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Tapad Company Culture
Tapad Culture
This score is derived from employee ratings & reviews4.1/5
Tapad's Overall Culture is rated B
Top Rated Culture Dimensions
CEO Rating
A+Compensation
A+Perks & Benefits
A+Outlook
ARetention
A-Tapad CEO
Top 5%Top 5% of Similar Size Companies on Comparably
Sigvart Voss Eriksen
86 /100
See More
Diversity at Tapad
N/A
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterWomen at Tapad
N/A
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterTapad eNPS
Net Promoter Score tracks your employees' overall score to this question: "On a scale from 0-10, how likely are you to recommend working at your company to a friend?"Bottom 45%Bottom 45% of Similar Size Companies on Comparably
Recommend to a Friend?
12
Tapad employees are 12% more likely to recommend Tapad as a great place to work
| 37% | Promoters |
|---|---|
| 38% | Passives |
| 25% | Detractors |
Working at Tapad
Working at Tapad is rated highly by 12 employees, across various culture dimensions. Tapad employees are most satisfied about CEO Rating, Compensation, and Perks And Benefits categories, putting Tapad’s culture in the Top 25% compared to similar sized companies on Comparably and in the Top 15% compared to other companies in New York. See below in detail how working at Tapad was rated by employees.
Overall Company Culture at Tapad
B
Overall Company Culture at Tapad is rated B
Last updated months ago
Top
25%
Tapad ranks in the Top 25% of other companies on Comparably with 51-200 Employees for Overall Company Culture Score
Share Your Opinion
Anonymously Rate Your Experience & Make Work BetterTapad Employee Reviews
Out of 19 Tapad employee reviews, 88% were positive. The remaining 12% were constructive reviews with the goal of helping Tapad improve their work culture.
| Positive Reviews | 88% |
|---|---|
| Constructive Feedback | 12% |
Positive Reviews From Tapad Employees
- What do you like best about the leadership team?We'll continue to push the limits and innovate to remain number one in our space
- What is the best part about your compensation package?Benefits are amazing! Better than anything my husband and I have ever had working in NYC
- What are some of the best things about your team?We're awesome! Nothing more to say :)
Constructive Feedback From Tapad Employees
- What needs to change to make the company culture better?Workload could be more evenly distributed
- What does the leadership team need to get better at?Being Transparent about the future of the company. Layoffs every 6 months is not very inspiring.
Tapad Company Information
Tapad Company Overview
Personalization @ Scale.
Tapad was founded in 2010 and its current CEO is Sigvart Voss Eriksen. Since its inception 16 years ago, Tapad has grown to 125 employees.
Tapad Mission, Vision & Values
Tapad Mission Statement
Our mission is to help marketers make sense of fragmented data and create personalized customer experiences. We build relationships, not just first impressions. In short; Reinventing Personalization for the Modern Marketer.
Tapad Vision Statement
In a world with increasing noise and distractions, it’s more important than ever for brands to personalize consumer experiences in a way that creates a lasting and unique relationship. There is a dire need to stitch the digital ecosystem back together. While many brands have a wealth of data, it is hard to make connections with the ecosystem at large that create a truly personal experience in every interaction. Walled gardens exist where these connections can be made, but outside of those, there is a need for independent players that can help brands make connections across the whole ecosystem in a simple, transparent, and privacy safe way
Tapad Values
- Ownership
- Courage
- Inclusion
- Collaboration
- Trust
| Headquarter | 551 5th Avenue, New York, NY, USA New York City, NY 10010 United States of America |
|---|---|
| Website | www.tapad.com |
| Founding Date | 2010 |
| Tel | 1-646-561-6500 |
| Company Status | Private |
| Jobs | www.tapad.com/careers |
| Social Sites |
Culture Video
Tapad Employees
Tapad has 125 employees. 12 employees at Tapad have reviewed Tapad across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 12 Tapad employees give their leadership a grade of C+, or Top 50% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at Tapad are extremely happy with their total compensation at Tapad, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at Tapad are extremely happy with their team. 12 Participants grade the quality of their coworkers a B+. The majority believe the meetings at Tapad are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at Tapad believe the environment at Tapad is positive. Most Participants believe the pace of work at Tapad is comfortably fast. About 33% of the employees at Tapad work 8 hours or less.
Overall, the employees at Tapad are extremely happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.
Joining Tapad - Employee Onboarding
The prevailing opinion from Comparably users in New York about their company is that it was very prepared on their first day. New York employees concluded that their overall onboarding experience was positive. 74% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
Tapad KPIs and OKRs
At this moment no Tapad employees have provided insight into whether or not they clearly understand Tapad's KPIs and OKRs.
Are your company's goals clear, and are you invested in them?
Are the KPIs/OKRs for your department clear?
Tapad CEO & Leadership
Tapad CEO - Sigvart Voss Eriksen
86 /100
Sigvart’s approval rate is in the Top 5% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in New York. Tapad’s CEO is highly regarded especially by employees with 3 to 6 Years experience and Male employees. Under Voss Eriksen’s leadership, Tapad employee respondents are most happy about their Compensation and the company’s Perks And Benefits. Environment and eNPS are two areas, according to respondents, where Tapad could stand to see real improvement.
Tapad Leadership
The Tapad Executive Team is rated a “C+” and led by CEO Sigvart Voss Eriksen, CFO Jan Cauwer, and CTO Ryan Tennant
Sigvart Voss Eriksen CEO / President
Sigvart Voss Eriksen serves as the CEO / President of Tapad.
Jan Cauwer CFO
Jan Cauwer serves as the CFO of Tapad. Jan started at Tapad in Oct of 2017. Jan currently resides in the Greater New... read more
Ryan Tennant CTO
Ryan Tennant serves as the CTO of Tapad. Ryan started at Tapad in May of 2013. Ryan currently resides in the Greater New... read more
Jose Menendez Vice President Finance
Jose Menendez serves as the Vice President Finance of Tapad. Jose started at Tapad in Mar of 2018. Jose currently... read more
Linnea Piket VP, Digital Marketing
Linnea Piket serves as the VP, Digital Marketing of Tapad. Linnea started at Tapad in May of 2016. Linnea currently... read more
Kevin Traynor Director of Product Marketing
Kevin Traynor serves as the Director of Product Marketing of Tapad. Kevin started at Tapad in Feb of 2017. Kevin... read more
Laura Koulet Vice President, Head of Legal
Laura Koulet serves as the Vice President, Head of Legal of Tapad. Laura started at Tapad in February of 2018. Laura... read more
Rebecca Holland VP, Customer Success
Rebecca Holland serves as the VP, Customer Success of Tapad. Rebecca started at Tapad in October of 2017. Rebecca... read more
Crystal King VP Data Licensing, Central & West
Crystal King serves as the VP Data Licensing, Central & West of Tapad.
Tapad Salaries
How much does Tapad pay?
How much do people at Tapad get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at Tapad is $105,208, or $50 per hour, while the estimated median salary is $114,574, or $55 per hour.
At Tapad, the highest paid job is a Director of Engineering at $164,706 annually and the lowest is an Admin Assistant at $45,591 annually. Average Tapad salaries by department include: Admin at $54,079, Operations at $81,439, Product at $123,823, and Marketing at $134,164. Half of Tapad salaries are above $114,574.
8 employees at Tapad rank their Compensation in the Top 5% of similar sized companies in the US (based on 22 ratings) while 6 employees at Tapad rank their Perks And Benefits in the Top 5% of similar sized companies in the US (based on 6 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $66k | $66k | 1st Percentile |
20th Percentile $88k | $88k | 20th Percentile |
40th Percentile $112k | $112k | 40th Percentile |
60th Percentile $178k | $178k | 60th Percentile |
80th Percentile $204k | $204k | 80th Percentile |
100th Percentile $324k | $324k | 100th Percentile |
$105,208*
Average Compensation
$114,574*
Median Compensation
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
Tapad Salaries by Department
Diversity & Inclusion at Tapad
The Diversity score provides insights into how diverse employees feel and rate their work experience at Tapad across various culture dimensions.
Ranked Culture the Highest
Ranked Culture the Lowest
Tapad Perks & Benefits
Health & Wellness
- Dental Insurance
- Health Insurance
Tapad PTO
Tapad PTO policy is a critical component of the benefits package offered to employees.
Other than healthcare, which of the following benefits is most important to you?
Does your boss expect you to work when you're on vacation?
What do you estimate the cash value of your benefits to be? Healthcare, PTO, etc?
Tapad Careers
Tapad Jobs
No Recent Jobs found for Tapad on Comparably
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H1B Visa
In 2019, Tapad applied for 7 H1B visas. Of the work permits applied for, 100% were approved.
Work Permit Application Outcome
Tapad has a total of 125 employees
7
Total Applied
H1B Applications Outcome
- 100% Granted (7 out of 7)
- 0% Denied ( out of 7)
- 0% Withdrawn Application was withdrawn by the employer before approval/rejection ( out of 7)
- 0% Certified-Withdrawn Application was approved but later withdrawn by employer ( out of 7)
This data was calculated using publicly sourced data from OFLC Performance Data
Let Tapad Know You Want To Work There
Overview of Candidates Interested in Tapad on Comparably
Candidates By Department
All Industries | 50% | |
|---|---|---|
IT | 38% | |
Product | 13% |
Candidates By Location
New York City | 63% | |
|---|---|---|
Oklahoma City | 13% | |
Berkeley Heights | 13% | |
Other | 13% |
Frequently Asked Questions regarding Tapad
What is Tapad address?
Tapad location is at 551 5th Avenue, New York, NY, USA
Who is the CEO of Tapad?
Tapad CEO is Sigvart Voss Eriksen, their score by employees is 86
What is Tapad eNPS?
The eNPS for Tapad is 12
What is the salary for Jr Developer in Tapad?
Jr Developer average salary in the US is 76k
What are the salaries in the Product in Tapad?
The average salaries for Product in Tapad is 124k
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