-40
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
HealthMarkets
Marketing or Exec? Claim Your Free Account
About HealthMarkets' Brand
HealthMarkets Insurance Agency is one of the largest independent insurance distribution agencies in the United States.
Brand at a Glance
66%
Customer Loyalty
3.1/5
Product Quality
2.7/5
Pricing
2.9/5
Customer Service
HealthMarkets CMO
HealthMarkets NPS
HealthMarkets's Net Promoter Score (NPS) is a -40 with 20% Promoters, 20% Passives, and 60% Detractors. Net Promoter Score tracks whether HealthMarkets's customers would recommend using the product based on a scale of -100 to 100.
HealthMarkets Overall NPS
| 20% | Promoters |
|---|---|
| 20% | Passives |
| 60% | Detractors |
HealthMarkets NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 -75 | Apr 2022 | -75 |
May 2023 -80 | May 2023 | -80 |
Jul 2023 -66 | Jul 2023 | -66 |
Aug 2023 -57 | Aug 2023 | -57 |
Oct 2023 -38 | Oct 2023 | -38 |
Nov 2023 -22 | Nov 2023 | -22 |
Jan 2024 -30 | Jan 2024 | -30 |
Apr 2024 -36 | Apr 2024 | -36 |
May 2024 -42 | May 2024 | -42 |
Jan 2025 -46 | Jan 2025 | -46 |
Mar 2025 -36 | Mar 2025 | -36 |
Apr 2025 -40 | Apr 2025 | -40 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
HealthMarkets NPS by Gender
Male customers rated HealthMarkets's NPS 105 points higher than Female customers.
Male
25
HealthMarkets's NPS was rated 25 by Male customers on Comparably.
50%
Promoters
25%
Passives
25%
Detractors
Female
-80
HealthMarkets's NPS was rated -80 by Female customers on Comparably.
0%
Promoters
20%
Passives
80%
Detractors
HealthMarkets NPS by Ethnicity
HealthMarkets's NPS was rated 34 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 34 | Caucasian | 34 |
HealthMarkets NPS by Usage
HealthMarkets's NPS was rated the highest by customers who have used HealthMarkets's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
1 to 2 Years 0 | 1 to 2 Years | 0 |
HealthMarkets Customer Reviews
Out of the 2 HealthMarkets customer reviews 1 was positive and 1 was constructive. HealthMarkets customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
HealthMarkets Customer Loyalty
66%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
66% of HealthMarkets users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
HealthMarkets Customer Loyalty Score by Gender
Male customers rated HealthMarkets's Customer Loyalty score 54% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of HealthMarkets.
Male
100%
Yes
Female
46%
Yes
HealthMarkets Customer Loyalty Score by Ethnicity
HealthMarkets's Customer Loyalty score was rated 70% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of HealthMarkets.
70
out of 100
Caucasian
HealthMarkets Customer Loyalty Score by Usage
HealthMarkets's Customer Loyalty score was rated 70% by customers who have used HealthMarkets's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
HealthMarkets Product Quality
3.1/5
HealthMarkets has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock HealthMarkets' overall Product Quality score rated by its users and customers.
HealthMarkets Product Information
HealthMarkets’s product quality score is a 3.1 out of 5 as rated by its users and customers.
- Company Size
- 1,001-5,000 Employees
Industry
Banking
FinTech
Quick Insights into HealthMarkets Product Quality
HealthMarkets's Product Quality score was rated highest by Caucasian customers, and rated lowest by customers who have used HealthMarkets's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked HealthMarkets' Product Quality.
Ranked HealthMarkets Product Quality the Highest
Ranked HealthMarkets Product Quality the Lowest
HealthMarkets Product Quality Score by Gender
Male customers rated HealthMarkets's Product Quality score 1.2 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of HealthMarkets.
