


Compare Red Bull versus The Coca-Cola Company for CEO Rating, Overall Culture Score, Brand Ranking, and other ratings. Results were generated by 698 employees and customers of Red Bull and 1304 employees and customers of The Coca-Cola Company.

Red Bull's brand is ranked #38 in the list of Global Top 100 Brands, as rated by customers of Red Bull.

The Coca-Cola Company's brand is ranked #55 in the list of Global Top 100 Brands, as rated by customers of The Coca-Cola Company. Their current market cap is $215.34B.
| 62% | Promoters |
|---|---|
| 18% | Passive |
| 20% | Detractors |
Net Promoter Score
Winner by 3
| 60% | Promoters |
|---|---|
| 19% | Passive |
| 21% | Detractors |
CEO Rating

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Employees at The Coca-Cola Company rate their CEO, James Quincey, 70/100. This score is 11% lower than the scores of Red Bull's CEO, Dietrich Mateschitz. Employees in the Communications and Admin departments rate James Quincey the highest.

Employees at Red Bull rate their Overall Culture a 78/100, with IT and Sales as the two departments that rate their experience the highest.
Overall Culture
Winner by 9%

Employees at The Coca-Cola Company rate their Overall Culture a /100, with HR and Communications as the two departments that rate their experience the highest.

Employee Net Promoter Score
Winner by 30%


Employees at Red Bull rate their Gender Score a 82/100, with Sales and Marketing as the two departments that rate their experience the highest.
Gender Score
Winner by 10%

Employees at The Coca-Cola Company rate their Gender Score a /100, with HR and IT as the two departments that rate their experience the highest.

Employees at Red Bull rate their Diversity Score a 75/100, with Sales and Product as the two departments that rate their experience the highest.
Diversity Score
Winner by 3%

Employees at The Coca-Cola Company rate their Diversity Score a /100, with HR and Communications as the two departments that rate their experience the highest.

Employees at Red Bull rate their Perk and Benefits Score a 84/100, with IT and Product as the two departments that rate their experience the highest.
Perk and Benefits Score
Winner by 12%

Employees at The Coca-Cola Company rate their Perk and Benefits Score a /100, with Design and IT as the two departments that rate their experience the highest.

Employees at Red Bull rate their Professional Development Score a 70/100, with Sales as the department that rate their experience the highest.
Professional Development Score
Winner by 15%

Employees at The Coca-Cola Company rate their Professional Development Score a /100, with HR and Customer Support as the two departments that rate their experience the highest.

Leadership Culture Ratings vs The Coca-Cola Company
Winner by 12%
Red Bull rates % higher than The Coca-Cola Company on Leadership Culture Ratings vs The Coca-Cola Company Ratings based on looking at 3598 ratings from employees of the two companies. Ratings come from the answers to questions like "Is your company invested in your career growth?" and "Does your manager seem to care about you as a person?".

Compensation Culture Ratings vs The Coca-Cola Company
Winner by 10%
Red Bull rates % higher than The Coca-Cola Company on Compensation Culture Ratings vs The Coca-Cola Company Ratings based on looking at 2353 ratings from employees of the two companies. Ratings come from the answers to questions like "Why do you feel undervalued and what would make you feel better about your compensation?" and "Does your company give annual bonuses?".

Team Culture Ratings vs The Coca-Cola Company
Winner by 8%
Red Bull rates % higher than The Coca-Cola Company on Team Culture Ratings vs The Coca-Cola Company Ratings based on looking at 2090 ratings from employees of the two companies. Ratings come from the answers to questions like "What are some of the best things about your team?" and "What do your coworkers need to improve and how could you work together better?".

Environment Culture Ratings vs The Coca-Cola Company
Winner by 6%
Red Bull rates % higher than The Coca-Cola Company on Environment Culture Ratings vs The Coca-Cola Company Ratings based on looking at 2044 ratings from employees of the two companies. Ratings come from the answers to questions like "What % of the time are you bored at work?" and "On average, how many hours do you work a day?".

Sentiment Culture Ratings vs The Coca-Cola Company
Winner by 8%
Red Bull rates % higher than The Coca-Cola Company on Sentiment Culture Ratings vs The Coca-Cola Company Ratings based on looking at 3174 ratings from employees of the two companies. Ratings come from the answers to questions like "What's going wrong and how can it be improved?" and "Are you typically excited about going to work each day?".




