84
out of 100
Manufacturer of tobacco products. The company's tobacco products include cigarettes, fine cut, Swedish-style snus and cigars and operates as one of the world's leading multinational companies, with brands sold in over 200 markets. read more
British American Tobacco Competitors
British American Tobacco competitors include Philip Morris International, Altria, PAX Labs, Reynolds America and Japan Tobacco. British American Tobacco ranks 1st in CEO Score on Comparably vs its competitors. See below how British American Tobacco compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
CEO Rank
1st
eNPS Rank
3rd
Gender Rank
N/A
Diversity Rank
3rd
Product Quality
3rd
NPS Rank
3rd
Pricing Rank
3rd
Customer Service
4th
See British American Tobacco Culture vs Competitors:
- 1stBritish American Tobacco78 / 100
- 2nd
Philip Morris International77 / 100 - 3rd
Altria70 / 100
CEO Ratings Comparison
British American Tobacco's CEO Score Ranks 1st
63 Employees at British American Tobacco rate Nicandro Durante a 84 out of 100, which ranks them 1st out of British American Tobacco's competitors. Last rating was months ago.
- 2nd
Jack OlczakPhilip Morris International83out of 100138 Employees at Philip Morris International rate Jack Olczak a 83 out of 100, which ranks them 2nd out of British American Tobacco's competitors. Last rating was 9 days ago.
- 3rd
Billy GiffordAltria74out of 10086 Employees at Altria rate Billy Gifford a 74 out of 100, which ranks them 3rd out of British American Tobacco's competitors. Last rating was 13 days ago.
Product Quality Score Comparison
British American Tobacco Ranks 3rd in Product Quality Score
68 Customers rate British American Tobacco's Product Quality Score a 3.9/5, which ranks it 3rd against its competitors, below PAX Labs.
NPS Comparison
British American Tobacco Ranks 3rd in Net Promoter Score
92 Customers rate British American Tobacco's Net Promoter Score a 3, which ranks it 3rd against its competitors, below Altria. Net Promoter score tracks customers' overall score to this question - “On a scale from 0-10, how likely are you to recommend British American Tobacco to a friend?”.
Pricing Score Comparison
British American Tobacco Ranks 3rd in Pricing Score
62 Customers rate British American Tobacco's Pricing Score a 3.7/5, which ranks it 3rd against its competitors, below Philip Morris International.
Customer Service Comparison
British American Tobacco Ranks 4th in Customer Service
60 Customers rate British American Tobacco's Customer Service a 3.7/5, which ranks it 4th against its competitors, below Altria.
Overall Culture Score Comparison
British American Tobacco Ranks 1st in Overall Culture Score
100 Employees rate British American Tobacco's Overall Culture a 78/100, which ranks it 1st against its competitors. Overall Culture scores are aggregated from all of the questions employees at a company answer on Comparably.
eNPS Comparison
British American Tobacco Ranks 3rd in Employee Net Promoter Score
67 Employees rate British American Tobacco's Employee Net Promoter Score a 21, which ranks it 3rd against its competitors, below Altria. Employee Net Promoter score tracks employees' overall score to this question - “On a scale from 0-10, how likely are you to recommend working at British American Tobacco to a friend?”.
Gender Score Comparison
Not Enough Ratings To Rank British American Tobacco
Anonymously rate my experience at British American TobaccoDiversity Score Comparison
British American Tobacco Ranks 3rd in Diversity Score
3 Employees rate British American Tobacco's Diversity Score a 68/100, which ranks it 3rd against its competitors, below Altria. The Diversity Score tracks how positively diverse employees rate their experience at British American Tobacco.
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