Male
3.6/5
Female
2.4/5
HealthMarkets Product Quality Score by Ethnicity
HealthMarkets's Product Quality score was rated 4.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of HealthMarkets.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.6 | Caucasian | 4.6 |
HealthMarkets Product Quality Score by Usage
HealthMarkets's Product Quality score was rated the highest by customers who have used HealthMarkets's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
HealthMarkets Pricing
HealthMarkets ROI & Value For Money
2.7/5
HealthMarkets has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
Sign Up to unlock HealthMarkets' overall ROI score rated by its users and customers.
Quick Insights into HealthMarkets ROI
HealthMarkets's ROI score was rated highest by Caucasian customers, and rated lowest by customers who have used HealthMarkets's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked HealthMarkets' ROI score.
Ranked HealthMarkets ROI the Highest
Ranked HealthMarkets ROI the Lowest
HealthMarkets ROI Score by Gender
Male customers rated HealthMarkets's ROI score 1.5 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of HealthMarkets.
Male
3.6/5
Female
2.1/5
HealthMarkets ROI Score by Ethnicity
HealthMarkets's ROI score was rated 3.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of HealthMarkets.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
HealthMarkets ROI Score by Usage
HealthMarkets's ROI score was rated the highest by customers who have used HealthMarkets's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
HealthMarkets Customer Satisfaction (CSAT)
HealthMarkets Customer Satisfaction (CSAT) Score
45 / 100
HealthMarkets has an overall Customer Satisfaction score of 45 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
27%
Satisfied
18%
Neither Satisfied nor Dissatisfied
28%
Dissatisfied
0%
Very Dissatisfied
27%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into HealthMarkets Customer Satisfaction
HealthMarkets's Customer Satisfaction score was rated highest by Caucasian customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked HealthMarkets' Customer Satisfaction.
Ranked HealthMarkets Customer Satisfaction the Highest
Ranked HealthMarkets Customer Satisfaction the Lowest
HealthMarkets Customer Satisfaction Score by Gender
Male customers rated HealthMarkets's Customer Satisfaction score 0 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of HealthMarkets.
67 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 33% |
0
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 75% | |
Dissatisfied | 0% | |
Very Dissatisfied | 25% |
HealthMarkets Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
HealthMarkets' Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of HealthMarkets.
67 / 100
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
HealthMarkets Customer Satisfaction Score by Usage
HealthMarkets's Customer Satisfaction score was rated 0 points by customers who have used HealthMarkets's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
HealthMarkets Customer Service
2.9/5
HealthMarkets has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock HealthMarkets' overall Customer Service score rated by its users and customers.
About HealthMarkets's Customer Service
Address
9151 Boulevard 26, North Richland Hills, TX
Website
http://www.healthmarketsinc.com/
Phone Number
(817)255-3100
Quick Insights into HealthMarkets Customer Service
HealthMarkets's Customer Service score was rated highest by Male customers, and rated lowest by customers who have used HealthMarkets's products/services for Less than 1 Year.
Sign Up to unlock insights into how customers have ranked HealthMarkets' Customer Service score.
Ranked HealthMarkets Customer Service the Highest
Ranked HealthMarkets Customer Service the Lowest
HealthMarkets Customer Service Score by Gender
Male customers rated HealthMarkets's Customer Service score 1.7 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of HealthMarkets.
Male
3.6/5
Female
1.9/5
HealthMarkets Customer Service Score by Ethnicity
HealthMarkets's Customer Service score was rated 3.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of HealthMarkets.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
HealthMarkets Customer Service Score by Usage
HealthMarkets's Customer Service score was rated the highest by customers who have used HealthMarkets's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
HealthMarkets as an Employer
3.5/5
HealthMarkets has a 3.5/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
HealthMarkets scored a -40 for Net Promoter Score and a 8 for Employee Net Promoter Score. NPS gauges how likely a customer of HealthMarkets would recommend the brand to a friend. ENPS measures how likely HealthMarkets employees would recommend working at HealthMarkets to a friend.
Net Promoter Score
-40
NPS Score
| 20% | Promoters |
|---|---|
| 20% | Passive |
| 60% | Detractors |
Employee Net Promoter Score
8
eNPS Score
| 43% | Promoters |
|---|---|
| 22% | Passive |
| 35% | Detractors |
