
Connecting with our members. Hilighting our differences from Amazon. Focusing more on our historic core culture that made people want to use eBay.
Complete disaster. All hired from Walmart. Don’t know how to talk to customers. Rely to heavily on analytics which causes a skewed view of what is actually happening.
Sr leadership taking responsibility for their failings. Invest in paid search to drive traffic to site again. Work to engage our customers so they feel that sense of community again which made them loyal users.