Camp Bow Wow NPS & Customer Reviews | Comparably
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Camp Bow Wow
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About Camp Bow Wow's Brand

Camp Bow Wow is the largest pet care franchise! Acquired by VCA Animal Hospitals in 2014. Among its major competitors, Camp Bow Wow is ranked in 3rd place for NPS while PetSmart is 1st, and Petco is 2nd.Their current market cap is $5.17B

Brand at a Glance

73%
Customer Loyalty
3.1/5
Product Quality
3/5
Pricing
2.8/5
Customer Service

Camp Bow Wow Ranking

Camp Bow Wow NPS

Camp Bow Wow's Net Promoter Score (NPS) is a -31 with 27% Promoters, 15% Passives, and 58% Detractors. Net Promoter Score tracks whether Camp Bow Wow's customers would recommend using the product based on a scale of -100 to 100.

Camp Bow Wow Overall NPS

-31
NPS
27%Promoters
15%Passives
58%Detractors
Camp Bow Wow Overall NPS

Camp Bow Wow NPS Trend

-100
-50
0
50
100
Jun 2023
-5
Jun 2023-5
Jul 2023
0
Jul 20230
Aug 2023
-6
Aug 2023-6
Sep 2023
-10
Sep 2023-10
Dec 2023
-13
Dec 2023-13
Feb 2024
-20
Feb 2024-20
May 2024
-19
May 2024-19
Jul 2024
-21
Jul 2024-21
Jan 2025
-24
Jan 2025-24
Aug 2025
-26
Aug 2025-26
Oct 2025
-28
Oct 2025-28
Nov 2025
-30
Nov 2025-30

How Other Brands Compare

Camp Bow Wow is ranked third for NPS among its competitors. PetSmart and Petco come in first and second, with Advanced Animal Care of Colorado coming in at #4. Among those competitors, it is the third most valued company.

Camp Bow Wow's Logo
Camp Bow Wow
PetSmart's Logo
PetSmart
Petco's Logo
Petco
Advanced Animal Care of Colorado's Logo
Advanced Animal Care of Colorado
Global Ranking#-#213#-#-
NPS-3110-6-
Social Sentiment Calculated by analyzing social media and other online mentions--Neutral-
Valuation Updated every 24 hours for public companies$5.17B---

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Camp Bow Wow NPS by Gender

Camp Bow Wow's NPS was rated -72 by Female customers on Comparably.

Female

-72

Camp Bow Wow's NPS was rated -72 by Female customers on Comparably.

14%
Promoters
0%
Passives
86%
Detractors

Male

N/A

Camp Bow Wow's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Camp Bow Wow NPS by Ethnicity

Camp Bow Wow's NPS was rated -66 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-66
Caucasian-66

Camp Bow Wow NPS by Usage

Camp Bow Wow's NPS was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-60
Less than 1 Year-60
1 to 2 Years
-25
1 to 2 Years-25

Camp Bow Wow NPS vs. Competitors

Compared to its competitors, Camp Bow Wow's NPS is rated right below Petco.

COMPANYNPS Score
PetSmart
10
Petco
-6
Camp Bow Wow
-31

Camp Bow Wow Customer Reviews

Out of the 3 Camp Bow Wow customer reviews 1 was positive and 2 were constructive. Camp Bow Wow customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
My puppy was left alone in the building for over 8 hours she was left in the dark howling for hours. No employees were in the building
What can this brand most improve?
Safety of dogs, informing owners when incidents happen like dog fights and biting, staffing ratios are unsafe
What do you value most about this brand?
They really love the dogs!!

Camp Bow Wow Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of Camp Bow Wow users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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73
73%
27
27%
Camp Bow Wow Customer Loyalty

Camp Bow Wow Customer Loyalty Score by Gender

Camp Bow Wow's Customer Loyalty score was rated 87 by Female customers on Comparably.

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Female
87%
Yes
Male
N/A
Yes

Camp Bow Wow Customer Loyalty Score by Ethnicity

Camp Bow Wow's Customer Loyalty score was rated 85% by Caucasian customers on Comparably.

