Established in 1928, Genuine Parts Company is a leading global service provider of automotive and industrial replacement parts and value-added solutions. Our Automotive Parts Group operates across North America, Europe and Australasia, while our Industrial Parts Group serves customers across North America and Australasia. We keep the world moving with a vast network of over 10,800 locations spanning 17 countries supported by more than 65,000 teammates. Learn more at genpt.com. read more

EMPLOYEE PARTICIPANTS: 97

TOTAL RATINGS: 632

CEO: Will Stengel

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Genuine Parts Company VP of Brand Strategy Salaries in Santa Barbara, CA

The average Genuine Parts Company VP of Brand Strategy in Santa Barbara, CA earns an estimated $248,684 annually, which includes an estimated base salary of $196,184 with a $52,500 bonus. Genuine Parts Company's VP of Brand Strategy compensation is $58,299 more than the US average for a VP of Brand Strategy. VP of Brand Strategy salaries at Genuine Parts Company in Santa Barbara, CA can range from $170,000 - $260,000.

In Santa Barbara, CA, The Marketing Department at Genuine Parts Company earns $1,951 more on average than the Operations Department.

Last updated 6 months ago.

$55k

$100k

$149k

$200k

$658k

$248,684

Average Compensation

$196,184: avg. base

$52,500: avg. bonus

VP of Brand Strategy Salaries at Genuine Parts Company

In Santa Barbara, CA, VPs of Brand Strategy earn $60,376 more than Directors of Marketing.

Director of Marketing

$188k*

Senior Marketing Manager

$155k*

Marketing Manager

$114k*

Brand Manager

$113k*

Marketing Operations

$111k*

Content Strategist

$102k*

Event Planner

$94k*

Business Analyst

$94k*

Data Analyst

$87k*

Content Manager

$84k*

SEM Manager

$84k*

Copywriter

$82k*

Social Media Manager

$77k*

Email Marketer

$77k*

Marketing Associate

$76k*

SEO Specialist

$76k*

Community Manager

$75k*

* estimated salary

Compensation at Genuine Parts Company by Department

In Santa Barbara, CA, The Marketing Department averages $1,951 more than the Operations Department, and $5,465 less than the Engineering Department

Engineering

$120,991 Avg. total comp.

+$5k

Marketing

$115,526 Avg. total comp.

Operations

$113,575 Avg. total comp.

-$2k

VP of Brand Strategy Compensation by Gender (All Companies)

The average female VP of Brand Strategy at companies similar size to Genuine Parts Company reported making $239,000, while the average male VP of Brand Strategy at similar sized companies reported making $240,000.

How VPs of Brand Strategy at Genuine Parts Company Rate Their Compensation

The majority of VPs of Brand Strategy at Genuine Parts Company believe they're not compensated fairly. The majority (65%) of VPs of Brand Strategy at Genuine Parts Company are satisfied with their benefits. See more compensation ratings at Genuine Parts Company

Do you believe you're paid fairly?

43% Yes

Are you satisfied with your Benefits?

65% Yes

See Genuine Parts Company VP of Brand Strategy Salaries in Other Cities

Atlanta

VP of Brand Strategy Salaries at Similar Size Companies in Santa Barbara, CA

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