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Anonymously Rate Your Experience & Make Work BetterWomen at WordStream have rated Work Culture, Perks And Benefits, and Leadership as the highest categories they have scored
WordStream employees are 60% more likely to recommend WordStream as a great place to work
| 70% | Promoters |
|---|---|
| 20% | Passives |
| 10% | Detractors |
Working at WordStream is rated average by 13 employees, across various culture dimensions. WordStream employees are most satisfied about CEO Rating, eNPS, and Outlook categories, putting WordStream’s culture in the Top 50% compared to similar sized companies on Comparably and in the Top 50% compared to other companies in Boston. See below in detail how working at WordStream was rated by employees.
Overall Company Culture at WordStream is rated C+
Last updated months ago
WordStream ranks in the Top 50% of other companies on Comparably with 51-200 Employees for Overall Company Culture Score
Out of 8 WordStream employee reviews, 63% were positive. The remaining 37% were constructive reviews with the goal of helping WordStream improve their work culture.
| Positive Reviews | 63% |
|---|---|
| Constructive Feedback | 37% |
What do you like best about your company?Focus on your professional goals and align them with the company. Mention anything specific such as company leaders, market position or values. Emphasize the company's positive work and/or outreach. Concentrate on the real reasons why you applied.
What makes you most happy at work?Simply put, a positive work culture is one that prioritizes the well-being of employees, offers support at all levels within the organization, and has policies in place that encourage respect, trust, empathy, and support.
What are some of the best things about your team?Effective communication is central to every facet of an organisation. A thriving team has open and honest discussions, sharing their thoughts, ...
What would you most like to see improved at your company?Instituting new policies and activities that provide fun opportunities for staff can be an excellent way to improve morale. Scheduling fun events, like team building days or company picnics, can also help to increase a sense of community within the organization and make cooperation within your compa
WordStream provides search marketing software and price per click services for online marketers.
Bringing the Power of Search Marketing to Businesses of All Sizes
| Headquarter | 177 Huntington Ave., 16th Floor Boston, MA United States of America |
|---|---|
| Website | www.wordstream.com |
| Founding Date | 2007 |
| Tel | 1(866) 971-0933 |
| Company Status | Private |
WordStream competitors include ActiveCampaign, ReachLocal, Pixability, and IgnitionOne. WordStream ranks 5th in Overall Culture Score on Comparably vs its competitors. See below how WordStream compares to its competitors with CEO Rankings, Product & Services, NPS, Pricing, Customer Services, Overall Culture Score, eNPS, Gender and Diversity Scores.

13 employees at WordStream have reviewed WordStream across various culture dimensions, providing their opinions on items ranging from executive ratings to the pace at work. The latest review was months ago.
Overall, the 13 WordStream employees give their leadership a grade of C, or Bottom 45% of similar size companies on Comparably. This includes specific ratings of their executive team, CEO, and manager.
Employees at WordStream are not very pleased with their total compensation at WordStream, which includes a combination of pay, stock and equity, and benefits.
Overall, employees at WordStream are pleased with their team. 13 Participants grade the quality of their coworkers a C+. The majority believe the meetings at WordStream are effective, and the majority look forward to interacting with their coworkers.
The majority of employees at WordStream believe the environment at WordStream is positive. Most Participants believe the pace of work at WordStream is comfortably fast. About 100% of the employees at WordStream work 8 hours or less.
Overall, the employees at WordStream are happy, based on their aggregated ratings of future outlook, customer perception, and their excitement going to work.

