Sentry Insurance NPS & Customer Reviews | Comparably
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Sentry Insurance
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About Sentry Insurance's Brand

Brand at a Glance

79%
Customer Loyalty
3.6/5
Product Quality
3.5/5
Pricing
3.6/5
Customer Service

Sentry Insurance CMO
  Sentry Insurance CMO

Stephanie Smith

Stephanie Smith serves as the Vice President, Chief Marketing and Brand Officer of Sentry Insurance. Stephanie started at Sentry Insurance in October of 2016. Stephanie currently resides in the Wausau, Wisconsin Area.

Sentry Insurance NPS

Sentry Insurance's Net Promoter Score (NPS) is a 26 with 57% Promoters, 12% Passives, and 31% Detractors. Net Promoter Score tracks whether Sentry Insurance's customers would recommend using the product based on a scale of -100 to 100.

Sentry Insurance Overall NPS

26
NPS
57%Promoters
12%Passives
31%Detractors
Sentry Insurance Overall NPS

Sentry Insurance NPS Trend

-100
-50
0
50
100
Mar 2024
31
Mar 202431
May 2024
29
May 202429
Jun 2024
33
Jun 202433
Jul 2024
32
Jul 202432
Oct 2024
34
Oct 202434
Jan 2025
36
Jan 202536
Mar 2025
31
Mar 202531
May 2025
29
May 202529
Oct 2025
31
Oct 202531
Nov 2025
32
Nov 202532
Feb 2026
28
Feb 202628
Mar 2026
26
Mar 202626

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Sentry Insurance NPS by Gender

Female customers rated Sentry Insurance's NPS 14 points higher than Male customers.

Male

0

Sentry Insurance's NPS was rated by Male customers on Comparably.

43%
Promoters
14%
Passives
43%
Detractors

Female

14

Sentry Insurance's NPS was rated 14 by Female customers on Comparably.

57%
Promoters
0%
Passives
43%
Detractors

Sentry Insurance NPS by Ethnicity

Sentry Insurance's NPS was rated 56 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
56
Caucasian56

Sentry Insurance NPS by Age

Sentry Insurance's NPS was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

0
20
40
60
80
100
Promoters
50%
Passives
0%
Detractors
50%
18-2550%0%50%
Promoters
100%
Passives
0%
Detractors
0%
56-60100%0%0%

Sentry Insurance NPS by Usage

Sentry Insurance's NPS was rated the highest by customers who have used Sentry Insurance's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
0
Less than 1 Year0
1 to 2 Years
0
1 to 2 Years0
Over 10 Years
66
Over 10 Years66

Sentry Insurance Customer Reviews

Out of the 5 Sentry Insurance customer reviews 3 were positive and 2 were constructive. Sentry Insurance customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What can this brand most improve?
Customer service, efficient use of capital, ethical practices
What do you value most about this brand?
Great decisions in every part of the operation
What do you value most about this brand?
cost is the most competitive
What can this brand most improve?
this company only cares about themselves.
What do you value most about this brand?
A good honest hardworking company

Sentry Insurance Customer Loyalty

79%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

79% of Sentry Insurance users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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79
79%
21
21%
Sentry Insurance Customer Loyalty

Sentry Insurance Customer Loyalty Score by Gender

Female customers rated Sentry Insurance's Customer Loyalty score 26% higher than Male customers.

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Male
61%
Yes
Female
87%
Yes

Sentry Insurance Customer Loyalty Score by Ethnicity

Sentry Insurance's Customer Loyalty score was rated 90% by Caucasian customers on Comparably.

% who answered "Yes"

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90
out of 100
Caucasian

Sentry Insurance Customer Loyalty Score by Age

Sentry Insurance's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

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0
20%
40%
60%
80%
100%
18-25
55%
18-2555%
56-60
100%
56-60100%

Sentry Insurance Customer Loyalty Score by Usage

Sentry Insurance's Customer Loyalty score was rated the highest by customers who have used Sentry Insurance's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
78%
1 to 2 Years
70%
Over 10 Years
85%

Sentry Insurance Customer Loyalty Score by Industry

Sentry Insurance's Customer Loyalty score was rated 100% by both Accounting and Insurance industry customers.

