

At Swire Coca-Cola, USA we proudly create the magical feelings, special times and great taste of America's favorite beverages.
Swire Coca Cola, USA's Net Promoter Score (NPS) is a 2 with 41% Promoters, 20% Passives, and 39% Detractors. Net Promoter Score tracks whether Swire Coca Cola, USA's customers would recommend using the product based on a scale of -100 to 100.
| 41% | Promoters |
|---|---|
| 20% | Passives |
| 39% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jan 2023 -4 | Jan 2023 | -4 |
May 2023 3 | May 2023 | 3 |
Jun 2023 -1 | Jun 2023 | -1 |
Jul 2023 0 | Jul 2023 | 0 |
Oct 2023 3 | Oct 2023 | 3 |
Jun 2024 2 | Jun 2024 | 2 |
Aug 2024 5 | Aug 2024 | 5 |
Oct 2024 7 | Oct 2024 | 7 |
Dec 2024 7 | Dec 2024 | 7 |
Jan 2025 4 | Jan 2025 | 4 |
Jul 2025 5 | Jul 2025 | 5 |
Apr 2026 2 | Apr 2026 | 2 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Swire Coca Cola, USA's NPS was rated -28 by Male customers on Comparably.
Swire Coca Cola, USA's NPS was rated -28 by Male customers on Comparably.
Swire Coca Cola, USA's NPS is not yet rated by Female customers.
Swire Coca Cola, USA's NPS was rated -50 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -50 | Caucasian | -50 |
Swire Coca Cola, USA's NPS was rated -34 points by customers ages 36-40 on Comparably.
Swire Coca Cola, USA's NPS was rated -50 points by customers who have used Swire Coca Cola, USA's products/services for Over 10 Years.
| Summary | Usage | Score |
|---|---|---|
Over 10 Years -50 | Over 10 Years | -50 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Swire Coca Cola, USA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Swire Coca Cola, USA's Customer Loyalty score was rated 74 by Male customers on Comparably.
Swire Coca Cola, USA's Customer Loyalty score was rated 78% by Caucasian customers on Comparably.
% who answered "Yes"
Swire Coca Cola, USA's Customer Loyalty score was rated 70% by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 70% | 36-40 | 70% |
Swire Coca Cola, USA's Customer Loyalty score was rated 100% by customers who have used Swire Coca Cola, USA's products/services for Over 10 Years.
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Swire Coca Cola, USA has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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Swire Coca Cola, USA’s product quality score is a 3.4 out of 5 as rated by its users and customers.
Swire Coca Cola, USA's Product Quality score was rated highest by customers ages 36-40.
Swire Coca Cola, USA's Product Quality score was rated 2.9 by Male customers on Comparably.
Swire Coca Cola, USA's Product Quality score was rated 2.5 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.5 | Caucasian | 2.5 |
Swire Coca Cola, USA's Product Quality score was rated 3.1 stars by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 3.1 | 36-40 | 3.1 |
Swire Coca Cola, USA's Product Quality score was rated 2.5 stars by customers who have used Swire Coca Cola, USA's products/services for Over 10 Years.
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Swire Coca Cola, USA has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Swire Coca Cola, USA's ROI score was rated highest by Male customers.
Swire Coca Cola, USA's ROI score was rated 3 by Male customers on Comparably.
Swire Coca Cola, USA's ROI score was rated 2.2 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
Swire Coca Cola, USA's ROI score was rated 2.8 stars by customers ages 36-40 on Comparably.
| Summary | Age | Score |
|---|---|---|
36-40 2.8 | 36-40 | 2.8 |
Swire Coca Cola, USA's ROI score was rated 2.1 stars by customers who have used Swire Coca Cola, USA's products/services for Over 10 Years.
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Swire Coca Cola, USA has an overall Customer Satisfaction score of 62 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Swire Coca Cola, USA's Customer Satisfaction score was rated highest by Male customers.
Swire Coca Cola, USA's Customer Satisfaction score was rated 80 by Male customers on Comparably.
Very Satisfied | 20% | |
|---|---|---|
Satisfied | 60% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 20% |
Swire Coca Cola, USA's Customer Satisfaction (CSAT) score was rated 67% according to Caucasian users and customers.
Swire Coca Cola, USA has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
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2500 Windy Ridge Parkway, Draper, UT 84020
http://www.swirecc.com/
(801) 816-5300
Swire Coca Cola, USA's Customer Service score was rated highest by Male customers.
Swire Coca Cola, USA's Customer Service score was rated 2.9 by Male customers on Comparably.
Swire Coca Cola, USA's Customer Service score was rated 2.2 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.2 | Caucasian | 2.2 |
Swire Coca Cola, USA's Customer Service score was rated 2.8 stars by customers ages 36-40 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 2.8 | 36-40 | 2.8 |
Swire Coca Cola, USA's Customer Service score was rated 2.1 stars by customers who have used Swire Coca Cola, USA's products/services for Over 10 Years.
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Swire Coca Cola, USA has a 2.4/5 stars for its overall company culture rated by their employees

Swire Coca Cola, USA scored a 2 for Net Promoter Score and a -40 for Employee Net Promoter Score. NPS gauges how likely a customer of Swire Coca Cola, USA would recommend the brand to a friend. ENPS measures how likely Swire Coca Cola, USA employees would recommend working at Swire Coca Cola, USA to a friend.
| 41% | Promoters |
|---|---|
| 20% | Passive |
| 39% | Detractors |
| 24% | Promoters |
|---|---|
| 12% | Passive |
| 64% | Detractors |