ZEP, Inc. NPS & Customer Reviews | Comparably
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ZEP, Inc.
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About ZEP, Inc. Brand

Zep is more than just another cleaning company. We are a passionate group who have been perfecting cleaning formulas for over 80 years with one purpose: Make the planet cleaner, safer, and more productive. Zep products are all formulated with a dedicated R&D team who knows the science of cleaning everything safely and effectively, from a small stain on a carpet to some of the toughest messes on Earth. At Zep, we care about cleaning because that is all we do. Upgrade your clean and experience the Zep difference!

Brand at a Glance

71%
Customer Loyalty
3.1/5
Product Quality
3/5
Pricing
3.2/5
Customer Service

ZEP, Inc. NPS

ZEP, Inc.'s Net Promoter Score (NPS) is a -13 with 33% Promoters, 21% Passives, and 46% Detractors. Net Promoter Score tracks whether ZEP, Inc.'s customers would recommend using the product based on a scale of -100 to 100.

ZEP, Inc. Overall NPS

-13
NPS
33%Promoters
21%Passives
46%Detractors
ZEP, Inc. Overall NPS

ZEP, Inc. NPS Trend

-100
-50
0
50
100
Oct 2021
0
Oct 20210
Dec 2021
-8
Dec 2021-8
Jan 2022
-16
Jan 2022-16
Mar 2022
-21
Mar 2022-21
Apr 2022
-25
Apr 2022-25
Feb 2023
-30
Feb 2023-30
Sep 2023
-16
Sep 2023-16
Nov 2023
-15
Nov 2023-15
Mar 2024
-10
Mar 2024-10
Sep 2024
-15
Sep 2024-15
Jan 2025
-18
Jan 2025-18
Jun 2025
-13
Jun 2025-13

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

ZEP, Inc. NPS by Gender

ZEP, Inc.'s NPS was rated -51 by Male customers on Comparably.

Male

-51

ZEP, Inc.'s NPS was rated -51 by Male customers on Comparably.

12%
Promoters
25%
Passives
63%
Detractors

Female

N/A

ZEP, Inc.'s NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

ZEP, Inc. NPS by Ethnicity

ZEP, Inc.'s NPS was rated -60 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-60
Caucasian-60

ZEP, Inc. NPS by Age

ZEP, Inc.'s NPS was rated -67 points by customers ages 51-55 on Comparably.

0
20
40
60
80
100
Promoters
0%
Passives
33%
Detractors
67%
51-550%33%67%

ZEP, Inc. NPS by Usage

ZEP, Inc.'s NPS was rated the highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
Over 10 Years
-25
Over 10 Years-25

ZEP, Inc. Customer Reviews

What do you value most about this brand?
value of the product is excellent

ZEP, Inc. Customer Loyalty

71%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

71% of ZEP, Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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71
71%
29
29%
ZEP, Inc. Customer Loyalty

ZEP, Inc. Customer Loyalty Score by Gender

ZEP, Inc.'s Customer Loyalty score was rated 78 by Male customers on Comparably.

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Male
78%
Yes
Female
N/A
Yes

ZEP, Inc. Customer Loyalty Score by Ethnicity

ZEP, Inc.'s Customer Loyalty score was rated 82% by Caucasian customers on Comparably.

% who answered "Yes"

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82
out of 100
Caucasian

ZEP, Inc. Customer Loyalty Score by Age

ZEP, Inc.'s Customer Loyalty score was rated 70% by customers ages 51-55 on Comparably.

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0
20%
40%
60%
80%
100%
51-55
70%
51-5570%

ZEP, Inc. Customer Loyalty Score by Usage

ZEP, Inc.'s Customer Loyalty score was rated the highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
40%
Over 10 Years
100%

ZEP, Inc. Product Quality

3.1/5

ZEP, Inc. has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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ZEP, Inc. Product Information

ZEP, Inc.’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
http://www.zep.com
Company Size
1,001-5,000 Employees

Industry

Consumer Goods

Quick Insights into ZEP, Inc. Product Quality

ZEP, Inc.'s Product Quality score was rated highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and rated lowest by customers who have used ZEP, Inc.'s products/services for Less than 1 Year.

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Ranked ZEP, Inc. Product Quality the Highest

Over 10 Years
2.7
Caucasian
2.5
Male
2.4

Ranked ZEP, Inc. Product Quality the Lowest

Less than 1 Year
2.6

ZEP, Inc. Product Quality Score by Gender

ZEP, Inc.'s Product Quality score was rated 2.4 by Male customers on Comparably.

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Male

2.4/5

Female

N/A

ZEP, Inc. Product Quality Score by Ethnicity

ZEP, Inc.'s Product Quality score was rated 2.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of ZEP, Inc..
0
1
2
3
4
5
Caucasian
2.5
Caucasian2.5

ZEP, Inc. Product Quality Score by Age

ZEP, Inc.'s Product Quality score was rated 2.3 stars by customers ages 51-55 on Comparably.