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Accounting
100%
Insurance
100%

Sentry Insurance Product Quality

3.6/5

Sentry Insurance has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

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Sentry Insurance Product Information

Sentry Insurance’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Sentry Insurance's product the highest.

Website
https://www.sentry.com/
Company Size
1,001-5,000 Employees

Industry

Insurance

Quick Insights into Sentry Insurance Product Quality

Sentry Insurance's Product Quality score was rated highest by customers ages 56-60, and rated lowest by customers who have used Sentry Insurance's products/services for Less than 1 Year.

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Ranked Sentry Insurance Product Quality the Highest

56-60
5
Accounting
5
Over 10 Years
4.2

Ranked Sentry Insurance Product Quality the Lowest

Female
2.9
18-25
2.7
Less than 1 Year
2.7

Sentry Insurance Product Quality Score by Gender

Male customers rated Sentry Insurance's Product Quality score 0.4 stars higher than Female customers.

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Male

3.3/5

Female

2.9/5

Sentry Insurance Product Quality Score by Ethnicity

Sentry Insurance's Product Quality score was rated 3.9 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Sentry Insurance.
0
1
2
3
4
5
Caucasian
3.9
Caucasian3.9

Sentry Insurance Product Quality Score by Age

Sentry Insurance's Product Quality score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

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0
1
2
3
4
5
18-25
2.7
18-252.7
56-60
5
56-605

Sentry Insurance Product Quality Score by Usage

Sentry Insurance's Product Quality score was rated the highest by customers who have used Sentry Insurance's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.7
1 to 2 Years
3.8
Over 10 Years
4.2

Sentry Insurance Product Quality Score by Industry

Sentry Insurance's Product Quality score was rated 5 stars by both Accounting and Insurance industry customers.

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Accounting
5
Insurance
5

Sentry Insurance Pricing

Sentry Insurance ROI & Value For Money

3.5/5

Sentry Insurance has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.

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Sentry Insurance Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Insurance industry. The users from the Accounting industry think that they had the lowest ROI from Sentry Insurance.

Quick Insights into Sentry Insurance ROI

Sentry Insurance's ROI score was rated highest by customers ages 56-60, and rated lowest by customers who have used Sentry Insurance's products/services for Less than 1 Year.

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Ranked Sentry Insurance ROI the Highest

56-60
5
Insurance
5
Over 10 Years
4.2

Ranked Sentry Insurance ROI the Lowest

Female
3
18-25
2.7
Less than 1 Year
2.7

Sentry Insurance ROI Score by Gender

Male customers rated Sentry Insurance's ROI score 0.2 stars higher than Female customers.

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Male

3.2/5

Female

3/5

Sentry Insurance ROI Score by Ethnicity

Sentry Insurance's ROI score was rated 4 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Sentry Insurance.
0
1
2
3
4
5
Caucasian
4
Caucasian4

Sentry Insurance ROI Score by Age

Sentry Insurance's ROI score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Sentry Insurance.
0
1
2
3
4
5
18-25
2.7
18-252.7
56-60
5
56-605

Sentry Insurance ROI Score by Usage

Sentry Insurance's ROI score was rated the highest by customers who have used Sentry Insurance's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.7
1 to 2 Years
3.8
Over 10 Years
4.2

Sentry Insurance ROI Score by Industry

Sentry Insurance's ROI score was rated the highest by Insurance industry customers, and the lowest by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Accounting
4.6
Insurance
5

Sentry Insurance Customer Satisfaction (CSAT)

Sentry Insurance Customer Satisfaction (CSAT) Score

66 / 100

Sentry Insurance has an overall Customer Satisfaction score of 66 rated by its users and customers.

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Very Satisfied50%
Satisfied16%
Neither Satisfied nor Dissatisfied8%
Dissatisfied2%
Very Dissatisfied24%
Very Satisfied
50%
Satisfied
16%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
2%
Very Dissatisfied
24%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Sentry Insurance Customer Satisfaction

Sentry Insurance's Customer Satisfaction score was rated highest by customers from the Accounting industry, and rated lowest by customers who have used Sentry Insurance's products/services for Less than 1 Year.

