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Anonymously Rate Your Experience & Make Work BetterOut of 1 Sports Direct International employee reviews, 100% were constructive reviews with the goal of helping Sports Direct International improve their work culture.
| Positive Reviews | 0% |
|---|---|
| Constructive Feedback | 100% |
What does the leadership team need to get better at?Creat a a better relationship with workers,and also giving rewards to workers that are doing well
Retailer of clothing for recreational and leisure purposes.
Sports Direct International was founded in 1982 and its current CEO is Michael Ashley. Since its inception 44 years ago, Sports Direct International has grown to 22618 employees.
We aspire to be an international leader in sports, lifestyle, and luxury apparel retail, by offering our customers a dynamic range of iconic brands.
We are committed to treating all people with dignity and respect. We endeavour to offer customers an innovative and unrivalled retail experience. We aim to deliver shareholder value over the medium to long term, whilst adopting accounting principles that are conservative, consistent and simple.
| Headquarter | Unit A Brook Park East, Shirebrook NG20 8RY Bahamas |
|---|---|
| Website | www.sportsdirectplc.com |
| Founding Date | 1982 |
| Tel | 7 |
| Company Status | Private |
Sports Direct International competitors include M and M Direct, Under Armour, Big 5 Sporting Goods Corporation, and Genesco. Sports Direct International ranks 3rd in Overall Culture Score on Comparably vs its competitors. See below how Sports Direct International compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.
Sports Direct International has 22618 employees. 5 employees at Sports Direct International have reviewed Sports Direct International across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 5 Sports Direct International employees give their leadership a grade of C-, or Bottom 35% of similar size companies. This includes specific ratings of their executive team, CEO, and manager.
Overall, the employees at Sports Direct International are generally happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from Comparably users about their company is that it was very prepared on their first day. Employees concluded that their overall onboarding experience was positive. 73% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At this moment no Sports Direct International employees have provided insight into whether or not they clearly understand Sports Direct International's KPIs and OKRs.
How much do people at Sports Direct International get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Sports Direct International is $131,928, or $63 per hour, while the estimated median salary is $131,486, or $63 per hour.
At Sports Direct International, the highest paid job is a Group Product Manager at $226,779 annually and the lowest is a Receptionist at $37,755 annually. Average Sports Direct International salaries by department include: Business Development at $157,853, Admin at $60,437, Design at $115,831, and Marketing at $110,061. Half of Sports Direct International salaries are above $131,486.
1 employee at Sports Direct International ranks their Compensation in the Bottom 5% of similar sized companies (based on 3 ratings) while 1 employee at Sports Direct International ranks their Perks And Benefits in the Bottom 5% of similar sized companies (based on 1 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $68k | $68k | 1st Percentile |
17th Percentile $95k | $95k | 17th Percentile |
33rd Percentile $131k | $131k | 33rd Percentile |
50th Percentile $185k | $185k | 50th Percentile |
67th Percentile $238k | $238k | 67th Percentile |
83rd Percentile $268k | $268k | 83rd Percentile |
100th Percentile $299k | $299k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
The Diversity score provides insights into how diverse employees feel and rate their work experience at Sports Direct International across various culture dimensions.
Sports Direct International PTO policy is a critical component of the benefits package offered to employees.

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What is Sports Direct International address?
Sports Direct International location is at Unit A Brook Park East, Shirebrook
Who is the CEO of Sports Direct International?
Sports Direct International CEO is Michael Ashley, their score by employees is 57
What is Sports Direct International eNPS?
The eNPS for Sports Direct International is 50
What is the salary for Engineering Manager in Sports Direct International?
Engineering Manager average salary in the US is 170k
What are the salaries in the Admin in Sports Direct International?
The average salaries for Admin in Sports Direct International is 60k