65 82% | 61-65 | 82% |
66+ 100% | 66+ | 100% |
BRINK Customer Loyalty Score by Usage
BRINK's Customer Loyalty score was rated the highest by customers who have used BRINK's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
BRINK Product Quality
3.2/5
BRINK has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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BRINK Product Information
BRINK’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- http://www.brink.com
- Company Size
- 10,000+ Employees
Industry
Tech
Enterprise
Media
Mobile App
SaaS
Small Business Services
Social
Sports & Entertainment
Quick Insights into BRINK Product Quality
BRINK's Product Quality score was rated highest by customers who have used BRINK's products/services for Over 10 Years, and rated lowest by Other customers.
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Ranked BRINK Product Quality the Highest
Ranked BRINK Product Quality the Lowest
BRINK Product Quality Score by Gender
Male customers rated BRINK's Product Quality score 1.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of BRINK.
Male
3.1/5
Female
2/5
BRINK Product Quality Score by Ethnicity
BRINK's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of BRINK.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
African American/Black 2 | African American/Black | 2 |
Other 1.9 | Other | 1.9 |
BRINK Product Quality Score by Age
BRINK's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of BRINK.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 2.5 | 61-65 | 2.5 |
66+ 2.7 | 66+ | 2.7 |
BRINK Product Quality Score by Usage
BRINK's Product Quality score was rated the highest by customers who have used BRINK's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
BRINK Pricing
BRINK ROI & Value For Money
3.2/5
BRINK has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Quick Insights into BRINK ROI
BRINK's ROI score was rated highest by customers who have used BRINK's products/services for Over 10 Years, and rated lowest by African American/Black customers.
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Ranked BRINK ROI the Highest
Ranked BRINK ROI the Lowest
BRINK ROI Score by Gender
Male customers rated BRINK's ROI score 0.8 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of BRINK.
Male
2.8/5
Female
2/5
BRINK ROI Score by Ethnicity
BRINK's ROI score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of BRINK.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
African American/Black 1.6 | African American/Black | 1.6 |
Other 1.9 | Other | 1.9 |
BRINK ROI Score by Age
BRINK's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of BRINK.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
61-65 2.3 | 61-65 | 2.3 |
66+ 2.4 | 66+ | 2.4 |
BRINK ROI Score by Usage
BRINK's ROI score was rated the highest by customers who have used BRINK's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
BRINK Customer Satisfaction (CSAT)
BRINK Customer Satisfaction (CSAT) Score
50 / 100
BRINK has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
5%
Very Dissatisfied
35%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into BRINK Customer Satisfaction
BRINK's Customer Satisfaction score was rated highest by customers who have used BRINK's products/services for 2 to 5 Years, and rated lowest by customers ages 66+.
Sign Up to unlock insights into how customers have ranked BRINK's Customer Satisfaction.
Ranked BRINK Customer Satisfaction the Highest
Ranked BRINK Customer Satisfaction the Lowest
BRINK Customer Satisfaction Score by Gender
Male customers rated BRINK's Customer Satisfaction score 5 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of BRINK.
38 / 100
MaleVery Satisfied | 25% | |
|---|---|---|
Satisfied | 13% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 11% | |
Very Dissatisfied | 38% |
33 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 67% |
BRINK Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
BRINK's Customer Satisfaction (CSAT) score was rated 34% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of BRINK.
34 / 100
Very Satisfied
34%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
33%
CSAT according to African American/Black
BRINK's Customer Satisfaction (CSAT) score was rated 34% according to African American/Black users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of BRINK.
34 / 100
Very Satisfied
0%
Satisfied
34%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
33%
CSAT according to Other
BRINK's Customer Satisfaction (CSAT) score was rated 25% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of BRINK.
25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%
BRINK Customer Satisfaction Score by Age
BRINK's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of BRINK.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 61-65 | 40% | |||||||||||||||
| 66+ | 0% |
BRINK Customer Satisfaction Score by Usage
BRINK's Customer Satisfaction score was rated 40 points by customers who have used BRINK's products/services for 2 to 5 Years.
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BRINK Customer Service
3.2/5
BRINK has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About BRINK's Customer Service
Address
1100 South Sixth Avenue, Tucson, AZ
Website
http://www.brink.com
Phone Number
(202) 506-7605
Quick Insights into BRINK Customer Service
BRINK's Customer Service score was rated highest by customers who have used BRINK's products/services for Over 10 Years, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked BRINK's Customer Service score.
Ranked BRINK Customer Service the Highest
Ranked BRINK Customer Service the Lowest
BRINK Customer Service Score by Gender
Male customers rated BRINK's Customer Service score 0.7 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of BRINK.
Male
2.7/5
Female
2/5
BRINK Customer Service Score by Ethnicity
BRINK's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of BRINK.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.6 | Caucasian | 2.6 |
African American/Black 1.8 | African American/Black | 1.8 |
Other 1.7 | Other | 1.7 |
BRINK Customer Service Score by Age
BRINK's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of BRINK.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
61-65 2.3 | 61-65 | 2.3 |
66+ 2.1 | 66+ | 2.1 |
BRINK Customer Service Score by Usage
BRINK's Customer Service score was rated the highest by customers who have used BRINK's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
BRINK as an Employer
2.8/5
BRINK has a 2.8/5 stars for its overall company culture rated by their employees
bottom
35%
Consumer vs. Employees
BRINK scored a -1 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of BRINK would recommend the brand to a friend. ENPS measures how likely BRINK employees would recommend working at BRINK to a friend.
Net Promoter Score
-1
NPS Score
| 41% | Promoters |
|---|---|
| 17% | Passive |
| 42% | Detractors |
Employee Net Promoter Score
17
eNPS Score
| 48% | Promoters |
|---|---|
| 21% | Passive |
| 31% | Detractors |
