William Zerella — Chief Financial Officer at Fitbit | Comparably
Fitbit Claimed Company
Fitbit offers compact, wireless, wearable sensors that track a person’s daily activities in order to promote a healthy lifestyle. read more
EMPLOYEE
PARTICIPANTS
52
TOTAL
RATINGS
645
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William Zerella — Chief Financial Officer at Fitbit

William Zerella — Chief Financial Officer at Fitbit

Executive Bio

Mr. William R. Zerella, also known as Bill, has been Chief Financial Officer of Fitbit Inc. since June 2014. Prior to joining Fitbit, Mr. Zerella served as the Chief Financial Officer of Vocera Communications, Inc. from October 3, 2011 to June 6, 2014 and served as its Principal Accounting Officer until June 6, 2014. Mr. Zerella served as Chief Financial Officer of Carrier Access Corporation since July 2006 and served as its Treasurer. He has more than 30 years of industry experience and led financial organizations at a number of public and private technology companies. He served as the Chief Financial Officer and Vice President of Finance & Administration at Force10 Networks, Inc. from July 2006 to September 2011 and served as its Principal Accounting Officer and Treasurer. He served as the Chief Financial Officer of Infinera Corporation from December 2004 to June 2006, where he was instrumental in scaling its business during a period of dramatic growth. He served as the Chief Financial Officer of Calient Networks, which he successfully navigated through the downturn in the telecommunications market. He served as Chief Financial Officer at Logictier Inc. He served other senior executive finance positions throughout his career, including ICTV, Pace, Inc., GTECH Corporation and Deloitte & Touche LLP. In the course of his career, he has successfully raised or restructured in excess of $500 million of equity and debt capital and has demonstrated accomplishments in scaling growth businesses. He has been a Director of xAd, Inc. since March 01, 2016. Mr. Zerella is a Certified Public Accountant and holds a BS in Accounting from the New York Institute of Technology and an MBA in Finance from the Leonard N. Stern School of Business at New York University.

Chief Financial Officer Impact on Finance Department's Culture

William Zerella holds the highest position within the Finance department at Fitbit — Chief Financial Officer, and therefore has influence on the culture of the Finance department.

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Executive Team Culture Ratings from Fitbit Employees

BOTTOM
10%
Fitbit's Executive Team scores in the Bottom 10%
of similar sized companies on Comparably
Who ranks the Executive Team the highest?
Experience - 6 to 10 Years 56/100
Gender - Female 54/100
Experience - 3 to 6 Years 48/100
Who ranks the Executive Team the lowest?
Experience - 1 to 3 Years 30/100
Tenure - 2 to 5 Years 34/100
Department - Marketing 38/100

Fitbit's Executive Team at a Glance

Based on 35 ratings, Fitbit's employees are less satisfied with their Executive Team and give them a ā€œD-ā€ or 47/100. On average, Women provided higher ratings for their Executive Team compared to Men.

Fitbit's Executive Team ranks in the Bottom 10% of other companies in San Francisco and Bottom 10% of other companies on Comparably that also have 1,001-5,000 Employees.

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