

European Wax Center (EWC) is one of the fastest growing beauty lifestyle brands in the nation. EWC’s philosophy, level of service, proprietary products, comfortable setting, and waxing experience combined set us apart as the leader in the beauty and waxing services categories.
European Wax Center's Net Promoter Score (NPS) is a -28 with 30% Promoters, 12% Passives, and 58% Detractors. Net Promoter Score tracks whether European Wax Center's customers would recommend using the product based on a scale of -100 to 100.
| 30% | Promoters |
|---|---|
| 12% | Passives |
| 58% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2024 -28 | Mar 2024 | -28 |
Apr 2024 -28 | Apr 2024 | -28 |
May 2024 -30 | May 2024 | -30 |
Jun 2024 -30 | Jun 2024 | -30 |
Jul 2024 -28 | Jul 2024 | -28 |
Aug 2024 -26 | Aug 2024 | -26 |
Jan 2025 -26 | Jan 2025 | -26 |
Apr 2025 -28 | Apr 2025 | -28 |
Jul 2025 -26 | Jul 2025 | -26 |
Dec 2025 -28 | Dec 2025 | -28 |
Jan 2026 -28 | Jan 2026 | -28 |
Feb 2026 -28 | Feb 2026 | -28 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated European Wax Center's NPS 2 points higher than Female customers.
European Wax Center's NPS was rated -43 by Male customers on Comparably.
European Wax Center's NPS was rated -45 by Female customers on Comparably.
European Wax Center's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -61 | Caucasian | -61 |
Hispanic or Latino -14 | Hispanic or Latino | -14 |
African American/Black -60 | African American/Black | -60 |
Other -45 | Other | -45 |
European Wax Center's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
European Wax Center's NPS was rated the highest by customers who have used European Wax Center's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -50 | Less than 1 Year | -50 |
1 to 2 Years -46 | 1 to 2 Years | -46 |
2 to 5 Years -53 | 2 to 5 Years | -53 |
5 to 10 Years -37 | 5 to 10 Years | -37 |
Over 10 Years 0 | Over 10 Years | 0 |
Out of the 10 European Wax Center customer reviews 5 were positive and 5 were constructive. European Wax Center customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of European Wax Center users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Female customers rated European Wax Center's Customer Loyalty score 2% higher than Male customers.
European Wax Center's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
European Wax Center's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
26-30 64% | 26-30 | 64% |
31-35 73% | 31-35 | 73% |
36-40 55% | 36-40 | 55% |
41-45 85% | 41-45 | 85% |
46-50 100% | 46-50 | 100% |
51-55 70% | 51-55 | 70% |
European Wax Center's Customer Loyalty score was rated the highest by customers who have used European Wax Center's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
European Wax Center's Customer Loyalty score was rated the highest by Insurance industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
European Wax Center has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock European Wax Center's overall Product Quality score rated by its users and customers.
European Wax Center’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated European Wax Center's product the highest. Reviewers from the Tech industry rated European Wax Center the lowest at 2.3.
European Wax Center's Product Quality score was rated highest by customers who have used European Wax Center's products/services for Over 10 Years, and rated lowest by customers from the Real Estate industry.
Female customers rated European Wax Center's Product Quality score 0.2 stars higher than Male customers.
European Wax Center's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 2 | African American/Black | 2 |
Other 3 | Other | 3 |
European Wax Center's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.9 | 26-30 | 2.9 |
31-35 2.6 | 31-35 | 2.6 |
36-40 2.1 | 36-40 | 2.1 |
41-45 1.6 | 41-45 | 1.6 |
46-50 2.3 | 46-50 | 2.3 |
51-55 2.3 | 51-55 | 2.3 |
European Wax Center's Product Quality score was rated the highest by customers who have used European Wax Center's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
European Wax Center's Product Quality score was rated the highest by Arts and Entertainment industry customers, and the lowest by Real Estate industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
European Wax Center has a value for money and ROI score of 2.5 out of 5 stars rated by its users and customers.
Sign Up to unlock European Wax Center's overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Consumer Services industry. The users from the Tech industry think that they had the lowest ROI from European Wax Center.
European Wax Center's ROI score was rated highest by customers from the Consumer Services industry, and rated lowest by customers from the Tech industry.
