


Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterWomen at Purple have rated Outlook, Work Culture, and Retention as the highest categories they have scored
Purple employees are 24% more likely to recommend Purple as a great place to work
| 59% | Promoters |
|---|---|
| 6% | Passives |
| 35% | Detractors |
Working at Purple is rated below average by 19 employees, across various culture dimensions. Purple employees rate Outlook highest among all categories, and think that Professional Development and Office Culture have the most room for improvement, putting Purple’s culture in the Bottom 45% compared to similar sized companies on Comparably and in the Bottom 45% compared to other companies in Austin. See below in detail how working at Purple was rated by employees.
Overall Company Culture at Purple is rated C
Last updated months ago
Purple ranks in the Bottom 45% of other companies on Comparably with 51-200 Employees for Overall Company Culture Score
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterOut of 23 Purple employee reviews, 91% were positive. The remaining 9% were constructive reviews with the goal of helping Purple improve their work culture.
| Positive Reviews | 91% |
|---|---|
| Constructive Feedback | 9% |
What are some of the best things about your team?fun, light hearted, get the job done
What did you like most about the interview process?It wasn't one on one there was 4 interviewing at once
What makes you most happy at work?I like the people I work with
Why do you feel undervalued and what would make you feel better about your compensation?I would like a pay raise
Why do you feel undervalued and what would make you feel better about your compensation?Higher compensation. Currently below market with 20 years experience.
WiFi social login and location analytics platform
Purple was founded in 2012 and its current CEO is Terry V. Pearce. Since its inception 14 years ago, Purple has grown to 100 employees.
Purple is a digital platform for Intelligent Spaces. Our cloud based solution provides you with the same in-depth understanding of physical spaces that website analytics have delivered for years. Purple’s portal also provides customers with unique and cutting edge marketing tools, allowing them to take meaningful action based on demographic and behavioral data. We achieve this through social engagement, location analytics, and a broad range of connectable data sources. These work together to provide you with a detailed and multifaceted understanding of your customers. In return, users also get a highly reliable, safe WiFi experience.
It offers cushions, pillows, and other comfort products using its proprietary Hyper-Elastic Polymer® technology. All products are focused on founders Terry and Tony Pearce’s vision to improve comfort.
| Headquarter | 106 E. Sixth Street, Suite 900, Austin, Texas Austin, TX 78701 United Kingdom |
|---|---|
| Website | www.purple.ai/ |
| Founding Date | 2012 |
| Tel | +1 813 644 3668 |
| Company Status | Private |
| Jobs | purple.careers/ |
| Social Sites |
Purple competitors include Meta. Purple ranks 2nd in Overall Culture Score on Comparably vs its competitors. See below how Purple compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

Purple has 100 employees. 19 employees at Purple have reviewed Purple across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 19 Purple employees give their leadership a grade of C, or Bottom 40% of similar size companies. This includes specific ratings of their executive team, CEO, and manager.
Employees at Purple are generally satisfied with their total compensation at Purple, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Purple are pleased with their team. 19 Participants grade the quality of their coworkers a B-. The majority believe the meetings at Purple are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Purple believe the environment at Purple is positive. Most Participants believe the pace of work at Purple is comfortably fast. About 60% of the employees at Purple work 8 hours or less.
Overall, the employees at Purple are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from employees about joining Purple is that the company was very unprepared on their first day. Purple employees concluded that their overall onboarding experience was negative. 50% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At Purple 100% of employees think their department KPIs and OKRs are clear. Employees’ understanding of Purple's KPIs and OKRs is essential for its success. Out of 5 Purple employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.
Terry’s approval rate is lower compared to CEOs at similar sized companies, putting Terry in the Bottom 45% of all CEOs of similar-sized companies on Comparably, and in the Bottom 40% compared to CEOs of all other companies in Austin. Terry V. Pearce’s employees rank Purple in the Top 25% for Outlook, in the Top 35% for Environment, and in the Top 35% for Work Culture. When compared to Purple’s competitors, Terry V. Pearce ranks below Meta CEO Mark Zuckerberg.
The Purple Executive Team is rated a “C+” and led by CEO Terry V. Pearce, Senior Vice President Emilie Furda, and Senior Vice President Andrew Lister
Terry V. Pearce CEO / President
Terry V. Pearce serves as the CEO / President of Purple.
Emilie Furda Senior Vice President
Emilie Furda serves as the Senior Vice President of Purple. Emilie started at Purple in Mar of 2018. Emilie currently... read more
Andrew Lister Senior Vice President
Andrew Lister serves as the Senior Vice President of Purple. Andrew started at Purple in Jan of 2015. Andrew currently... read more
Christa Capati Vice President
Christa Capati serves as the Vice President of Purple. Christa started at Purple in May of 2016. Christa currently... read more
Kathleen Spink Global SVP
Kathleen Spink serves as the Global SVP of Purple. Kathleen currently resides in the Greater New York City Area.
Amanda Deveaux Senior Vice President, Lifestyle
Amanda Deveaux serves as the Senior Vice President, Lifestyle of Purple.
jonathan frydman VP Communications
jonathan frydman serves as the VP Communications of Purple.
Jocelyn Mak Vice President
Jocelyn Mak serves as the Vice President of Purple.
Michael Mizerek VIP Executive
Michael Mizerek serves as the VIP Executive of Purple.
How much do people at Purple get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Purple is $83,342, or $40 per hour, while the estimated median salary is $203,658, or $97 per hour.
At Purple, the highest paid job is a Director of Engineering at $144,314 annually and the lowest is a Sales Associate at $36,761 annually. Average Purple salaries by department include: Customer Support at $56,246, Business Development at $91,795, Operations at $91,353, and Design at $80,893. Half of Purple salaries are above $203,658.
10 employees at Purple rank their Compensation in the Bottom 40% of similar sized companies (based on 36 ratings) while 10 employees at Purple rank their Perks And Benefits in the Bottom 45% of similar sized companies (based on 13 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $89k | $89k | 1st Percentile |
20th Percentile $144k | $144k | 20th Percentile |
40th Percentile $198k | $198k | 40th Percentile |
60th Percentile $208k | $208k | 60th Percentile |
80th Percentile $218k | $218k | 80th Percentile |
100th Percentile $247k | $247k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
The Diversity score provides insights into how diverse employees feel and rate their work experience at Purple across various culture dimensions.
Purple's PTO and Vacation policy typically gives 15-20 days off a year with 0% of employees expected to be work free while out of office. Purple's benefits and PTO Package averages to represent a $500 -$1000 cash value per month.

No Recent Jobs found for Purple on Comparably
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In 2019, Purple applied for 7 H1B visas. Of the work permits applied for, 43% were approved, 43% certified-withdrawn, and 14% withdrawn.
An in-depth look at ‘Certified-withdrawn’ H1B applications at Purple unveil that one approved work permit application was withdrawn before the employee’s start date, and 3 were withdrawn by Purple after the employee’s start date.
Purple has a total of 100 employees
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
All Industries | 42% | |
|---|---|---|
IT | 17% | |
Engineering | 8% | |
Finance | 8% | |
Customer Support | 8% | |
Other | 17% |
Candidates By Location
Austin | 50% | |
|---|---|---|
Washington | 8% | |
Salt Lake City | 8% | |
Daly City | 8% | |
Great Bend | 8% | |
Other | 17% |
What is Purple address?
Purple location is at 106 E. Sixth Street, Suite 900, Austin, Texas
Who is the CEO of Purple?
Purple CEO is Terry V. Pearce, their score by employees is 69
What is Purple eNPS?
The eNPS for Purple is 24
What is the salary for Business Development Manager in Purple?
Business Development Manager average salary in the US is 78k
What are the salaries in the Business Development in Purple?
The average salaries for Business Development in Purple is 92k