

Camp Bow Wow is the largest pet care franchise! Acquired by VCA Animal Hospitals in 2014. Among its major competitors, Camp Bow Wow is ranked in 3rd place for NPS while PetSmart is 1st, and Petco is 2nd.Their current market cap is $5.17B
Camp Bow Wow's Net Promoter Score (NPS) is a -31 with 27% Promoters, 15% Passives, and 58% Detractors. Net Promoter Score tracks whether Camp Bow Wow's customers would recommend using the product based on a scale of -100 to 100.
| 27% | Promoters |
|---|---|
| 15% | Passives |
| 58% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jun 2023 -5 | Jun 2023 | -5 |
Jul 2023 0 | Jul 2023 | 0 |
Aug 2023 -6 | Aug 2023 | -6 |
Sep 2023 -10 | Sep 2023 | -10 |
Dec 2023 -13 | Dec 2023 | -13 |
Feb 2024 -20 | Feb 2024 | -20 |
May 2024 -19 | May 2024 | -19 |
Jul 2024 -21 | Jul 2024 | -21 |
Jan 2025 -24 | Jan 2025 | -24 |
Aug 2025 -26 | Aug 2025 | -26 |
Oct 2025 -28 | Oct 2025 | -28 |
Nov 2025 -30 | Nov 2025 | -30 |
Camp Bow Wow is ranked third for NPS among its competitors. PetSmart and Petco come in first and second, with Advanced Animal Care of Colorado coming in at #4. Among those competitors, it is the third most valued company.
![]() Camp Bow Wow | ![]() PetSmart | ![]() Petco | ![]() Advanced Animal Care of Colorado | |
| Global Ranking | #- | #213 | #- | #- |
| NPS | -31 | 10 | -6 | - |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | - | Neutral | - |
| Valuation Updated every 24 hours for public companies | $5.17B | - | - | - |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Camp Bow Wow's NPS was rated -72 by Female customers on Comparably.
Camp Bow Wow's NPS was rated -72 by Female customers on Comparably.
Camp Bow Wow's NPS is not yet rated by Male customers.
Camp Bow Wow's NPS was rated -66 points by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -66 | Caucasian | -66 |
Camp Bow Wow's NPS was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -60 | Less than 1 Year | -60 |
1 to 2 Years -25 | 1 to 2 Years | -25 |
Compared to its competitors, Camp Bow Wow's NPS is rated right below Petco.
| COMPANY | NPS Score | |
|---|---|---|
![]() | PetSmart | 10 |
![]() | Petco | -6 |
![]() | Camp Bow Wow | -31 |
Out of the 3 Camp Bow Wow customer reviews 1 was positive and 2 were constructive. Camp Bow Wow customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
73% of Camp Bow Wow users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Camp Bow Wow's Customer Loyalty score was rated 87 by Female customers on Comparably.
Camp Bow Wow's Customer Loyalty score was rated 85% by Caucasian customers on Comparably.
% who answered "Yes"
Camp Bow Wow's Customer Loyalty score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Camp Bow Wow's Customer Loyalty score was rated 70% by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Camp Bow Wow's Customer Loyalty score is rated right above Petco, and is preceded by PetSmart.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
![]() | PetSmart | 77% |
![]() | Camp Bow Wow | 73% |
![]() | Petco | 71% |
Camp Bow Wow has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Camp Bow Wow’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Camp Bow Wow's product the highest.
Camp Bow Wow's Product Quality score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.
Camp Bow Wow's Product Quality score was rated 1.9 by Female customers on Comparably.
Camp Bow Wow's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
Camp Bow Wow's Product Quality score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Camp Bow Wow's Product Quality score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Camp Bow Wow's Product Quality score is rated right below Petco.
| COMPANY | Product Quality Score | |
|---|---|---|
![]() | PetSmart | 3.5/5 |
![]() | Petco | 3.1/5 |
![]() | Camp Bow Wow | 3.1/5 |
Camp Bow Wow has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.
Camp Bow Wow's ROI score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.
Camp Bow Wow's ROI score was rated 2 by Female customers on Comparably.
Camp Bow Wow's ROI score was rated 1.7 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.7 | Caucasian | 1.7 |
Camp Bow Wow's ROI score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Camp Bow Wow's ROI score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Camp Bow Wow's ROI score is rated right below Petco.
| COMPANY | Pricing Score | |
|---|---|---|
![]() | PetSmart | 3.3/5 |
![]() | Petco | 3/5 |
![]() | Camp Bow Wow | 3/5 |
Camp Bow Wow has an overall Customer Satisfaction score of 56 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Camp Bow Wow's Customer Satisfaction score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.
Camp Bow Wow's Customer Satisfaction score was rated 14 by Female customers on Comparably.
Very Satisfied | 14% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 14% | |
Dissatisfied | 14% | |
Very Dissatisfied | 58% |
Camp Bow Wow's Customer Satisfaction (CSAT) score was rated 16% according to Caucasian users and customers.
Camp Bow Wow's Customer Satisfaction score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Camp Bow Wow's Customer Satisfaction score was rated 0 points by Healthcare, Hospitals and Medicine industry customers.
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}Compared to its competitors, Camp Bow Wow's Customer Satisfaction score is rated right above Petco, and is preceded by PetSmart.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
![]() | PetSmart | 62% |
![]() | Camp Bow Wow | 56% |
![]() | Petco | 55% |
Camp Bow Wow has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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Westminster, CO 80021
http://www.campbowwow.com
Camp Bow Wow's Customer Service score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.
Camp Bow Wow's Customer Service score was rated 2 by Female customers on Comparably.
Camp Bow Wow's Customer Service score was rated 1.8 stars by Caucasian customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.8 | Caucasian | 1.8 |
Camp Bow Wow's Customer Service score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Camp Bow Wow's Customer Service score was rated 1.6 stars by Healthcare, Hospitals and Medicine industry customers.
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Compared to its competitors, Camp Bow Wow's Customer Service score is rated right below Petco.
| COMPANY | Customer Service Score | |
|---|---|---|
![]() | PetSmart | 3.5/5 |
![]() | Petco | 3/5 |
![]() | Camp Bow Wow | 2.8/5 |
Camp Bow Wow scored a -31 for Net Promoter Score and a -67 for Employee Net Promoter Score. NPS gauges how likely a customer of Camp Bow Wow would recommend the brand to a friend. ENPS measures how likely Camp Bow Wow employees would recommend working at Camp Bow Wow to a friend.
| 27% | Promoters |
|---|---|
| 15% | Passive |
| 58% | Detractors |
| 12% | Promoters |
|---|---|
| 9% | Passive |
| 79% | Detractors |