The prevailing opinion from employees about joining WordStream is that the company was prepared on their first day. WordStream employees concluded that their overall onboarding experience was positive. 67% said their direct manager was helpful with their acclimation during the first 90 days. First impressions are important, and how prepared a company is on your first day leaves a lasting impression.
At WordStream 67% of employees think their department KPIs and OKRs are clear. Employees’ understanding of WordStream's KPIs and OKRs is essential for its success. Out of 4 WordStream employees who’ve answered, “Are your company’s goals clear and are you invested in them?” 2 have said yes.
WordStream’s CEO Howard M. Kogan started in this role in 2017. Howard’s approval rate is in the Top 10% of all CEOs of similar-sized companies on Comparably, and in the Top 5% compared to the CEOs of all other companies in Boston. WordStream’s CEO is highly regarded especially by Caucasian employees and Female employees. Compared to WordStream’s competitors, Howard M. Kogan ranks right below IgnitionOne CEO Will Margiloff. Under M. Kogan’s leadership, WordStream employee respondents are most happy about their Outlook and the company’s Environment. Compensation and Office Culture are two areas, according to respondents, where WordStream could stand to see real improvement.
The WordStream Executive Team is rated a “C+” and led by CEO Howard M. Kogan, SVP Customer Success Kristen Yerardi, and VP of Engineering Patrick Heath
Howard M. Kogan CEO / President
Howard M. Kogan serves as the CEO / President of WordStream.
Kristen Yerardi SVP Customer Success
Kristen Yerardi serves as the SVP Customer Success of WordStream. Kristen started at WordStream in January of 2017.... read more
Patrick Heath VP of Engineering
Patrick Heath serves as the VP of Engineering of WordStream. Patrick started at WordStream in February of 2013. Patrick... read more
Steve Tremblay VP Business Operations
Steve Tremblay serves as the VP Business Operations of WordStream. Steve started at WordStream in August of 2017. Steve... read more
John Judge SVP WW Sales
John Judge serves as the SVP WW Sales of WordStream. John started at WordStream in May of 2016. John is currently based... read more
Bill Zinsmeister Vice President Business Development
Bill Zinsmeister serves as the Vice President Business Development of WordStream. Bill started at WordStream in August... read more
Polly MacIsaac Senior Vice President, Customer Success
Polly MacIsaac serves as the Senior Vice President, Customer Success of WordStream. Polly started at WordStream in... read more
Mitchell Leiman SVP, Strategy, Finance & Operations
Mitchell Leiman serves as the SVP, Strategy, Finance & Operations of WordStream. Mitchell currently resides in the... read more
How much do people at WordStream get paid? See the latest salaries by department and job title. The average estimated annual salary, including base and bonus, at WordStream is $99,919, or $48 per hour, while the estimated median salary is $125,609, or $60 per hour.
At WordStream, the highest paid job is a Director of Engineering at $165,893 annually and the lowest is an Admin Assistant at $45,425 annually. Average WordStream salaries by department include: Admin at $57,010, Sales at $246,579, HR at $75,765, and Operations at $73,266. Half of WordStream salaries are above $125,609.
9 employees at WordStream rank their Compensation in the Bottom 35% of similar sized companies in the US (based on 33 ratings) while 9 employees at WordStream rank their Perks And Benefits in the Top 50% of similar sized companies in the US (based on 12 ratings).
Last updated months ago.
| Summary | Salary Range | Percentile |
|---|---|---|
1st Percentile $64k | $64k | 1st Percentile |
20th Percentile $97k | $97k | 20th Percentile |
40th Percentile $122k | $122k | 40th Percentile |
60th Percentile $192k | $192k | 60th Percentile |
80th Percentile $238k | $238k | 80th Percentile |
100th Percentile $332k | $332k | 100th Percentile |
* Estimated salaries Estimated salaries are based on data provided anonymously by employees and/or estimated by other statistical methods.
The Diversity score provides insights into how diverse employees feel and rate their work experience at WordStream across various culture dimensions.
WordStream's PTO and Vacation policy typically gives 15-20 days off a year with 50% of employees expected to be work free while out of office. WordStream's benefits and PTO Package averages to represent a $2500+ cash value per month.

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In 2019, WordStream applied for 3 H1B visas. Of the work permits applied for, 100% were approved.
H1B Applications Outcome
This data was calculated using publicly sourced data from OFLC Performance Data

Candidates By Department
All Industries | 29% | |
|---|---|---|
Marketing | 29% | |
Design | 29% | |
Operations | 14% |
Candidates By Location
Los Angeles | 14% | |
|---|---|---|
Oregon City | 14% | |
San Antonio | 14% | |
Syracuse | 14% | |
Pittsburgh | 14% | |
Other | 29% |
What is WordStream address?
WordStream location is at 177 Huntington Ave., 16th Floor
Who is the CEO of WordStream?
WordStream CEO is Howard M. Kogan, their score by employees is 84
What is WordStream eNPS?
The eNPS for WordStream is 60
What is the salary for Operations Manager in WordStream?
Operations Manager average salary in the US is 73k
What are the salaries in the Marketing in WordStream?
The average salaries for Marketing in WordStream is 154k