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The Content Insight and Activation Platform for B2B marketers read more
PathFactory Company Culture
PathFactory Culture
This score is derived from employee ratings & reviewsN/A
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Top Rated Culture Dimensions
CEO Rating
ARetention
ALeadership
A-eNPS
B+Work Culture
BPathFactory CEO
Top 10%Top 10% of Similar Size Companies
Dev Ganesan
83 /100
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Diversity at PathFactory
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Anonymously Rate Your Experience & Make Work BetterWomen at PathFactory
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Anonymously Rate Your Experience & Make Work BetterPathFactory eNPS
Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"Top 20%Top 20% of Similar Size Companies
Recommend to a Friend?
67
PathFactory employees are 67% more likely to recommend PathFactory as a great place to work
| 67% | Promoters |
|---|---|
| 33% | Passives |
| 0% | Detractors |
Working at PathFactory
Overall Company Culture at PathFactory
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Anonymously Rate Your Experience & Make Work BetterPathFactory Employee Reviews
Out of 2 PathFactory employee reviews, 100% were positive.
| Positive Reviews | 100% |
|---|---|
| Constructive Feedback | 0% |
Positive Reviews From PathFactory Employees
- What do you like best about the leadership team?There are 2 female VPs, which makes a huge difference for the diversity and inclusion at the company. On the whole, the Senior Leadership Team is very open to feedback, and tends to work very hard to both make the company successful and ensure employees are happy.
- What is the best part about your compensation package?Salaries are very competitive compared to similar companies in Toronto.
PathFactory Company Information
PathFactory Company Overview
The Content Insight and Activation Platform for B2B marketers
PathFactory was founded in 2012 and its current CEO is Dev Ganesan. Since its inception 14 years ago, PathFactory has grown to 48 employees.
PathFactory Mission, Vision & Values
PathFactory Mission & Values
Content is at the heart of all B2B marketing, yet the data most marketers collect about content engagement today is incredibly limited. It provides unreliable buying signals and insufficient insight into content performance. Without key insights about how buyers consume content along the path to purchase, delivering the right content to the right person at the right time is impossible. We believe Content Insight and Activation is the best way to make marketing better for both marketers and buyers.
PathFactory Vision Statement
PathFactory’s Content Insight and Activation Platform helps B2B marketers understand the role of content in the buyer’s journey and discover a new class of data to optimize the path to purchase. PathFactory uses this data and insight to optimize content delivery across every channel, connecting buyers with the most relevant information whenever and wherever they click.
| Headquarter | 174 Spadina Ave, Suite 600 M5T 2C2 Canada |
|---|---|
| Website | www.pathfactory.com |
| Founding Date | 2012 |
| Tel | +1-416-304-9400 |
| Company Status | Private |
| Jobs | www.pathfactory.com/careers/ |
| Social Sites |
PathFactory Competitors
PathFactory competitors include NewsCred, Contently, Percolate, and Uberflip. PathFactory ranks 1st in Overall Culture Score on Comparably vs its competitors. See below how PathFactory compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
Culture Video
PathFactory Employees
PathFactory has 48 employees. 3 employees at PathFactory have reviewed PathFactory across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 3 PathFactory employees give their leadership a grade of A-, or Top 15% of similar size companies. This includes specific ratings of their executive team, CEO, and manager.
Joining PathFactory - Employee Onboarding
The prevailing opinion from Comparably users about their company is that it was very prepared on their first day. Employees concluded that their overall onboarding experience was positive. 73% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
PathFactory KPIs and OKRs
Employees’ understanding of PathFactory's KPIs and OKRs is essential for its success. Out of 1 PathFactory employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 1 have said yes.
Are your company's goals clear, and are you invested in them?
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Diversity & Inclusion at PathFactory
The Diversity score provides insights into how diverse employees feel and rate their work experience at PathFactory across various culture dimensions.
Ranked Culture the Highest
Ranked Culture the Lowest
PathFactory PTO
PathFactory PTO policy is a critical component of the benefits package offered to employees.
Other than healthcare, which of the following benefits is most important to you?
Does your boss expect you to work when you're on vacation?
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?
PathFactory Careers
PathFactory Jobs
No Recent Jobs found for PathFactory on Comparably
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Frequently Asked Questions regarding PathFactory
What is PathFactory address?
PathFactory location is at 174 Spadina Ave, Suite 600
Who is the CEO of PathFactory?
PathFactory CEO is Dev Ganesan, their score by employees is 83
What is PathFactory eNPS?
The eNPS for PathFactory is 67
How many employees work in PathFactory?
PathFactory has 48 employees
Who are PathFactory competitors?
PathFactory main competitors are NewsCred, Contently, Percolate, Uberflip
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