75
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
IBM iX
Marketing or Exec? Claim Your Free Account
About IBM iX's Brand
IBM iX® works at the intersection of strategy, design and technology to digitally reinvent your business. We take a human-centered, outcomes-led approach to defining your digital strategy and delivering exceptional customer experiences to build your business, by design.
Brand at a Glance
85%
Customer Loyalty
3.6/5
Product Quality
3.9/5
Pricing
4/5
Customer Service
IBM iX NPS
IBM iX's Net Promoter Score (NPS) is a 75 with 75% Promoters, 25% Passives, and 0% Detractors. Net Promoter Score tracks whether IBM iX's customers would recommend using the product based on a scale of -100 to 100.
IBM iX Overall NPS
| 75% | Promoters |
|---|---|
| 25% | Passives |
| 0% | Detractors |
IBM iX NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2021 0 | Dec 2021 | 0 |
Apr 2022 50 | Apr 2022 | 50 |
May 2022 66 | May 2022 | 66 |
Jul 2022 75 | Jul 2022 | 75 |
Aug 2022 60 | Aug 2022 | 60 |
Dec 2022 66 | Dec 2022 | 66 |
Sep 2023 71 | Sep 2023 | 71 |
May 2024 75 | May 2024 | 75 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
IBM iX Customer Loyalty
85%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of IBM iX users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
IBM iX Product Quality
3.6/5
IBM iX has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock IBM iX's overall Product Quality score rated by its users and customers.
IBM iX Product Information
IBM iX’s product quality score is a 3.6 out of 5 as rated by its users and customers.
- Company Size
- 51-200 Employees
Industry
Tech
AdTech
Content
IBM iX Pricing
IBM iX ROI & Value For Money
3.9/5
IBM iX has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock IBM iX's overall ROI score rated by its users and customers.
IBM iX Customer Satisfaction (CSAT)
IBM iX Customer Satisfaction (CSAT) Score
100 / 100
IBM iX has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
IBM iX Customer Service
4/5
IBM iX has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
Sign Up to unlock IBM iX's overall Customer Service score rated by its users and customers.
About IBM iX's Customer Service
Website
https://www.ibm.com/services/ibmix
IBM iX as an Employer
2.6/5
IBM iX has a 2.6/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
IBM iX scored a 75 for Net Promoter Score and a -1 for Employee Net Promoter Score. NPS gauges how likely a customer of IBM iX would recommend the brand to a friend. ENPS measures how likely IBM iX employees would recommend working at IBM iX to a friend.
Net Promoter Score
75
NPS Score
| 75% | Promoters |
|---|---|
| 25% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-1
eNPS Score
| 41% | Promoters |
|---|---|
| 17% | Passive |
| 42% | Detractors |
