Miu Miu NPS & Customer Reviews | Comparably
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Miu Miu
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About Miu Miu's Brand

Among its major competitors, Miu Miu is ranked in 2nd place for NPS while Gucci is 1st, and Prada USA is 3rd.

Brand at a Glance

79%
Customer Loyalty
3.9/5
Product Quality
3.8/5
Pricing
4.1/5
Customer Service

Miu Miu Ranking

Miu Miu NPS

Miu Miu's Net Promoter Score (NPS) is a 22 with 51% Promoters, 20% Passives, and 29% Detractors. Net Promoter Score tracks whether Miu Miu's customers would recommend using the product based on a scale of -100 to 100.

Miu Miu Overall NPS

22
NPS
51%Promoters
20%Passives
29%Detractors
Miu Miu Overall NPS

Miu Miu NPS Trend

-100
-50
0
50
100
Apr 2023
20
Apr 202320
May 2023
23
May 202323
Aug 2023
22
Aug 202322
Sep 2023
24
Sep 202324
Apr 2024
19
Apr 202419
Jun 2024
21
Jun 202421
Sep 2024
23
Sep 202423
Oct 2024
20
Oct 202420
Dec 2024
22
Dec 202422
Jan 2025
21
Jan 202521
Feb 2025
23
Feb 202523
Apr 2025
22
Apr 202522

How Other Brands Compare

Miu Miu is ranked second for NPS among its competitors. Gucci and Prada USA come in first and third.

Miu Miu's Logo
Miu Miu
Gucci's Logo
Gucci
Prada USA's Logo
Prada USA
Global Ranking#-#52#-
NPS2231-
Social Sentiment Calculated by analyzing social media and other online mentions-Neutral-

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Miu Miu NPS by Gender

Miu Miu's NPS was rated 37 by Female customers on Comparably.

Female

37

Miu Miu's NPS was rated 37 by Female customers on Comparably.

55%
Promoters
27%
Passives
18%
Detractors

Male

N/A

Miu Miu's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Miu Miu NPS by Age

Miu Miu's NPS was rated 7 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
38%
Passives
31%
Detractors
31%
18-2538%31%31%

Miu Miu NPS by Usage

Miu Miu's NPS was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-51
Less than 1 Year-51
1 to 2 Years
16
1 to 2 Years16

Miu Miu NPS vs. Competitors

Compared to its competitors, Miu Miu's NPS is rated right above Prada USA, and is preceded by Gucci.

COMPANYNPS Score
Gucci
31
Miu Miu
22
Prada USA
N/A

Miu Miu Customer Reviews

Out of the 3 Miu Miu customer reviews 2 were positive and 1 was constructive. Miu Miu customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
What I value the most about MIU MIU is the diversity
What do you value most about this brand?
its concept of creation and service
What can this brand most improve?
be more nice about people

Miu Miu Customer Loyalty

79%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

79% of Miu Miu users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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79
79%
21
21%
Miu Miu Customer Loyalty

Miu Miu Customer Loyalty Score by Gender

Miu Miu's Customer Loyalty score was rated 75 by Female customers on Comparably.

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Female
75%
Yes
Male
N/A
Yes

Miu Miu Customer Loyalty Score by Age

Miu Miu's Customer Loyalty score was rated 86% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
86%
18-2586%

Miu Miu Customer Loyalty Score by Usage

Miu Miu's Customer Loyalty score was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
55%
1 to 2 Years
100%

Miu Miu Customer Loyalty Score by Industry

Miu Miu's Customer Loyalty score was rated 80% by Fashion and Beauty industry customers.

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Fashion and Beauty
80%

Miu Miu Customer Loyalty vs. Competitors

Compared to its competitors, Miu Miu's Customer Loyalty score is rated right above Gucci.

COMPANYCustomer Loyalty Score
Miu Miu79%
Gucci76%
Prada USAN/A

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Miu Miu Product Quality

3.9/5

Miu Miu has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Miu Miu Product Information

Miu Miu’s product quality score is a 3.9 out of 5 as rated by its users and customers. Reviewers from the Fashion and Beauty industry rated Miu Miu's product the highest.

Quick Insights into Miu Miu Product Quality

Miu Miu's Product Quality score was rated highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and rated lowest by customers who have used Miu Miu's products/services for Less than 1 Year.

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Ranked Miu Miu Product Quality the Highest

1 to 2 Years
4.5
Female
4.2
18-25
4.1

Ranked Miu Miu Product Quality the Lowest

Less than 1 Year
3.6

Miu Miu Product Quality Score by Gender

Miu Miu's Product Quality score was rated 4.2 by Female customers on Comparably.

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Female

4.2/5

Male

N/A

Miu Miu Product Quality Score by Age

Miu Miu's Product Quality score was rated 4.1 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.1
18-254.1

Miu Miu Product Quality Score by Usage

Miu Miu's Product Quality score was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.6
1 to 2 Years
4.5

Miu Miu Product Quality Score by Industry

Miu Miu's Product Quality score was rated 4.1 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
4.1

Miu Miu Product Quality vs. Competitors

Compared to its competitors, Miu Miu's Product Quality score is rated right above Prada USA, and is preceded by Gucci.

COMPANYProduct Quality Score
Gucci4.2/5
Miu Miu3.9/5
Prada USAN/A

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Miu Miu Pricing

Miu Miu ROI & Value For Money

3.8/5

Miu Miu has a value for money and ROI score of 3.8 out of 5 stars rated by its users and customers.

