Driven Brands NPS & Customer Reviews | Comparably
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Driven Brands
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About Driven Brands' Brand

A Charlotte-based automotive aftermarket franchising platform whose brands include Meineke and Maaco

Brand at a Glance

68%
Customer Loyalty
3/5
Product Quality
3/5
Pricing
3/5
Customer Service

Driven Brands CMO

Driven Brands NPS

Driven Brands's Net Promoter Score (NPS) is a -12 with 37% Promoters, 14% Passives, and 49% Detractors. Net Promoter Score tracks whether Driven Brands's customers would recommend using the product based on a scale of -100 to 100.

Driven Brands Overall NPS

-12
NPS
37%Promoters
14%Passives
49%Detractors
Driven Brands Overall NPS

Driven Brands NPS Trend

-100
-50
0
50
100
Aug 2023
-4
Aug 2023-4
Oct 2023
-9
Oct 2023-9
Nov 2023
-16
Nov 2023-16
Dec 2023
-18
Dec 2023-18
Apr 2024
-11
Apr 2024-11
May 2024
-13
May 2024-13
Jun 2024
-10
Jun 2024-10
Jul 2024
-12
Jul 2024-12
Oct 2024
-15
Oct 2024-15
May 2025
-17
May 2025-17
Aug 2025
-14
Aug 2025-14
Nov 2025
-12
Nov 2025-12

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Driven Brands NPS by Gender

Male customers rated Driven Brands's NPS 35 points higher than Female customers.

Male

-7

Driven Brands's NPS was rated -7 by Male customers on Comparably.

43%
Promoters
7%
Passives
50%
Detractors

Female

-42

Driven Brands's NPS was rated -42 by Female customers on Comparably.

29%
Promoters
0%
Passives
71%
Detractors

Driven Brands NPS by Ethnicity

Driven Brands's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-50
Caucasian-50
African American/Black
60
African American/Black60

Driven Brands NPS by Age

Driven Brands's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

0
20
40
60
80
100
Promoters
75%
Passives
0%
Detractors
25%
18-2575%0%25%
Promoters
33%
Passives
0%
Detractors
67%
36-4033%0%67%
Promoters
0%
Passives
0%
Detractors
100%
41-450%0%100%
Promoters
25%
Passives
25%
Detractors
50%
51-5525%25%50%
Promoters
50%
Passives
0%
Detractors
50%
56-6050%0%50%

Driven Brands NPS by Usage

Driven Brands's NPS was rated the highest by customers who have used Driven Brands's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

-100
-50
0
50
100
Less than 1 Year
0
Less than 1 Year0
1 to 2 Years
-20
1 to 2 Years-20
2 to 5 Years
-50
2 to 5 Years-50

Driven Brands Customer Reviews

Out of the 7 Driven Brands customer reviews 2 were positive and 5 were constructive. Driven Brands customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
There is 2 young gentleman that our usally there when i go that are all ways setting in the office on the phones our just setting in the office door nothing never outside on the facility and one of them really needs hygiene education and one looks like he needs to be in school and is very rude
What do you value most about this brand?
customer service is very good
What do you value most about this brand?
Had my glass replaced and was satisfied
What can this brand most improve?
they can improve just about everything
What can this brand most improve?
Everything everything everything everything everything

Driven Brands Customer Loyalty

68%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

68% of Driven Brands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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68
68%
32
32%
Driven Brands Customer Loyalty

Driven Brands Customer Loyalty Score by Gender

Male customers rated Driven Brands's Customer Loyalty score 20% higher than Female customers.

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Male
81%
Yes
Female
61%
Yes

Driven Brands Customer Loyalty Score by Ethnicity

Driven Brands's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by African American/Black customers.

% who answered "Yes"

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74
out of 100
Caucasian
64
out of 100
African American/Black

Driven Brands Customer Loyalty Score by Age

Driven Brands's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.

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0
20%
40%
60%
80%
100%
18-25
55%
18-2555%
36-40
70%
36-4070%
41-45
40%
41-4540%
51-55
100%
51-55100%
56-60
100%
56-60100%

Driven Brands Customer Loyalty Score by Usage

Driven Brands's Customer Loyalty score was rated the highest by customers who have used Driven Brands's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
82%
1 to 2 Years
28%
2 to 5 Years
89%

Driven Brands Customer Loyalty Score by Industry

Driven Brands's Customer Loyalty score was rated the highest by Automotive and Transportation industry customers, and the lowest by Accounting industry customers.