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Ranked Sentry Insurance Customer Satisfaction the Highest

Accounting
100%
1 to 2 Years
67%
56-60
67%

Ranked Sentry Insurance Customer Satisfaction the Lowest

Male
43%
18-25
33%
Less than 1 Year
33%

Sentry Insurance Customer Satisfaction Score by Gender

Female customers rated Sentry Insurance's Customer Satisfaction score 7 points higher than Male customers.

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43 / 100
Male
Very Satisfied
43%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
0%
Very Dissatisfied
43%
50 / 100
Female
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

Sentry Insurance Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Sentry Insurance's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.

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67 / 100
Very Satisfied56%
Satisfied11%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
56%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

Sentry Insurance Customer Satisfaction Score by Age

Sentry Insurance's Customer Satisfaction score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

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0
20
40
60
80
100
18-25 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%
18-2533%
56-60 CSAT Score
67%
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%
56-6067%

Sentry Insurance Customer Satisfaction Score by Usage

Sentry Insurance's Customer Satisfaction score was rated the highest by customers who have used Sentry Insurance's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
33
1 to 2 Years
67
Over 10 Years
67

Sentry Insurance Customer Satisfaction Score by Industry

Sentry Insurance's Customer Satisfaction score was rated the highest by Accounting industry customers, and the lowest by Insurance industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

Accounting
100
Insurance
67

Sentry Insurance Customer Service

3.6/5

Sentry Insurance has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Sentry Insurance's Customer Service

Address

Wisconsin, Stevens Point, WI 54481


Website

https://www.sentry.com/


Phone Number

800-473-6879

Quick Insights into Sentry Insurance Customer Service

Sentry Insurance's Customer Service score was rated highest by customers from the Insurance industry, and rated lowest by customers who have used Sentry Insurance's products/services for Less than 1 Year.

Sign Up to unlock insights into how customers have ranked Sentry Insurance's Customer Service score.

Ranked Sentry Insurance Customer Service the Highest

Insurance
5
56-60
4.8
Over 10 Years
4.1

Ranked Sentry Insurance Customer Service the Lowest

Female
3
18-25
2.7
Less than 1 Year
2.7

Sentry Insurance Customer Service Score by Gender

Male customers rated Sentry Insurance's Customer Service score 0.2 stars higher than Female customers.

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Male

3.2/5

Female

3/5

Sentry Insurance Customer Service Score by Ethnicity

Sentry Insurance's Customer Service score was rated 3.9 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Sentry Insurance.
0
20
40
60
80
100
Caucasian
3.9
Caucasian3.9

Sentry Insurance Customer Service Score by Age

Sentry Insurance's Customer Service score was rated the highest by customers ages 56-60, and the lowest by customers ages 18-25.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Sentry Insurance.
0
20
40
60
80
100
18-25
2.7
18-252.7
56-60
4.8
56-604.8

Sentry Insurance Customer Service Score by Usage

Sentry Insurance's Customer Service score was rated the highest by customers who have used Sentry Insurance's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Less than 1 Year
2.7
1 to 2 Years
3.8
Over 10 Years
4.1

Sentry Insurance Customer Service Score by Industry

Sentry Insurance's Customer Service score was rated the highest by Insurance industry customers, and the lowest by Accounting industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Accounting
4.6
Insurance
5

Sentry Insurance as an Employer

4.2/5

Sentry Insurance has a 4.2/5 stars for its overall company culture rated by their employees

  Sentry Insurance CEO
top
10%
CEO of Sentry Insurance

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Sentry Insurance scored a 26 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of Sentry Insurance would recommend the brand to a friend. ENPS measures how likely Sentry Insurance employees would recommend working at Sentry Insurance to a friend.

Net Promoter Score

26
NPS Score
57%Promoters
12%Passive
31%Detractors

Employee Net Promoter Score

30
eNPS Score
57%Promoters
16%Passive
27%Detractors

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