0
NPS
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Cord Blood Registry
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About Cord Blood Registry's Brand
Cord Blood Registry is the world’s largest newborn stem cell company.
Brand at a Glance
55%
Customer Loyalty
2.7/5
Product Quality
3/5
Pricing
2.7/5
Customer Service
Cord Blood Registry NPS
Cord Blood Registry's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether Cord Blood Registry's customers would recommend using the product based on a scale of -100 to 100.
Cord Blood Registry Overall NPS
| 50% | Promoters |
|---|---|
| 0% | Passives |
| 50% | Detractors |
Cord Blood Registry NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2022 100 | Jul 2022 | 100 |
Aug 2025 0 | Aug 2025 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Cord Blood Registry Customer Loyalty
55%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
55% of Cord Blood Registry users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Cord Blood Registry Product Quality
2.7/5
Cord Blood Registry has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Cord Blood Registry's overall Product Quality score rated by its users and customers.
Cord Blood Registry Product Information
Cord Blood Registry’s product quality score is a 2.7 out of 5 as rated by its users and customers.
- Website
- https://www.cordblood.com
- Company Size
- 201-500 Employees
Industry
Tech
Biotech and Pharmaceuticals
Healthcare
Cord Blood Registry Pricing
Cord Blood Registry ROI & Value For Money
3/5
Cord Blood Registry has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Cord Blood Registry's overall ROI score rated by its users and customers.
Cord Blood Registry Customer Satisfaction (CSAT)
Cord Blood Registry Customer Satisfaction (CSAT) Score
50 / 100
Cord Blood Registry has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
50%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Cord Blood Registry Customer Service
2.7/5
Cord Blood Registry has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Cord Blood Registry's overall Customer Service score rated by its users and customers.
About Cord Blood Registry's Customer Service
Address
1200 Bayhill Drive, 3rd Floor, San Bruno, CA
Website
https://www.cordblood.com
Phone Number
(650) 635-1420
Cord Blood Registry as an Employer
3.4/5
Cord Blood Registry has a 3.4/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Cord Blood Registry scored a 0 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Cord Blood Registry would recommend the brand to a friend. ENPS measures how likely Cord Blood Registry employees would recommend working at Cord Blood Registry to a friend.
Net Promoter Score
0
NPS Score
| 50% | Promoters |
|---|---|
| 0% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 33% | Promoters |
|---|---|
| 34% | Passive |
| 33% | Detractors |