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0
1
2
3
4
5
51-55
2.3
51-552.3

ZEP, Inc. Product Quality Score by Usage

ZEP, Inc.'s Product Quality score was rated the highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.6
Over 10 Years
2.7

ZEP, Inc. Pricing

ZEP, Inc. ROI & Value For Money

3/5

ZEP, Inc. has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Quick Insights into ZEP, Inc. ROI

ZEP, Inc.'s ROI score was rated highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and rated lowest by customers who have used ZEP, Inc.'s products/services for Less than 1 Year.

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Ranked ZEP, Inc. ROI the Highest

Over 10 Years
2.6
Caucasian
2.2
Male
2.2

Ranked ZEP, Inc. ROI the Lowest

Less than 1 Year
1.8

ZEP, Inc. ROI Score by Gender

ZEP, Inc.'s ROI score was rated 2.2 by Male customers on Comparably.

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Male

2.2/5

Female

N/A

ZEP, Inc. ROI Score by Ethnicity

ZEP, Inc.'s ROI score was rated 2.2 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
2.2
Caucasian2.2

ZEP, Inc. ROI Score by Age

ZEP, Inc.'s ROI score was rated 2.1 stars by customers ages 51-55 on Comparably.

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0
1
2
3
4
5
51-55
2.1
51-552.1

ZEP, Inc. ROI Score by Usage

ZEP, Inc.'s ROI score was rated the highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.8
Over 10 Years
2.6

ZEP, Inc. Customer Satisfaction (CSAT)

ZEP, Inc. Customer Satisfaction (CSAT) Score

50 / 100

ZEP, Inc. has an overall Customer Satisfaction score of 50 rated by its users and customers.

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Very Satisfied43%
Satisfied7%
Neither Satisfied nor Dissatisfied7%
Dissatisfied7%
Very Dissatisfied36%
Very Satisfied
43%
Satisfied
7%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
7%
Very Dissatisfied
36%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into ZEP, Inc. Customer Satisfaction

ZEP, Inc.'s Customer Satisfaction score was rated highest by Caucasian customers.

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Ranked ZEP, Inc. Customer Satisfaction the Highest

Caucasian
40%
51-55
33%
Male
33%

ZEP, Inc. Customer Satisfaction Score by Gender

ZEP, Inc.'s Customer Satisfaction score was rated 33 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of ZEP, Inc..
33 / 100
Male
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
67%

ZEP, Inc. Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

ZEP, Inc. Customer Satisfaction (CSAT) score was rated 40% according to Caucasian users and customers.

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40 / 100
Very Satisfied40%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied40%
Very Satisfied
40%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
40%

ZEP, Inc. Customer Satisfaction Score by Age

ZEP, Inc.'s Customer Satisfaction score was rated 33 points by customers ages 51-55 on Comparably.

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0
20
40
60
80
100
51-55 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
34%
51-5533%

ZEP, Inc. Customer Satisfaction Score by Usage

ZEP, Inc.'s Customer Satisfaction score was rated 33 points by customers who have used ZEP, Inc.'s products/services for Over 10 Years.

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Over 10 Years
33

ZEP, Inc. Customer Service

3.2/5

ZEP, Inc. has an overall Customer Service score of 3.2 out of 5 stars rated by its users and customers.

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About ZEP, Inc.'s Customer Service

Address

3330 Cumberland Blvd. Suite 700, Atlanta, GA 30339


Website

http://www.zep.com


Phone Number

7704578233

Quick Insights into ZEP, Inc. Customer Service

ZEP, Inc.'s Customer Service score was rated highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and rated lowest by customers who have used ZEP, Inc.'s products/services for Less than 1 Year.

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Ranked ZEP, Inc. Customer Service the Highest

Over 10 Years
3.5
51-55
2.8
Male
2.7

Ranked ZEP, Inc. Customer Service the Lowest

Less than 1 Year
1.8

ZEP, Inc. Customer Service Score by Gender

ZEP, Inc.'s Customer Service score was rated 2.7 by Male customers on Comparably.

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Male

2.7/5

Female

N/A

ZEP, Inc. Customer Service Score by Ethnicity

ZEP, Inc.'s Customer Service score was rated 2.6 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
2.6
Caucasian2.6

ZEP, Inc. Customer Service Score by Age

ZEP, Inc.'s Customer Service score was rated 2.8 stars by customers ages 51-55 on Comparably.

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0
20
40
60
80
100
51-55
2.8
51-552.8

ZEP, Inc. Customer Service Score by Usage

ZEP, Inc.'s Customer Service score was rated the highest by customers who have used ZEP, Inc.'s products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.8
Over 10 Years
3.5

ZEP, Inc. as an Employer

2.8/5

ZEP, Inc. has a 2.8/5 stars for its overall company culture rated by their employees

  ZEP, Inc. CEO
bottom
25%
CEO of ZEP, Inc.

In the Bottom 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

ZEP, Inc. scored a -13 for Net Promoter Score and a -18 for Employee Net Promoter Score. NPS gauges how likely a customer of ZEP, Inc. would recommend the brand to a friend. ENPS measures how likely ZEP, Inc. employees would recommend working at ZEP, Inc. to a friend.

Net Promoter Score

-13
NPS Score
33%Promoters
21%Passive
46%Detractors

Employee Net Promoter Score

-18
eNPS Score
37%Promoters
8%Passive
55%Detractors

Global Ranking Snapshot

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