Cabelas is the nation’s largest direct marketer, and a leading specialty retailer read more

EMPLOYEE PARTICIPANTS: 256

TOTAL RATINGS: 3109

CEO: Thomas Millner

Cabela's Director of Marketing Salary

The average Cabela's Director of Marketing earns an estimated $194,901 annually, which includes an estimated base salary of $160,520 with a $34,381 bonus. Cabela's' Director of Marketing compensation is $48,670 more than the US average for a Director of Marketing. Director of Marketing salaries at Cabela's can range from $85,000 - $334,000.

The Marketing Department at Cabela's earns $6,969 more on average than the Operations Department.

Last updated 8 months ago.

$66

$48k

$94k

$140k

$250k

$360k

$468k

$194,901

Average Compensation

$160,520: avg. base

$34,381: avg. bonus

Director of Marketing Salaries at Cabela's

Directors of Marketing earn $3,374 more than Directors of Marketing.

Director of Marketing

$192k*

Senior Marketing Manager

$158k*

Brand Manager

$115k*

Marketing Manager

$110k*

Marketing Operations

$107k*

Content Strategist

$99k*

Event Planner

$96k*

Data Analyst

$89k*

Business Analyst

$87k*

Content Manager

$86k*

Copywriter

$84k*

SEM Manager

$81k*

Email Marketer

$79k*

Community Manager

$77k*

Social Media Manager

$74k*

Marketing Associate

$73k*

SEO Specialist

$73k*

* estimated salary

Compensation at Cabela's by Department

The Marketing Department averages $6,969 more than the Operations Department, and $812 less than the IT Department

$97,495 Avg. total comp.

+$812

Marketing

$96,683 Avg. total comp.

Operations

$89,714 Avg. total comp.

-$7k

Director of Marketing Compensation by Gender (All Companies)

The average female Director of Marketing at companies similar size to Cabela's reported making $189,407, while the average male Director of Marketing at similar sized companies reported making $200,398.

Director of Marketing Compensation by Ethnicity (All Companies)

The average Asian or Pacific Islander Director of Marketing at companies similar size to Cabela's reported making $212,319, while the average Caucasian Director of Marketing at similar sized companies reported making $185,770.

How Directors of Marketing at Cabela's Rate Their Compensation

The majority of Directors of Marketing at Cabela's believe they're compensated fairly. 22% of Directors of Marketing at Cabela's say they receive annual bonuses, and the vast majority (71%) are satisfied with their benefits. See more compensation ratings at Cabela's

Do you believe you're paid fairly?

69% Yes

Does your company give annual bonuses?

22% Yes

Are you satisfied with your Benefits?

71% Yes

See Cabela's Director of Marketing Salaries by City

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