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Tech
70%
Accounting
33%
Automotive and Transportation
100%

Driven Brands Product Quality

3/5

Driven Brands has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.

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Driven Brands Product Information

Driven Brands’s product quality score is a 3 out of 5 as rated by its users and customers. Reviewers from the Automotive and Transportation industry rated Driven Brands's product the highest. Reviewers from the Tech industry rated Driven Brands the lowest at 1.5.

Website
http://www.drivenbrands.com/
Company Size
1,001-5,000 Employees

Industry

Automotive and Transportation

Quick Insights into Driven Brands Product Quality

Driven Brands's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers from the Tech industry.

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Ranked Driven Brands Product Quality the Highest

African American/Black
3.9
18-25
3.6
Automotive and Transportation
3.1

Ranked Driven Brands Product Quality the Lowest

2 to 5 Years
1.9
41-45
1.5
Tech
1.5

Driven Brands Product Quality Score by Gender

Male customers rated Driven Brands's Product Quality score 0.8 stars higher than Female customers.

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Male

2.8/5

Female

2/5

Driven Brands Product Quality Score by Ethnicity

Driven Brands's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Driven Brands.
0
1
2
3
4
5
Caucasian
2
Caucasian2
African American/Black
3.9
African American/Black3.9

Driven Brands Product Quality Score by Age

Driven Brands's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Driven Brands.
0
1
2
3
4
5
18-25
3.6
18-253.6
36-40
2.6
36-402.6
41-45
1.5
41-451.5
51-55
2.5
51-552.5
56-60
3.2
56-603.2

Driven Brands Product Quality Score by Usage

Driven Brands's Product Quality score was rated the highest by customers who have used Driven Brands's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
3
1 to 2 Years
2.3
2 to 5 Years
1.9

Driven Brands Product Quality Score by Industry

Driven Brands's Product Quality score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.

Tech
1.5
Accounting
1.5
Automotive and Transportation
3.1

Driven Brands Pricing

Driven Brands ROI & Value For Money

3/5

Driven Brands has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Driven Brands Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry. The users from the Tech industry think that they had the lowest ROI from Driven Brands.

Quick Insights into Driven Brands ROI

Driven Brands's ROI score was rated highest by African American/Black customers, and rated lowest by customers from the Tech industry.

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Ranked Driven Brands ROI the Highest

African American/Black
4.1
18-25
3.9
Automotive and Transportation
3.3

Ranked Driven Brands ROI the Lowest

Caucasian
2.2
41-45
1.5
Tech
1.5

Driven Brands ROI Score by Gender

Male customers rated Driven Brands's ROI score 0.6 stars higher than Female customers.

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Male

2.9/5

Female

2.3/5

Driven Brands ROI Score by Ethnicity

Driven Brands's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Driven Brands.
0
1
2
3
4
5
Caucasian
2.2
Caucasian2.2
African American/Black
4.1
African American/Black4.1

Driven Brands ROI Score by Age

Driven Brands's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Driven Brands.
0
1
2
3
4
5
18-25
3.9
18-253.9
36-40
3.5
36-403.5
41-45
1.5
41-451.5
51-55
2.6
51-552.6
56-60
3.1
56-603.1

Driven Brands ROI Score by Usage

Driven Brands's ROI score was rated the highest by customers who have used Driven Brands's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
3.1
1 to 2 Years
2.3
2 to 5 Years
2.2

Driven Brands ROI Score by Industry

Driven Brands's ROI score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Accounting
1.6
Automotive and Transportation
3.3

Driven Brands Customer Satisfaction (CSAT)

Driven Brands Customer Satisfaction (CSAT) Score

59 / 100

Driven Brands has an overall Customer Satisfaction score of 59 rated by its users and customers.

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Very Satisfied41%
Satisfied18%
Neither Satisfied nor Dissatisfied3%
Dissatisfied0%
Very Dissatisfied38%
Very Satisfied
41%
Satisfied
18%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
0%
Very Dissatisfied
38%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Driven Brands Customer Satisfaction

Driven Brands's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by customers from the Tech industry.

