45
NPS
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KCRW
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About KCRW's Brand
KCRW creates and curates a unique mix of content centered around music discovery, NPR news, cultural exploration.
Brand at a Glance
94%
Customer Loyalty
4.5/5
Product Quality
4.4/5
Pricing
4.4/5
Customer Service
KCRW NPS
KCRW's Net Promoter Score (NPS) is a 45 with 67% Promoters, 11% Passives, and 22% Detractors. Net Promoter Score tracks whether KCRW's customers would recommend using the product based on a scale of -100 to 100.
KCRW Overall NPS
| 67% | Promoters |
|---|---|
| 11% | Passives |
| 22% | Detractors |
KCRW NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2020 60 | Dec 2020 | 60 |
Jan 2021 66 | Jan 2021 | 66 |
Mar 2021 43 | Mar 2021 | 43 |
Dec 2021 50 | Dec 2021 | 50 |
May 2022 45 | May 2022 | 45 |
Jun 2022 49 | Jun 2022 | 49 |
Mar 2023 54 | Mar 2023 | 54 |
Sep 2023 57 | Sep 2023 | 57 |
Nov 2023 46 | Nov 2023 | 46 |
Sep 2024 49 | Sep 2024 | 49 |
Feb 2026 52 | Feb 2026 | 52 |
Apr 2026 44 | Apr 2026 | 44 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
KCRW NPS by Gender
Female customers rated KCRW's NPS 20 points higher than Male customers.
Male
60
KCRW's NPS was rated 60 by Male customers on Comparably.
80%
Promoters
0%
Passives
20%
Detractors
Female
80
KCRW's NPS was rated 80 by Female customers on Comparably.
80%
Promoters
20%
Passives
0%
Detractors
KCRW NPS by Ethnicity
KCRW's NPS was rated 100 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 100 | Caucasian | 100 |
KCRW NPS by Usage
KCRW's NPS was rated 61 points by customers who have used KCRW's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 61 | Over 10 Years | 61 |
KCRW Customer Reviews
Out of the 4 KCRW customer reviews 4 were positive and 0 were constructive. KCRW customer reviews reflect that all customers have a favorable experience using the products/services of the company.
KCRW Customer Loyalty
94%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
94% of KCRW users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
KCRW Customer Loyalty Score by Gender
KCRW's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of KCRW.
Male
100%
Yes
Female
100%
Yes
KCRW Customer Loyalty Score by Ethnicity
KCRW's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of KCRW.
100
out of 100
Caucasian
KCRW Customer Loyalty Score by Usage
KCRW's Customer Loyalty score was rated 100% by customers who have used KCRW's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
KCRW Product Quality
4.5/5
KCRW has an overall Product Quality score of 4.5 out of 5 stars rated by its users and customers.
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KCRW Product Information
KCRW’s product quality score is a 4.5 out of 5 as rated by its users and customers.
- Website
- http://www.kcrw.com
- Company Size
- 51-200 Employees
Industry
Non-Profit
Quick Insights into KCRW Product Quality
KCRW's Product Quality score was rated highest by Caucasian customers, and rated lowest by Male customers.
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Ranked KCRW Product Quality the Highest
Ranked KCRW Product Quality the Lowest
KCRW Product Quality Score by Gender
KCRW's Product Quality score was rated 4.8 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of KCRW.
Male
4.8/5
Female
4.8/5
KCRW Product Quality Score by Ethnicity
KCRW's Product Quality score was rated 5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of KCRW.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
KCRW Product Quality Score by Usage
KCRW's Product Quality score was rated 4.7 stars by customers who have used KCRW's products/services for Over 10 Years.
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KCRW Pricing
KCRW ROI & Value For Money
4.4/5
KCRW has a value for money and ROI score of 4.4 out of 5 stars rated by its users and customers.
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Quick Insights into KCRW ROI
KCRW's ROI score was rated highest by Caucasian customers, and rated lowest by Male customers.
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Ranked KCRW ROI the Highest
Ranked KCRW ROI the Lowest
KCRW ROI Score by Gender
Female customers rated KCRW's ROI score 0.4 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of KCRW.
Male
4.4/5
Female
4.8/5
KCRW ROI Score by Ethnicity
KCRW's ROI score was rated 4.9 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of KCRW.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.9 | Caucasian | 4.9 |
KCRW ROI Score by Usage
KCRW's ROI score was rated 4.5 stars by customers who have used KCRW's products/services for Over 10 Years.
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KCRW Customer Satisfaction (CSAT)
KCRW Customer Satisfaction (CSAT) Score
100 / 100
KCRW has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
88%
Satisfied
12%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into KCRW Customer Satisfaction
KCRW's Customer Satisfaction score was rated highest by Caucasian customers.
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Ranked KCRW Customer Satisfaction the Highest
KCRW Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
KCRW's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of KCRW.
100 / 100
Very Satisfied
80%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
KCRW Customer Satisfaction Score by Usage
KCRW's Customer Satisfaction score was rated 100 points by customers who have used KCRW's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
KCRW Customer Service
4.4/5
KCRW has an overall Customer Service score of 4.4 out of 5 stars rated by its users and customers.
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About KCRW's Customer Service
Address
1900 Pico Blvd, Santa Monica, CA 90405
Website
http://www.kcrw.com
Phone Number
(310) 450-5183
KCRW's Social Links
Quick Insights into KCRW Customer Service
KCRW's Customer Service score was rated highest by Caucasian customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked KCRW's Customer Service score.
Ranked KCRW Customer Service the Highest
Ranked KCRW Customer Service the Lowest
KCRW Customer Service Score by Gender
Female customers rated KCRW's Customer Service score 0.4 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of KCRW.
Male
4.4/5
Female
4.8/5
KCRW Customer Service Score by Ethnicity
KCRW's Customer Service score was rated 4.9 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of KCRW.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.9 | Caucasian | 4.9 |
KCRW Customer Service Score by Usage
KCRW's Customer Service score was rated 4.5 stars by customers who have used KCRW's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
KCRW as an Employer
3.2/5
KCRW has a 3.2/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
KCRW scored a 45 for Net Promoter Score and a 27 for Employee Net Promoter Score. NPS gauges how likely a customer of KCRW would recommend the brand to a friend. ENPS measures how likely KCRW employees would recommend working at KCRW to a friend.
Net Promoter Score
45
NPS Score
| 67% | Promoters |
|---|---|
| 11% | Passive |
| 22% | Detractors |
Employee Net Promoter Score
27
eNPS Score
| 45% | Promoters |
|---|---|
| 37% | Passive |
| 18% | Detractors |
