-100
NPS
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Max Factor
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About Max Factor's Brand
Max Factor puts make-up artistry in your hands and brings you the latest trends, tips and tricks. Among its major competitors, Max Factor is ranked in 3rd place for NPS while Revlon is 1st, and L'Oréal USA is 2nd.
Brand at a Glance
100%
Customer Loyalty
5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service
Max Factor Ranking
- #3 / 3 of its competitors
Max Factor NPS
Max Factor's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Max Factor's customers would recommend using the product based on a scale of -100 to 100.
Max Factor Overall NPS
| 0% | Promoters |
|---|---|
| 0% | Passives |
| 100% | Detractors |
Max Factor NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2024 -100 | Oct 2024 | -100 |
How Other Brands Compare
Max Factor is ranked third for NPS among its competitors. Revlon and L'Oréal USA come in first and second.
Max Factor |  Revlon |  L'Oréal USA | |
| Global Ranking | #- | #427 | #- |
| NPS | -100 | 20 | 7 |
| Valuation Updated every 24 hours for public companies | - | $652.33M | - |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Max Factor NPS vs. Competitors
Compared to its competitors, Max Factor's NPS is rated right below L'Oréal USA.
| COMPANY | NPS Score | |
|---|---|---|
| Revlon | 20 |
| L'Oréal USA | 7 |
| Max Factor | -100 |
Max Factor Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Max Factor users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Max Factor Customer Loyalty vs. Competitors
Compared to its competitors, Max Factor's Customer Loyalty score is rated right above L'Oréal USA.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Max Factor | 100% |
| L'Oréal USA | 86% |
| Revlon | 67% |
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Max Factor Product Quality
5/5
Max Factor has an overall Product Quality score of 5 out of 5 stars rated by its users and customers.
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Max Factor Product Information
Max Factor’s product quality score is a 5 out of 5 as rated by its users and customers.
- Website
- https://maxfactor.co.uk/
Industry
Tech
Consumer Services
Hardware and Devices
Max Factor Product Quality vs. Competitors
Compared to its competitors, Max Factor's Product Quality score is rated right above L'Oréal USA.
| COMPANY | Product Quality Score | |
|---|---|---|
| Max Factor | 5/5 |
| L'Oréal USA | 4.1/5 |
| Revlon | 3.9/5 |
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Max Factor Pricing
Max Factor ROI & Value For Money
1.5/5
Max Factor has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
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Max Factor Pricing vs. Competitors
Compared to its competitors, Max Factor's ROI score is rated right below L'Oréal USA.
| COMPANY | Pricing Score | |
|---|---|---|
| Revlon | 3.9/5 |
| L'Oréal USA | 3.7/5 |
| Max Factor | 1.5/5 |
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Max Factor Customer Satisfaction (CSAT)
Max Factor Customer Satisfaction (CSAT) Score
100 / 100
Max Factor has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Max Factor Customer Satisfaction vs. Competitors
Compared to its competitors, Max Factor's Customer Satisfaction score is rated right above L'Oréal USA.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Max Factor | 100% |
| L'Oréal USA | 83% |
| Revlon | 80% |
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Max Factor Customer Service
1.5/5
Max Factor has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About Max Factor's Customer Service
Website
https://maxfactor.co.uk/
Max Factor Customer Service vs. Competitors
Compared to its competitors, Max Factor's Customer Service score is rated right below L'Oréal USA.
| COMPANY | Customer Service Score | |
|---|---|---|
| Revlon | 3.9/5 |
| L'Oréal USA | 3.9/5 |
| Max Factor | 1.5/5 |
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Consumer vs. Employees
Max Factor scored a -100 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of Max Factor would recommend the brand to a friend. ENPS measures how likely Max Factor employees would recommend working at Max Factor to a friend.
Net Promoter Score
-100
NPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
Employee Net Promoter Score
100
eNPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
