-60
NPS
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Dumb Friends League
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About Dumb Friends League's Brand
The Dumb Friends League is the largest community-based animal sheltering organization in the Rocky Mountain region.
Brand at a Glance
83%
Customer Loyalty
3.4/5
Product Quality
3/5
Pricing
3/5
Customer Service
Dumb Friends League NPS
Dumb Friends League's Net Promoter Score (NPS) is a -60 with 0% Promoters, 40% Passives, and 60% Detractors. Net Promoter Score tracks whether Dumb Friends League's customers would recommend using the product based on a scale of -100 to 100.
Dumb Friends League Overall NPS
| 0% | Promoters |
|---|---|
| 40% | Passives |
| 60% | Detractors |
Dumb Friends League NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 -100 | Apr 2022 | -100 |
Dec 2023 -100 | Dec 2023 | -100 |
May 2024 -50 | May 2024 | -50 |
May 2025 -60 | May 2025 | -60 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Dumb Friends League NPS by Age
Dumb Friends League's NPS was rated -67 points by customers ages 66+ on Comparably.
Dumb Friends League Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Dumb Friends League users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Dumb Friends League Customer Loyalty Score by Age
Dumb Friends League's Customer Loyalty score was rated 100% by customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Dumb Friends League.
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| Summary | Age | Score |
|---|---|---|
66+ 100% | 66+ | 100% |
Dumb Friends League Product Quality
3.4/5
Dumb Friends League has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Dumb Friends League Product Information
Dumb Friends League’s product quality score is a 3.4 out of 5 as rated by its users and customers.
- Website
- http://www.ddfl.org
- Company Size
- 201-500 Employees
Industry
Non-Profit
Quick Insights into Dumb Friends League Product Quality
Dumb Friends League's Product Quality score was rated highest by customers ages 66+.
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Ranked Dumb Friends League Product Quality the Highest
Dumb Friends League Product Quality Score by Age
Dumb Friends League's Product Quality score was rated 3.5 stars by customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Dumb Friends League.
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| Summary | Age | Score |
|---|---|---|
66+ 3.5 | 66+ | 3.5 |
Dumb Friends League Pricing
Dumb Friends League ROI & Value For Money
3/5
Dumb Friends League has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Quick Insights into Dumb Friends League ROI
Dumb Friends League's ROI score was rated highest by customers ages 66+.
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Ranked Dumb Friends League ROI the Highest
Dumb Friends League ROI Score by Age
Dumb Friends League's ROI score was rated 2.8 stars by customers ages 66+ on Comparably.
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| Summary | Age | Score |
|---|---|---|
66+ 2.8 | 66+ | 2.8 |
Dumb Friends League Customer Satisfaction (CSAT)
Dumb Friends League Customer Satisfaction (CSAT) Score
67 / 100
Dumb Friends League has an overall Customer Satisfaction score of 67 rated by its users and customers.
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Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Dumb Friends League Customer Satisfaction
Dumb Friends League's Customer Satisfaction score was rated highest by customers ages 66+.
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Ranked Dumb Friends League Customer Satisfaction the Highest
Dumb Friends League Customer Satisfaction Score by Age
Dumb Friends League's Customer Satisfaction score was rated 67 points by customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Dumb Friends League.
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| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 66+ | 67% |
Dumb Friends League Customer Service
3/5
Dumb Friends League has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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About Dumb Friends League's Customer Service
Address
2080 S. Quebec St, Denver, CO 80231
Website
http://www.ddfl.org
Phone Number
303-751-5772
Quick Insights into Dumb Friends League Customer Service
Dumb Friends League's Customer Service score was rated highest by customers ages 66+.
Sign Up to unlock insights into how customers have ranked Dumb Friends League's Customer Service score.
Ranked Dumb Friends League Customer Service the Highest
Dumb Friends League Customer Service Score by Age
Dumb Friends League's Customer Service score was rated 2.8 stars by customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Dumb Friends League.
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| Summary | Age | Customer Service Score |
|---|---|---|
66+ 2.8 | 66+ | 2.8 |
Dumb Friends League as an Employer
4.2/5
Dumb Friends League has a 4.2/5 stars for its overall company culture rated by their employees
top
10%
Consumer vs. Employees
Dumb Friends League scored a -60 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Dumb Friends League would recommend the brand to a friend. ENPS measures how likely Dumb Friends League employees would recommend working at Dumb Friends League to a friend.
Net Promoter Score
-60
NPS Score
| 0% | Promoters |
|---|---|
| 40% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
33
eNPS Score
| 50% | Promoters |
|---|---|
| 33% | Passive |
| 17% | Detractors |