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Miu Miu Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Fashion and Beauty industry.

Quick Insights into Miu Miu ROI

Miu Miu's ROI score was rated highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and rated lowest by customers who have used Miu Miu's products/services for Less than 1 Year.

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Ranked Miu Miu ROI the Highest

1 to 2 Years
4.5
18-25
3.9
Female
3.8

Ranked Miu Miu ROI the Lowest

Less than 1 Year
3.8

Miu Miu ROI Score by Gender

Miu Miu's ROI score was rated 3.8 by Female customers on Comparably.

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Female

3.8/5

Male

N/A

Miu Miu ROI Score by Age

Miu Miu's ROI score was rated 3.9 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
3.9
18-253.9

Miu Miu ROI Score by Usage

Miu Miu's ROI score was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.8
1 to 2 Years
4.5

Miu Miu ROI Score by Industry

Miu Miu's ROI score was rated 3.6 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
3.6

Miu Miu Pricing vs. Competitors

Compared to its competitors, Miu Miu's ROI score is rated right above Gucci.

COMPANYPricing Score
Miu Miu3.8/5
Gucci3.8/5
Prada USAN/A

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Gucci's Logo
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Miu Miu Customer Satisfaction (CSAT)

Miu Miu Customer Satisfaction (CSAT) Score

74 / 100

Miu Miu has an overall Customer Satisfaction score of 74 rated by its users and customers.

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Very Satisfied33%
Satisfied41%
Neither Satisfied nor Dissatisfied17%
Dissatisfied2%
Very Dissatisfied7%
Very Satisfied
33%
Satisfied
41%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
2%
Very Dissatisfied
7%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Miu Miu Customer Satisfaction

Miu Miu's Customer Satisfaction score was rated highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and rated lowest by customers who have used Miu Miu's products/services for Less than 1 Year.

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Ranked Miu Miu Customer Satisfaction the Highest

1 to 2 Years
100%
Female
78%
18-25
77%

Ranked Miu Miu Customer Satisfaction the Lowest

Less than 1 Year
60%

Miu Miu Customer Satisfaction Score by Gender

Miu Miu's Customer Satisfaction score was rated 78 by Female customers on Comparably.

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78 / 100
Female
Very Satisfied
34%
Satisfied
44%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
0%
Very Dissatisfied
0%

Miu Miu Customer Satisfaction Score by Age

Miu Miu's Customer Satisfaction score was rated 77 points by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25 CSAT Score
77%
Very Satisfied
31%
Satisfied
46%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
0%
Very Dissatisfied
0%
18-2577%

Miu Miu Customer Satisfaction Score by Usage

Miu Miu's Customer Satisfaction score was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
60
1 to 2 Years
100

Miu Miu Customer Satisfaction Score by Industry

Miu Miu's Customer Satisfaction score was rated 72 points by Fashion and Beauty industry customers.

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Fashion and Beauty
72

Miu Miu Customer Satisfaction vs. Competitors

Compared to its competitors, Miu Miu's Customer Satisfaction score is rated right above Prada USA, and is preceded by Gucci.

COMPANYCustomer Satisfaction (CSAT) Score
Gucci79%
Miu Miu74%
Prada USA0%

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Miu Miu Customer Service

4.1/5

Miu Miu has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Miu Miu's Customer Service

Website

https://www.miumiu.com/

Quick Insights into Miu Miu Customer Service

Miu Miu's Customer Service score was rated highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and rated lowest by customers who have used Miu Miu's products/services for Less than 1 Year.

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Ranked Miu Miu Customer Service the Highest

1 to 2 Years
4.5
18-25
4.1
Female
4.1

Ranked Miu Miu Customer Service the Lowest

Less than 1 Year
3.8

Miu Miu Customer Service Score by Gender

Miu Miu's Customer Service score was rated 4.1 by Female customers on Comparably.

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Female

4.1/5

Male

N/A

Miu Miu Customer Service Score by Age

Miu Miu's Customer Service score was rated 4.1 stars by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25
4.1
18-254.1

Miu Miu Customer Service Score by Usage

Miu Miu's Customer Service score was rated the highest by customers who have used Miu Miu's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.8
1 to 2 Years
4.5

Miu Miu Customer Service Score by Industry

Miu Miu's Customer Service score was rated 3.9 stars by Fashion and Beauty industry customers.

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Fashion and Beauty
3.9

Miu Miu Customer Service vs. Competitors

Compared to its competitors, Miu Miu's Customer Service score is rated right above Gucci.

COMPANYCustomer Service Score
Miu Miu4.1/5
Gucci4/5
Prada USAN/A

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Miu Miu as an Employer

3.7/5

Miu Miu has a 3.7/5 stars for its overall company culture rated by their employees

  Miu Miu CEO
top
30%
CEO of Miu Miu

In the Top 30% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Miu Miu scored a 22 for Net Promoter Score and a 46 for Employee Net Promoter Score. NPS gauges how likely a customer of Miu Miu would recommend the brand to a friend. ENPS measures how likely Miu Miu employees would recommend working at Miu Miu to a friend.

Net Promoter Score

22
NPS Score
51%Promoters
20%Passive
29%Detractors

Employee Net Promoter Score

46
eNPS Score
55%Promoters
36%Passive
9%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail