Clif Bar Claimed Company
Clif Bar was born on a bike. In 1990, Gary Erickson set off on a 175-mile bike ride. Exhausted and hungry, he realized he couldn’t take another bite of the energy bars he brought along. In that moment he now calls ‘the epiphany,’ he had the idea to make a better tasting energy bar.
Guided by Five Aspirations – Sustaining our People, our Business, our Brands, our Community and the Planet – Clif Bar is a family- and employee- owned company that loves food. We believe that food provides health, joy and energy to do the things we are passionate about. The food we create is good for people and the planet.
We believe that happy, healthy people create the best food. We want to help our people live the lives they want to live so we’ve created an environment where our people can grow and succeed both personally and professionally. read more
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Clif Bar Leadership Employee Reviews
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What do you like best about the leadership team?
The leadership team embodies our Aspirations and Ingredients. There is a very authentic and collaborative energy about Clif Bar and that is largely in part due to our leadership team.
Our executive team deeply cares about our people, our culture & supporting our 5 Aspirations - People, Planet, Community, Business & Brands.
What does the leadership team need to get better at?
Holding people accountable for underperforming.
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