-22
NPS
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Ola cab
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About Ola cab's Brand
Ola Cab is a cab service that has the benefit of using technology to call the cab, similar to Uber. Among its major competitors, Ola cab is ranked in 2nd place for NPS while Uber is 1st.
Brand at a Glance
78%
Customer Loyalty
2.7/5
Product Quality
2.6/5
Pricing
2.5/5
Customer Service
Ola cab Ranking
- #2 / 2 of its competitors
Ola cab NPS
Ola cab's Net Promoter Score (NPS) is a -22 with 30% Promoters, 18% Passives, and 52% Detractors. Net Promoter Score tracks whether Ola cab's customers would recommend using the product based on a scale of -100 to 100.
Ola cab Overall NPS
| 30% | Promoters |
|---|---|
| 18% | Passives |
| 52% | Detractors |
Ola cab NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2023 -19 | Aug 2023 | -19 |
Sep 2023 -21 | Sep 2023 | -21 |
Oct 2023 -24 | Oct 2023 | -24 |
Dec 2023 -22 | Dec 2023 | -22 |
Feb 2024 -23 | Feb 2024 | -23 |
Jun 2024 -23 | Jun 2024 | -23 |
Jul 2024 -21 | Jul 2024 | -21 |
Aug 2024 -19 | Aug 2024 | -19 |
Sep 2024 -21 | Sep 2024 | -21 |
Oct 2024 -21 | Oct 2024 | -21 |
Oct 2025 -21 | Oct 2025 | -21 |
Nov 2025 -22 | Nov 2025 | -22 |
How Other Brands Compare
Ola cab is ranked second for NPS among its competitors. Uber comes in first.
Ola cab |  Uber | |
| Global Ranking | #- | #90 |
| NPS | -22 | 23 |
| Social Sentiment Calculated by analyzing social media and other online mentions | - | Neutral |
| Valuation Updated every 24 hours for public companies | - | $107.19B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ola cab NPS by Gender
Male customers rated Ola cab's NPS 11 points higher than Female customers.
Male
-67
Ola cab's NPS was rated -67 by Male customers on Comparably.
4%
Promoters
25%
Passives
71%
Detractors
Female
-78
Ola cab's NPS was rated -78 by Female customers on Comparably.
0%
Promoters
22%
Passives
78%
Detractors
Ola cab NPS by Ethnicity
Ola cab's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander -93 | Asian or Pacific Islander | -93 |
Other -71 | Other | -71 |
Ola cab NPS by Age
Ola cab's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
Ola cab NPS by Usage
Ola cab's NPS was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -43 | Less than 1 Year | -43 |
2 to 5 Years -64 | 2 to 5 Years | -64 |
5 to 10 Years -92 | 5 to 10 Years | -92 |
Ola cab Customer Reviews
Out of the 8 Ola cab customer reviews 2 were positive and 6 were constructive. Ola cab customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Ola cab Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Ola cab users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Ola cab Customer Loyalty Score by Gender
Male customers rated Ola cab's Customer Loyalty score 4% higher than Female customers.
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Male
74%
Yes
Female
70%
Yes
Ola cab Customer Loyalty Score by Ethnicity
Ola cab's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Ola cab.
61
out of 100
Asian or Pacific Islander
74
out of 100
Other
Ola cab Customer Loyalty Score by Age
Ola cab's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 82% | 18-25 | 82% |
31-35 80% | 31-35 | 80% |
41-45 40% | 41-45 | 40% |
Ola cab Customer Loyalty Score by Usage
Ola cab's Customer Loyalty score was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Ola cab Customer Loyalty Score by Industry
Ola cab's Customer Loyalty score was rated 70% by Tech industry customers.
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Ola cab Customer Loyalty vs. Competitors
Compared to its competitors, Ola cab's Customer Loyalty score is rated right above Uber.
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Ola cab Product Quality
2.7/5
Ola cab has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.
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Ola cab Product Information
Ola cab’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Ola cab's product the highest.
- Website
- https://www.olacabs.com
Quick Insights into Ola cab Product Quality
Ola cab's Product Quality score was rated highest by customers ages 18-25, and rated lowest by Asian or Pacific Islander customers.
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Ranked Ola cab Product Quality the Highest
Ranked Ola cab Product Quality the Lowest
Ola cab Product Quality Score by Gender
Ola cab's Product Quality score was rated 1.8 by both Female and Male customers on Comparably.
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Male
1.8/5
Female
1.8/5
Ola cab Product Quality Score by Ethnicity
Ola cab's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Ola cab.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 2.1 | Other | 2.1 |
Ola cab Product Quality Score by Age
Ola cab's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
31-35 1.5 | 31-35 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
Ola cab Product Quality Score by Usage
Ola cab's Product Quality score was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Ola cab Product Quality Score by Industry
Ola cab's Product Quality score was rated 2.1 stars by Tech industry customers.
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Ola cab Product Quality vs. Competitors
Compared to its competitors, Ola cab's Product Quality score is rated right below Uber.