% who answered "Yes"

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85
out of 100
Caucasian

Camp Bow Wow Customer Loyalty Score by Usage

Camp Bow Wow's Customer Loyalty score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
82%
1 to 2 Years
100%

Camp Bow Wow Customer Loyalty Score by Industry

Camp Bow Wow's Customer Loyalty score was rated 70% by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine
70%

Camp Bow Wow Customer Loyalty vs. Competitors

Compared to its competitors, Camp Bow Wow's Customer Loyalty score is rated right above Petco, and is preceded by PetSmart.

COMPANYCustomer Loyalty Score
PetSmart77%
Camp Bow Wow73%
Petco71%

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Camp Bow Wow Product Quality

3.1/5

Camp Bow Wow has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

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Camp Bow Wow Product Information

Camp Bow Wow’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Healthcare, Hospitals and Medicine industry rated Camp Bow Wow's product the highest.

Website
http://www.campbowwow.com
Company Size
201-500 Employees

Industry

Consumer Services

Quick Insights into Camp Bow Wow Product Quality

Camp Bow Wow's Product Quality score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.

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Ranked Camp Bow Wow Product Quality the Highest

1 to 2 Years
3.5
Female
1.9
Caucasian
1.6

Ranked Camp Bow Wow Product Quality the Lowest

Less than 1 Year
1.5

Camp Bow Wow Product Quality Score by Gender

Camp Bow Wow's Product Quality score was rated 1.9 by Female customers on Comparably.

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Female

1.9/5

Male

N/A

Camp Bow Wow Product Quality Score by Ethnicity

Camp Bow Wow's Product Quality score was rated 1.6 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
1.6
Caucasian1.6

Camp Bow Wow Product Quality Score by Usage

Camp Bow Wow's Product Quality score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
1 to 2 Years
3.5

Camp Bow Wow Product Quality Score by Industry

Camp Bow Wow's Product Quality score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine
1.5

Camp Bow Wow Product Quality vs. Competitors

Compared to its competitors, Camp Bow Wow's Product Quality score is rated right below Petco.

COMPANYProduct Quality Score
PetSmart3.5/5
Petco3.1/5
Camp Bow Wow3.1/5

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Camp Bow Wow Pricing

Camp Bow Wow ROI & Value For Money

3/5

Camp Bow Wow has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.

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Camp Bow Wow Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Healthcare, Hospitals and Medicine industry.

Quick Insights into Camp Bow Wow ROI

Camp Bow Wow's ROI score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.

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Ranked Camp Bow Wow ROI the Highest

1 to 2 Years
3.5
Female
2
Caucasian
1.7

Ranked Camp Bow Wow ROI the Lowest

Less than 1 Year
1.8

Camp Bow Wow ROI Score by Gender

Camp Bow Wow's ROI score was rated 2 by Female customers on Comparably.

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Female

2/5

Male

N/A

Camp Bow Wow ROI Score by Ethnicity

Camp Bow Wow's ROI score was rated 1.7 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
1.7
Caucasian1.7

Camp Bow Wow ROI Score by Usage

Camp Bow Wow's ROI score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.8
1 to 2 Years
3.5

Camp Bow Wow ROI Score by Industry

Camp Bow Wow's ROI score was rated 1.5 stars by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine
1.5

Camp Bow Wow Pricing vs. Competitors

Compared to its competitors, Camp Bow Wow's ROI score is rated right below Petco.

COMPANYPricing Score
PetSmart3.3/5
Petco3/5
Camp Bow Wow3/5

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Camp Bow Wow Customer Satisfaction (CSAT)

Camp Bow Wow Customer Satisfaction (CSAT) Score

56 / 100

Camp Bow Wow has an overall Customer Satisfaction score of 56 rated by its users and customers.

