-25
NPS
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Purple Strategies
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About Purple Strategies' Brand
Purple Strategies is a strategy firm that specializes in political campaigns.
Brand at a Glance
73%
Customer Loyalty
3/5
Product Quality
2.6/5
Pricing
3.2/5
Customer Service
Purple Strategies NPS
Purple Strategies's Net Promoter Score (NPS) is a -25 with 0% Promoters, 75% Passives, and 25% Detractors. Net Promoter Score tracks whether Purple Strategies's customers would recommend using the product based on a scale of -100 to 100.
Purple Strategies Overall NPS
| 0% | Promoters |
|---|---|
| 75% | Passives |
| 25% | Detractors |
Purple Strategies NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2020 -100 | Nov 2020 | -100 |
Jun 2022 -50 | Jun 2022 | -50 |
May 2023 -33 | May 2023 | -33 |
Jun 2024 -25 | Jun 2024 | -25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Purple Strategies Customer Loyalty
73%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of Purple Strategies users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Purple Strategies Product Quality
3/5
Purple Strategies has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Purple Strategies' overall Product Quality score rated by its users and customers.
Purple Strategies Product Information
Purple Strategies’s product quality score is a 3 out of 5 as rated by its users and customers.
- Company Size
- 51-200 Employees
Purple Strategies Pricing
Purple Strategies ROI & Value For Money
2.6/5
Purple Strategies has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Purple Strategies' overall ROI score rated by its users and customers.
Purple Strategies Customer Satisfaction (CSAT)
Purple Strategies Customer Satisfaction (CSAT) Score
67 / 100
Purple Strategies has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Purple Strategies Customer Service
3.2/5
Purple Strategies has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.
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About Purple Strategies's Customer Service
Address
815 Slaters Lane, Alexandria, VA United States of America
Website
http://www.purplestrategies.com
Phone Number
703-548-7877
Purple Strategies as an Employer
2.8/5
Purple Strategies has a 2.8/5 stars for its overall company culture rated by their employees
bottom
20%
Consumer vs. Employees
Purple Strategies scored a -25 for Net Promoter Score and a 11 for Employee Net Promoter Score. NPS gauges how likely a customer of Purple Strategies would recommend the brand to a friend. ENPS measures how likely Purple Strategies employees would recommend working at Purple Strategies to a friend.
Net Promoter Score
-25
NPS Score
| 0% | Promoters |
|---|---|
| 75% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
11
eNPS Score
| 49% | Promoters |
|---|---|
| 13% | Passive |
| 38% | Detractors |
