56
NPS
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University of Phoenix
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About University of Phoenix's Brand
University of Phoenix is a US based higher learning education institute that provides both online and classroom tutoring platforms.
Brand at a Glance
69%
Customer Loyalty
3/5
Product Quality
3.5/5
Pricing
4/5
Customer Service
University of Phoenix NPS
University of Phoenix's Net Promoter Score (NPS) is a 56 with 67% Promoters, 22% Passives, and 11% Detractors. Net Promoter Score tracks whether University of Phoenix's customers would recommend using the product based on a scale of -100 to 100.
University of Phoenix Overall NPS
| 67% | Promoters |
|---|---|
| 22% | Passives |
| 11% | Detractors |
University of Phoenix NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2021 -100 | Sep 2021 | -100 |
Jan 2022 -50 | Jan 2022 | -50 |
Apr 2022 0 | Apr 2022 | 0 |
Oct 2022 25 | Oct 2022 | 25 |
Jan 2024 40 | Jan 2024 | 40 |
Mar 2024 49 | Mar 2024 | 49 |
Apr 2024 50 | Apr 2024 | 50 |
Dec 2025 55 | Dec 2025 | 55 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
University of Phoenix Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of University of Phoenix users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
University of Phoenix Product Quality
3/5
University of Phoenix has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock University of Phoenix's overall Product Quality score rated by its users and customers.
University of Phoenix Product Information
University of Phoenix’s product quality score is a 3 out of 5 as rated by its users and customers.
- Website
- http://www.phoenix.edu
- Company Size
- 10,000+ Employees
Industry
Tech
Education
University of Phoenix Pricing
University of Phoenix ROI & Value For Money
3.5/5
University of Phoenix has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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University of Phoenix Customer Satisfaction (CSAT)
University of Phoenix Customer Satisfaction (CSAT) Score
62 / 100
University of Phoenix has an overall Customer Satisfaction score of 62 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
13%
Very Dissatisfied
25%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
University of Phoenix Customer Service
4/5
University of Phoenix has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About University of Phoenix's Customer Service
Address
Tempe, AZ 6854
Website
http://www.phoenix.edu
Phone Number
(866) 766-0766
University of Phoenix as an Employer
Consumer vs. Employees
University of Phoenix scored a 56 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of University of Phoenix would recommend the brand to a friend. ENPS measures how likely University of Phoenix employees would recommend working at University of Phoenix to a friend.
Net Promoter Score
56
NPS Score
| 67% | Promoters |
|---|---|
| 22% | Passive |
| 11% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 45% | Promoters |
|---|---|
| 10% | Passive |
| 45% | Detractors |