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Very Satisfied26%
Satisfied30%
Neither Satisfied nor Dissatisfied7%
Dissatisfied11%
Very Dissatisfied26%
Very Satisfied
26%
Satisfied
30%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
11%
Very Dissatisfied
26%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Camp Bow Wow Customer Satisfaction

Camp Bow Wow's Customer Satisfaction score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.

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Ranked Camp Bow Wow Customer Satisfaction the Highest

1 to 2 Years
50%
Caucasian
16%
Female
14%

Ranked Camp Bow Wow Customer Satisfaction the Lowest

Less than 1 Year
20%

Camp Bow Wow Customer Satisfaction Score by Gender

Camp Bow Wow's Customer Satisfaction score was rated 14 by Female customers on Comparably.

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14 / 100
Female
Very Satisfied
14%
Satisfied
0%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
58%

Camp Bow Wow Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Camp Bow Wow's Customer Satisfaction (CSAT) score was rated 16% according to Caucasian users and customers.

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16 / 100
Very Satisfied16%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied17%
Very Dissatisfied67%
Very Satisfied
16%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
67%

Camp Bow Wow Customer Satisfaction Score by Usage

Camp Bow Wow's Customer Satisfaction score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
20
1 to 2 Years
50

Camp Bow Wow Customer Satisfaction Score by Industry

Camp Bow Wow's Customer Satisfaction score was rated 0 points by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine
0

Camp Bow Wow Customer Satisfaction vs. Competitors

Compared to its competitors, Camp Bow Wow's Customer Satisfaction score is rated right above Petco, and is preceded by PetSmart.

COMPANYCustomer Satisfaction (CSAT) Score
PetSmart62%
Camp Bow Wow56%
Petco55%

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Camp Bow Wow Customer Service

2.8/5

Camp Bow Wow has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.

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About Camp Bow Wow's Customer Service

Address

Westminster, CO 80021


Website

http://www.campbowwow.com

Quick Insights into Camp Bow Wow Customer Service

Camp Bow Wow's Customer Service score was rated highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and rated lowest by customers who have used Camp Bow Wow's products/services for Less than 1 Year.

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Ranked Camp Bow Wow Customer Service the Highest

1 to 2 Years
3.9
Female
2
Caucasian
1.8

Ranked Camp Bow Wow Customer Service the Lowest

Less than 1 Year
1.6

Camp Bow Wow Customer Service Score by Gender

Camp Bow Wow's Customer Service score was rated 2 by Female customers on Comparably.

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Female

2/5

Male

N/A

Camp Bow Wow Customer Service Score by Ethnicity

Camp Bow Wow's Customer Service score was rated 1.8 stars by Caucasian customers on Comparably.

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0
20
40
60
80
100
Caucasian
1.8
Caucasian1.8

Camp Bow Wow Customer Service Score by Usage

Camp Bow Wow's Customer Service score was rated the highest by customers who have used Camp Bow Wow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.6
1 to 2 Years
3.9

Camp Bow Wow Customer Service Score by Industry

Camp Bow Wow's Customer Service score was rated 1.6 stars by Healthcare, Hospitals and Medicine industry customers.

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Healthcare, Hospitals and Medicine
1.6

Camp Bow Wow Customer Service vs. Competitors

Compared to its competitors, Camp Bow Wow's Customer Service score is rated right below Petco.

COMPANYCustomer Service Score
PetSmart3.5/5
Petco3/5
Camp Bow Wow2.8/5

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Camp Bow Wow as an Employer

2.3/5

Camp Bow Wow has a 2.3/5 stars for its overall company culture rated by their employees

  Camp Bow Wow CEO
bottom
5%
CEO of Camp Bow Wow

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Camp Bow Wow scored a -31 for Net Promoter Score and a -67 for Employee Net Promoter Score. NPS gauges how likely a customer of Camp Bow Wow would recommend the brand to a friend. ENPS measures how likely Camp Bow Wow employees would recommend working at Camp Bow Wow to a friend.

Net Promoter Score

-31
NPS Score
27%Promoters
15%Passive
58%Detractors

Employee Net Promoter Score

-67
eNPS Score
12%Promoters
9%Passive
79%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail