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Anonymously Rate Your Experience & Make Work BetterRaycom Media employees are -25% more likely to recommend Raycom Media as a great place to work
| 25% | Promoters |
|---|---|
| 25% | Passives |
| 50% | Detractors |
Working at Raycom Media is rated average by 6 employees, across various culture dimensions. Raycom Media employees are most satisfied about Environment, Team, and Happiness categories, putting Raycom Media’s culture in the Top 50% compared to similar sized companies on Comparably and in the Top 30% compared to other companies in Montgomery, AL. See below in detail how working at Raycom Media was rated by employees.
Overall Company Culture at Raycom Media is rated C+
Last updated months ago
Raycom Media ranks in the Top 50% of other companies on Comparably with 5,001-10,000 Employees for Overall Company Culture Score
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterOut of 8 Raycom Media employee reviews, 50% were positive. The remaining 50% were constructive reviews with the goal of helping Raycom Media improve their work culture.
| Positive Reviews | 50% |
|---|---|
| Constructive Feedback | 50% |
What is most positive about the culture and environment at your company?They look out for the employee
What is the best part about your compensation package?Being given stock in the company
What do you like best about the leadership team?Understanding, caring, friendly, interested and compasonate
What does the leadership team need to get better at?Cross training employees in different departments.
Why do you feel undervalued and what would make you feel better about your compensation?Consistent annual performance evaluations and merit based raises.
What do your coworkers need to improve and how could you work together better?We all get along great.
Raycom Media is a privately owned media broadcaster that owns and operates radio stations and television channels.
Raycom Media strives to produce best-in-class locally relevant content, serve our communities and provide effective marketing solutions that engage users across all platforms.
| Headquarter | Montgomery, AL United States of America |
|---|---|
| Website | www.raycommedia.com |
| Founding Date | 1996 |
| Tel | 3342235558 |
| Company Status | Private |
Raycom Media competitors include Hearst and DIRECTV. Raycom Media ranks 1st in Overall Culture Score on Comparably vs its competitors. See below how Raycom Media compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

6 employees at Raycom Media have reviewed Raycom Media across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 6 Raycom Media employees give their leadership a grade of D, or Bottom 20% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Raycom Media are generally satisfied with their total compensation at Raycom Media, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Raycom Media are pleased with their team. 6 Participants grade the quality of their coworkers an A-. The majority believe the meetings at Raycom Media are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Raycom Media believe the environment at Raycom Media is positive. Most Participants believe the pace of work at Raycom Media is comfortably fast. About 100% of the employees at Raycom Media work 8 hours or less.
Overall, the employees at Raycom Media are not very happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from Comparably users in Montgomery, AL about their company is that it was very prepared on their first day. Montgomery, AL employees concluded that their overall onboarding experience was positive. 66% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At this moment no Raycom Media employees have provided insight into whether or not they clearly understand Raycom Media's KPIs and OKRs.
Pat’s approval rate is lower compared to CEOs at similar sized companies, putting Pat in the Bottom 10% of all CEOs of similar-sized companies on Comparably, and in the Bottom 5% compared to CEOs of all other companies in Montgomery, AL. Pat LaPlatney’s employees rank Raycom Media in the Top 5% for Environment, in the Top 15% for Team, and in the Top 25% for Happiness. When compared to Raycom Media’s competitors, Pat LaPlatney ranks below both DIRECTV CEO Michael White and Hearst CEO Steven Swartz.
The Raycom Media Executive Team is rated a “C-” and led by CEO Pat LaPlatney, Chief Revenue Officer Gregory McCastle, and Executive Vice President Content & Operations Susana Schuler
Pat LaPlatney CEO / President
Pat LaPlatney serves as the CEO / President of Raycom Media.
Gregory McCastle Chief Revenue Officer
Gregory McCastle serves as the Chief Revenue Officer of Raycom Media. Gregory started at Raycom Media in January of... read more
Susana Schuler Executive Vice President Content & Operations
Susana Schuler serves as the Executive Vice President Content & Operations of Raycom Media.
Marty Edelman Senior VP - Television
Marty Edelman serves as the Senior VP - Television of Raycom Media.
Leon Long Sr. VP, Television
Leon Long serves as the Sr. VP, Television of Raycom Media.
Jeff Rosser Sr. VP
Jeff Rosser serves as the Sr. VP of Raycom Media.
Brad Streit Sr VP
Brad Streit serves as the Sr VP of Raycom Media. Brad started at Raycom Media in July of 2009. Brad currently resides in... read more
Henry Yates VP of Digital Revenue
Henry Yates serves as the VP of Digital Revenue of Raycom Media. Henry started at Raycom Media in September of 2007.... read more
David Burke VP, Technology
David Burke serves as the VP, Technology of Raycom Media. David started at Raycom Media in September of 1997. David... read more
How much do people at Raycom Media get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Raycom Media is $121,323, or $58 per hour, while the estimated median salary is $120,589, or $57 per hour.
At Raycom Media, the highest paid job is a Director of Sales at $223,781 annually and the lowest is a Marketing Manager at $40,000 annually. Average Raycom Media salaries by department include: Admin at $57,524, Product at $151,097, Finance at $85,430, and Legal at $158,345. Half of Raycom Media salaries are above $120,589.
4 employees at Raycom Media rank their Compensation in the Top 50% of similar sized companies in the US (based on 12 ratings) while 4 employees at Raycom Media rank their Perks And Benefits in the Top 30% of similar sized companies in the US (based on 4 ratings).
Salaries contributed from Raycom Media employees include job titles like Marketing Manager. Comparably data has a total of 1 salary records from Raycom Media employees.
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $63k | $63k | 1st Percentile |
17th Percentile $92k | $92k | 17th Percentile |
33rd Percentile $116k | $116k | 33rd Percentile |
50th Percentile $171k | $171k | 50th Percentile |
67th Percentile $224k | $224k | 67th Percentile |
83rd Percentile $266k | $266k | 83rd Percentile |
100th Percentile $277k | $277k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
The Diversity score provides insights into how diverse employees feel and rate their work experience at Raycom Media across various culture dimensions.
Raycom Media PTO policy is a critical component of the benefits package offered to employees.

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Candidates By Department
All Industries | 67% | |
|---|---|---|
Admin | 17% | |
IT | 17% |
Candidates By Location
Montgomery | 50% | |
|---|---|---|
Columbus | 33% | |
Tucson | 17% |
Who is the CEO of Raycom Media?
Raycom Media CEO is Pat LaPlatney, their score by employees is 50
What is Raycom Media eNPS?
The eNPS for Raycom Media is -25
What is the salary for Marketing Operations in Raycom Media?
Marketing Operations average salary in the US is 111k
What are the salaries in the Customer Support in Raycom Media?
The average salaries for Customer Support in Raycom Media is 62k
Who are Raycom Media competitors?
Raycom Media main competitors are Hearst, DIRECTV