Probably the insurance benefit package
I'm fortunate to work in the sales function so get access to a quarterly bonus.
salary plus bonus potential is market rate
Health benefits and plan is good. The company could contribute more to our 401k and/or provide stock options.
I need to feel like I contribute to something meaningful and that people care.
I have a fair salary, but territories are poorly structured. More than half of Growth accounts do not actually have contracts with the company & should be acquisition accounts. Reps are paid less on Acquisition than Growth despite Acquisition being harder deals to close. This makes OTE unrealistic.