Male customers rated European Wax Center's ROI score 0.3 stars higher than Female customers.
European Wax Center's ROI score was rated the highest by Other customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
Hispanic or Latino 2.3 | Hispanic or Latino | 2.3 |
African American/Black 1.6 | African American/Black | 1.6 |
Other 2.6 | Other | 2.6 |
European Wax Center's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.5 | 26-30 | 2.5 |
31-35 1.9 | 31-35 | 1.9 |
36-40 1.8 | 36-40 | 1.8 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 2.3 | 51-55 | 2.3 |
European Wax Center's ROI score was rated the highest by customers who have used European Wax Center's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
European Wax Center's ROI score was rated the highest by Consumer Services industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
European Wax Center has an overall Customer Satisfaction score of 42 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
European Wax Center's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 51-55.
Female customers rated European Wax Center's Customer Satisfaction score 1 points higher than Male customers.
Very Satisfied | 17% | |
|---|---|---|
Satisfied | 16% | |
Neither Satisfied nor Dissatisfied | 17% | |
Dissatisfied | 0% | |
Very Dissatisfied | 50% |
Very Satisfied | 22% | |
|---|---|---|
Satisfied | 12% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 10% | |
Very Dissatisfied | 46% |
European Wax Center's Customer Satisfaction (CSAT) score was rated 26% according to Caucasian users and customers.
European Wax Center's Customer Satisfaction (CSAT) score was rated 50% according to Hispanic or Latino users and customers.
European Wax Center's Customer Satisfaction (CSAT) score was rated 20% according to African American/Black users and customers.
European Wax Center's Customer Satisfaction (CSAT) score was rated 49% according to Other users and customers.
European Wax Center's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 31-35 | 33% | |||||||||||||||
| 36-40 | 12% | |||||||||||||||
| 41-45 | 20% | |||||||||||||||
| 51-55 | 12% |
European Wax Center's Customer Satisfaction score was rated the highest by customers who have used European Wax Center's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
European Wax Center's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "European Wax Center Customer Satisfaction Score by Industry",
"text": "European Wax Center's Customer Satisfaction score was rated the highest by Arts and Entertainment industry customers, and the lowest by Education industry customers.",
"bars": [
{
"label": "Accounting",
"groupId": 495,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "European Wax Center's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Fashion and Beauty",
"groupId": 497,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "European Wax Center's Customer Satisfaction score is rated by Fashion and Beauty customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "European Wax Center's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 67
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "European Wax Center's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Education",
"groupId": 515,
"score": 20,
"stars": 0,
"csatScore": 20,
"text": "European Wax Center's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 20
},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "European Wax Center's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Insurance",
"groupId": 526,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "European Wax Center's Customer Satisfaction score is rated by Insurance customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
}
]
}European Wax Center has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
Sign Up to unlock European Wax Center's overall Customer Service score rated by its users and customers.
5830 Granite Pkwy, Plano, TX 75024
https://waxcenter.com/pages/about-us
European Wax Center's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers from the Tech industry.
Male customers rated European Wax Center's Customer Service score 0.5 stars higher than Female customers.
European Wax Center's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by African American/Black customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Hispanic or Latino 2.3 | Hispanic or Latino | 2.3 |
African American/Black 1.5 | African American/Black | 1.5 |
Other 2.1 | Other | 2.1 |
European Wax Center's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.6 | 26-30 | 2.6 |
31-35 2 | 31-35 | 2 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.8 | 46-50 | 1.8 |
51-55 1.5 | 51-55 | 1.5 |
European Wax Center's Customer Service score was rated the highest by customers who have used European Wax Center's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
European Wax Center's Customer Service score was rated the highest by Consumer Services industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
European Wax Center has a 2.3/5 stars for its overall company culture rated by their employees

European Wax Center scored a -28 for Net Promoter Score and a -57 for Employee Net Promoter Score. NPS gauges how likely a customer of European Wax Center would recommend the brand to a friend. ENPS measures how likely European Wax Center employees would recommend working at European Wax Center to a friend.
| 30% | Promoters |
|---|---|
| 12% | Passive |
| 58% | Detractors |
| 17% | Promoters |
|---|---|
| 9% | Passive |
| 74% | Detractors |