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Ranked Driven Brands Customer Satisfaction the Highest

African American/Black
80%
18-25
75%
Automotive and Transportation
67%

Ranked Driven Brands Customer Satisfaction the Lowest

Female
29%
41-45
0%
Tech
0%

Driven Brands Customer Satisfaction Score by Gender

Male customers rated Driven Brands's Customer Satisfaction score 28 points higher than Female customers.

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57 / 100
Male
Very Satisfied
43%
Satisfied
14%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
43%
29 / 100
Female
Very Satisfied
15%
Satisfied
14%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
57%

Driven Brands Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Driven Brands' Customer Satisfaction (CSAT) score was rated 36% according to Caucasian users and customers.

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36 / 100
Very Satisfied22%
Satisfied14%
Neither Satisfied nor Dissatisfied7%
Dissatisfied0%
Very Dissatisfied57%
Very Satisfied
22%
Satisfied
14%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
57%

CSAT according to African American/Black

Driven Brands' Customer Satisfaction (CSAT) score was rated 80% according to African American/Black users and customers.

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80 / 100
Very Satisfied60%
Satisfied20%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied20%
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%

Driven Brands Customer Satisfaction Score by Age

Driven Brands's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

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0
20
40
60
80
100
18-25 CSAT Score
75%
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%
18-2575%
36-40 CSAT Score
67%
Very Satisfied
34%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
36-4067%
41-45 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
41-450%
51-55 CSAT Score
50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
51-5550%
56-60 CSAT Score
50%
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%
56-6050%

Driven Brands Customer Satisfaction Score by Usage

Driven Brands's Customer Satisfaction score was rated the highest by customers who have used Driven Brands's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
60
1 to 2 Years
40
2 to 5 Years
37

Driven Brands Customer Satisfaction Score by Industry

Driven Brands's Customer Satisfaction score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.

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Tech
0
Accounting
25
Automotive and Transportation
67

Driven Brands Customer Service

3/5

Driven Brands has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.

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About Driven Brands's Customer Service

Address

440 S. Church Street, Suite 700, Charlotte, NC


Website

http://www.drivenbrands.com/


Phone Number

7046081706

Quick Insights into Driven Brands Customer Service

Driven Brands's Customer Service score was rated highest by African American/Black customers, and rated lowest by customers from the Tech industry.

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Ranked Driven Brands Customer Service the Highest

African American/Black
3.6
36-40
3.5
Male
2.8

Ranked Driven Brands Customer Service the Lowest

2 to 5 Years
2.2
41-45
1.5
Tech
1.5

Driven Brands Customer Service Score by Gender

Male customers rated Driven Brands's Customer Service score 0.5 stars higher than Female customers.

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Male

2.8/5

Female

2.3/5

Driven Brands Customer Service Score by Ethnicity

Driven Brands's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Driven Brands.
0
20
40
60
80
100
Caucasian
2.3
Caucasian2.3
African American/Black
3.6
African American/Black3.6

Driven Brands Customer Service Score by Age

Driven Brands's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.

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0
20
40
60
80
100
18-25
3.2
18-253.2
36-40
3.5
36-403.5
41-45
1.5
41-451.5
51-55
2.6
51-552.6
56-60
3.5
56-603.5

Driven Brands Customer Service Score by Usage

Driven Brands's Customer Service score was rated the highest by customers who have used Driven Brands's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
2.6
1 to 2 Years
2.3
2 to 5 Years
2.2

Driven Brands Customer Service Score by Industry

Driven Brands's Customer Service score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.

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Tech
1.5
Accounting
1.6
Automotive and Transportation
2.5

Driven Brands as an Employer

2.9/5

Driven Brands has a 2.9/5 stars for its overall company culture rated by their employees

  Driven Brands CEO
bottom
10%
CEO of Driven Brands

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Driven Brands scored a -12 for Net Promoter Score and a -26 for Employee Net Promoter Score. NPS gauges how likely a customer of Driven Brands would recommend the brand to a friend. ENPS measures how likely Driven Brands employees would recommend working at Driven Brands to a friend.

Net Promoter Score

-12
NPS Score
37%Promoters
14%Passive
49%Detractors

Employee Net Promoter Score

-26
eNPS Score
29%Promoters
16%Passive
55%Detractors

Global Ranking Snapshot

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