

Diverse employees at Instagram have rated Happiness, Perks And Benefits, and Outlook as the highest categories they have scored
Women at Instagram have rated Retention, Team, and Happiness as the highest categories they have scored
Instagram employees are -6% more likely to recommend Instagram as a great place to work
| 41% | Promoters |
|---|---|
| 12% | Passives |
| 47% | Detractors |
Working at Instagram is rated highly by 366 employees, across various culture dimensions. Instagram employees are most satisfied about Compensation, Happiness, and Perks And Benefits categories, putting Instagram’s culture in the Top 15% compared to similar sized companies on Comparably and in the Top 35% compared to other companies in San Francisco. See below in detail how working at Instagram was rated by employees.
Overall Company Culture at Instagram is rated A-
Last updated 2 days ago
Instagram ranks in the Top 15% of other companies on Comparably with 10,000+ Employees for Overall Company Culture Score
Out of 102 Instagram employee reviews, 74% were positive. The remaining 26% were constructive reviews with the goal of helping Instagram improve their work culture.
| Positive Reviews | 74% |
|---|---|
| Constructive Feedback | 26% |
What is the best part about your compensation package?Pay. ... Bonuses. ... Savings plans. ... Insurance coverage. ... Scheduling. ... Time off. ... Employee support services.
What is the best part about your compensation package?This comment might be shown publicly, but there will never be any way to identify or attribute
What do you like best about the leadership team?The most admired leaders have these 7 traits. Integrity. Fairness (It's human nature to prefer certain people over others) Decisiveness. Strategic thinking. Transparency. Accessibility. Collaboration.
What's going wrong and how can it be improved?Bad organization, leadership, planning and excution. The company is biased from top to bottom.
What needs to change to make the company culture better?Only new organization and leadership
What do your coworkers need to improve and how could you work together better?Improvements do not need to come from employees. Only leadership.
Instagram is a free photo sharing application that enables its users to take photos, apply filters, and share them on social networks.
We're building Instagram to allow you to experience moments in your friends' lives through pictures as they happen.
| Headquarter | Menlo Park, CA United States of America |
|---|---|
| Website | instagram.com |
| Founding Date | 2010 |
| Company Status | Public |
| Stock | FB |
Instagram competitors include LinkedIn, Apple, Pinterest, and Twitter. Instagram ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Instagram compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

366 employees at Instagram have reviewed Instagram across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was 2 days ago.
Overall, the 366 Instagram employees give their leadership a grade of C+, or Top 50% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Instagram are pleased with their total compensation at Instagram, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Instagram are pleased with their team. 366 Participants grade the quality of their coworkers a B+. The majority believe the meetings at Instagram are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Instagram believe the environment at Instagram is positive. Most Participants believe the pace of work at Instagram is extremely fast. About 56% of the employees at Instagram work 8 hours or less, while 16% of them have an extremely long day - longer than twelve hours.
Overall, the employees at Instagram are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.


The prevailing opinion from employees about joining Instagram is that the company was prepared on their first day. Instagram employees concluded that their overall onboarding experience was negative. 100% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
Employees’ understanding of Instagram's KPIs and OKRs is essential for its success. Out of 8 Instagram employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 8 have said yes.
Instagram’s CEO Adam Mosseri started in this role in 2018. Adam’s approval rate is lower compared to CEOs at similar sized companies, putting Adam in the Bottom 40% of all CEOs of similar-sized companies on Comparably, and in the Bottom 30% compared to CEOs of all other companies in San Francisco. Adam Mosseri’s employees rank Instagram in the Top 5% for Compensation, in the Top 5% for Happiness, and in the Top 5% for Perks And Benefits. Mosseri is generally unpopular with Instagram employees, but ranks especially low with employees with 6 to 10 Years experience, and by employees in the Engineering department and employees in the Product department. However, Asian or Pacific Islander employees have a slightly more favorable view of the CEO.
The Instagram Executive Team is rated a “B” and led by CEO Adam Mosseri, Head of Entertainment Partnerships Claudine Cazian, and Business Lead to the Chief Operating Officer Kelsey Lee
Adam Mosseri CEO / President
Adam Mosseri serves as the CEO / President of Instagram.
Claudine Cazian Head of Entertainment Partnerships
Claudine Cazian serves as the Head of Entertainment Partnerships of Instagram. Claudine started at Instagram in October... read more
Kelsey Lee Business Lead to the Chief Operating Officer
Kelsey Lee serves as the Business Lead to the Chief Operating Officer of Instagram. Kelsey started at Instagram in... read more
How much do people at Instagram get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Instagram is $150,597, or $72 per hour, while the estimated median salary is $155,581, or $74 per hour.
At Instagram, the highest paid job is a Director of Sales at $254,566 annually and the lowest is an Office Manager at $60,002 annually. Average Instagram salaries by department include: Legal at $148,203, Sales at $163,562, Design at $134,036, and Customer Support at $112,219. Half of Instagram salaries are above $155,581.
87 employees at Instagram rank their Compensation in the Top 5% of similar sized companies in the US (based on 268 ratings) while 86 employees at Instagram rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 89 ratings).
Salaries contributed from Instagram employees include job titles like Lead Engineer, Data Scientist, Mobile Developer, and Senior Marketing Manager. Comparably data has a total of 4 salary records from Instagram employees.
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $90k | $90k | 1st Percentile |
17th Percentile $123k | $123k | 17th Percentile |
33rd Percentile $149k | $149k | 33rd Percentile |
50th Percentile $209k | $209k | 50th Percentile |
67th Percentile $255k | $255k | 67th Percentile |
83rd Percentile $306k | $306k | 83rd Percentile |
100th Percentile $317k | $317k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Diverse employees at Instagram score the company 76/100 across various culture categories, placing Instagram in the Top 15% of companies on Comparably with 10,000+ Employees for Comparably's diversity score. The Diversity score provides insights into how diverse employees feel and rate their work experience at Instagram across various culture dimensions.
Instagram's PTO and Vacation policy typically gives 20-30 days off a year with 0% of employees expected to be work free while out of office. Instagram's benefits and PTO Package averages to represent a less than $500 cash value per month.

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Candidates By Department
All Industries | 35% | |
|---|---|---|
Product | 23% | |
Engineering | 14% | |
Marketing | 9% | |
Design | 7% | |
Other | 12% |
Candidates By Location
San Francisco | 49% | |
|---|---|---|
New York City | 14% | |
Los Angeles | 7% | |
Boston | 5% | |
Tampa | 2% | |
Other | 23% |
Who is the CEO of Instagram?
Instagram CEO is Adam Mosseri, their score by employees is 65
What is Instagram eNPS?
The eNPS for Instagram is -6
What is the salary for Senior Accountant in Instagram?
Senior Accountant average salary in the US is 111k
What are the salaries in the Marketing in Instagram?
The average salaries for Marketing in Instagram is 138k
Who are Instagram competitors?
Instagram main competitors are LinkedIn, Apple, Pinterest, Twitter