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Ola cab Pricing
Ola cab ROI & Value For Money
2.6/5
Ola cab has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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Ola cab Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Ola cab ROI
Ola cab's ROI score was rated highest by customers ages 18-25, and rated lowest by Other customers.
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Ranked Ola cab ROI the Highest
Ranked Ola cab ROI the Lowest
Ola cab ROI Score by Gender
Male customers rated Ola cab's ROI score 0.2 stars higher than Female customers.
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Male
1.7/5
Female
1.5/5
Ola cab ROI Score by Ethnicity
Ola cab's ROI score was rated 1.5 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Ola cab.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Ola cab ROI Score by Age
Ola cab's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Ola cab.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3 | 18-25 | 3 |
31-35 1.5 | 31-35 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
Ola cab ROI Score by Usage
Ola cab's ROI score was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Ola cab ROI Score by Industry
Ola cab's ROI score was rated 2.2 stars by Tech industry customers.
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Ola cab Pricing vs. Competitors
Compared to its competitors, Ola cab's ROI score is rated right below Uber.
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Ola cab Customer Satisfaction (CSAT)
Ola cab Customer Satisfaction (CSAT) Score
38 / 100
Ola cab has an overall Customer Satisfaction score of 38 rated by its users and customers.
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Very Satisfied
19%
Satisfied
19%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
12%
Very Dissatisfied
41%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Ola cab Customer Satisfaction
Ola cab's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers who have used Ola cab's products/services for 5 to 10 Years.
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Ranked Ola cab Customer Satisfaction the Highest
Ranked Ola cab Customer Satisfaction the Lowest
Ola cab Customer Satisfaction Score by Gender
Female customers rated Ola cab's Customer Satisfaction score 10 points higher than Male customers.
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15 / 100
MaleVery Satisfied | 10% | |
|---|---|---|
Satisfied | 5% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 25% | |
Very Dissatisfied | 60% |
25 / 100
FemaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 25% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 75% |
Ola cab Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Ola cab's Customer Satisfaction (CSAT) score was rated 7% according to Asian or Pacific Islander users and customers.
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7 / 100
Very Satisfied
0%
Satisfied
7%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
29%
Very Dissatisfied
64%
CSAT according to Other
Ola cab's Customer Satisfaction (CSAT) score was rated 30% according to Other users and customers.
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30 / 100
Very Satisfied
15%
Satisfied
15%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
8%
Very Dissatisfied
62%
Ola cab Customer Satisfaction Score by Age
Ola cab's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 80% | |||||||||||||||
| 31-35 | 11% | |||||||||||||||
| 41-45 | 0% |
Ola cab Customer Satisfaction Score by Usage
Ola cab's Customer Satisfaction score was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Ola cab Customer Satisfaction Score by Industry
Ola cab's Customer Satisfaction score was rated 0 points by Tech industry customers.
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{
"title": "Ola cab Customer Satisfaction Score by Industry",
"text": "Ola cab's Customer Satisfaction score was rated 0 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Ola cab's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
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}Ola cab Customer Satisfaction vs. Competitors
Compared to its competitors, Ola cab's Customer Satisfaction score is rated right below Uber.
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Ola cab Customer Service
2.5/5
Ola cab has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
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About Ola cab's Customer Service
Address
India
Website
https://www.olacabs.com
Quick Insights into Ola cab Customer Service
Ola cab's Customer Service score was rated highest by customers ages 18-25, and rated lowest by Other customers.
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Ranked Ola cab Customer Service the Highest
Ranked Ola cab Customer Service the Lowest
Ola cab Customer Service Score by Gender
Ola cab's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
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Male
1.5/5
Female
1.5/5
Ola cab Customer Service Score by Ethnicity
Ola cab's Customer Service score was rated 1.5 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Ola cab.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Ola cab Customer Service Score by Age
Ola cab's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
31-35 1.5 | 31-35 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
Ola cab Customer Service Score by Usage
Ola cab's Customer Service score was rated the highest by customers who have used Ola cab's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
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Ola cab Customer Service Score by Industry
Ola cab's Customer Service score was rated 1.6 stars by Tech industry customers.
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Ola cab Customer Service vs. Competitors
Compared to its competitors, Ola cab's Customer Service score is rated right below Uber.
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Ola cab as an Employer
3.5/5
Ola cab has a 3.5/5 stars for its overall company culture rated by their employees
bottom
30%
Consumer vs. Employees
Ola cab scored a -22 for Net Promoter Score and a -10 for Employee Net Promoter Score. NPS gauges how likely a customer of Ola cab would recommend the brand to a friend. ENPS measures how likely Ola cab employees would recommend working at Ola cab to a friend.
Net Promoter Score
-22
NPS Score
| 30% | Promoters |
|---|---|
| 18% | Passive |
| 52% | Detractors |
Employee Net Promoter Score
-10
eNPS Score
| 42% | Promoters |
|---|---|
| 6% | Passive |
| 52% | Detractors |
