GCP Applied Technologies NPS

GCP Applied Technologies's Net Promoter Score (NPS) is a -20 with 20% Promoters, 40% Passives, and 40% Detractors. Net Promoter Score tracks whether GCP Applied Technologies's customers would recommend using the product based on a scale of -100 to 100.

GCP Applied Technologies Overall NPS

-20

NPS

20%	Promoters
40%	Passives
40%	Detractors

GCP Applied Technologies NPS Trend

-100

-50

0

50

100

Summary	Date	Score
Feb 2021 -50	Feb 2021	-50
Apr 2021 -33	Apr 2021	-33
Jun 2021 -50	Jun 2021	-50
Dec 2021 -50	Dec 2021	-50
May 2022 -12	May 2022	-12
Nov 2022 -22	Nov 2022	-22
Mar 2024 -20	Mar 2024	-20

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.