12
NPS
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RaceTrac, Inc.
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About RaceTrac, Inc. Brand
Headquartered in Atlanta, GA, RaceTrac is a third-generation, family-owned company that is comprised of four operating divisions: RaceTrac, RaceWay, Energy Dispatch, and Metroplex Energy. RaceTrac owns and operates more than 550 RaceTrac convenience store locations across seven southern states: Alabama, Florida, Georgia, Louisiana, Mississippi, Tennessee and Texas. RaceTrac also owns more than 200 RaceWay stores in 12 states across the Southeast.
Brand at a Glance
79%
Customer Loyalty
3.4/5
Product Quality
3.6/5
Pricing
3.4/5
Customer Service
RaceTrac, Inc. NPS
RaceTrac, Inc.'s Net Promoter Score (NPS) is a 12 with 45% Promoters, 22% Passives, and 33% Detractors. Net Promoter Score tracks whether RaceTrac, Inc.'s customers would recommend using the product based on a scale of -100 to 100.
RaceTrac, Inc. Overall NPS
| 45% | Promoters |
|---|---|
| 22% | Passives |
| 33% | Detractors |
RaceTrac, Inc. NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2024 4 | Jun 2024 | 4 |
Aug 2024 6 | Aug 2024 | 6 |
Sep 2024 7 | Sep 2024 | 7 |
Oct 2024 6 | Oct 2024 | 6 |
Nov 2024 8 | Nov 2024 | 8 |
Jan 2025 8 | Jan 2025 | 8 |
Feb 2025 10 | Feb 2025 | 10 |
Mar 2025 9 | Mar 2025 | 9 |
Apr 2025 10 | Apr 2025 | 10 |
Jun 2025 12 | Jun 2025 | 12 |
Oct 2025 13 | Oct 2025 | 13 |
Nov 2025 12 | Nov 2025 | 12 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
RaceTrac, Inc. NPS by Gender
Female customers rated RaceTrac, Inc.'s NPS 84 points higher than Male customers.
Male
-44
RaceTrac, Inc.'s NPS was rated -44 by Male customers on Comparably.
24%
Promoters
8%
Passives
68%
Detractors
Female
40
RaceTrac, Inc.'s NPS was rated 40 by Female customers on Comparably.
53%
Promoters
34%
Passives
13%
Detractors
RaceTrac, Inc. NPS by Ethnicity
RaceTrac, Inc.'s NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 10 | Caucasian | 10 |
African American/Black 11 | African American/Black | 11 |
Other -80 | Other | -80 |
RaceTrac, Inc. NPS by Age
RaceTrac, Inc.'s NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
RaceTrac, Inc. NPS by Usage
RaceTrac, Inc.'s NPS was rated the highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years 20 | 1 to 2 Years | 20 |
2 to 5 Years -14 | 2 to 5 Years | -14 |
5 to 10 Years -26 | 5 to 10 Years | -26 |
Over 10 Years -1 | Over 10 Years | -1 |
RaceTrac, Inc. Customer Reviews
Out of the 6 RaceTrac, Inc. customer reviews 3 were positive and 3 were constructive. RaceTrac, Inc. customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
RaceTrac, Inc. Customer Loyalty
79%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
79% of RaceTrac, Inc. users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
RaceTrac, Inc. Customer Loyalty Score by Gender
Male customers rated RaceTrac, Inc.'s Customer Loyalty score 6% higher than Female customers.
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Male
82%
Yes
Female
76%
Yes
RaceTrac, Inc. Customer Loyalty Score by Ethnicity
RaceTrac, Inc.'s Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of RaceTrac, Inc..
70
out of 100
Caucasian
89
out of 100
African American/Black
82
out of 100
Other
RaceTrac, Inc. Customer Loyalty Score by Age
RaceTrac, Inc.'s Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
31-35 100% | 31-35 | 100% |
36-40 55% | 36-40 | 55% |
41-45 78% | 41-45 | 78% |
46-50 100% | 46-50 | 100% |
51-55 100% | 51-55 | 100% |
56-60 70% | 56-60 | 70% |
61-65 55% | 61-65 | 55% |
66+ 70% | 66+ | 70% |
RaceTrac, Inc. Customer Loyalty Score by Usage
RaceTrac, Inc.'s Customer Loyalty score was rated the highest by customers who have used RaceTrac, Inc.'s products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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RaceTrac, Inc. Customer Loyalty Score by Industry
RaceTrac, Inc.'s Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Automotive and Transportation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
RaceTrac, Inc. Product Quality
3.4/5
RaceTrac, Inc. has an overall Product Quality score of 3.4 out of 5 stars rated by its users and customers.
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RaceTrac, Inc. Product Information
RaceTrac, Inc.’s product quality score is a 3.4 out of 5 as rated by its users and customers. Reviewers from the Automotive and Transportation industry rated RaceTrac, Inc.'s product the highest. Reviewers from the Tech industry rated RaceTrac, Inc. the lowest at 2.
- Website
- http://www.racetrac.com/
- Company Size
- 5,001-10,000 Employees
Industry
Retail
Quick Insights into RaceTrac, Inc. Product Quality
RaceTrac, Inc.'s Product Quality score was rated highest by customers ages 31-35, and rated lowest by Other customers.
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Ranked RaceTrac, Inc. Product Quality the Highest
Ranked RaceTrac, Inc. Product Quality the Lowest
RaceTrac, Inc. Product Quality Score by Gender
Female customers rated RaceTrac, Inc.'s Product Quality score 2.1 stars higher than Male customers.
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Male
2.2/5
Female
4.3/5
RaceTrac, Inc. Product Quality Score by Ethnicity
RaceTrac, Inc.'s Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of RaceTrac, Inc..
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 3.3 | African American/Black | 3.3 |
Other 1.6 | Other | 1.6 |
RaceTrac, Inc. Product Quality Score by Age
RaceTrac, Inc.'s Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of RaceTrac, Inc..
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 4.7 | 31-35 | 4.7 |
36-40 3.1 | 36-40 | 3.1 |
41-45 2.5 | 41-45 | 2.5 |
46-50 2.7 | 46-50 | 2.7 |
51-55 3.2 | 51-55 | 3.2 |
56-60 2.1 | 56-60 | 2.1 |
61-65 2.1 | 61-65 | 2.1 |
66+ 2.3 | 66+ | 2.3 |
RaceTrac, Inc. Product Quality Score by Usage
RaceTrac, Inc.'s Product Quality score was rated the highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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RaceTrac, Inc. Product Quality Score by Industry
RaceTrac, Inc.'s Product Quality score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.
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RaceTrac, Inc. Pricing
RaceTrac, Inc. ROI & Value For Money
3.6/5
RaceTrac, Inc. has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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RaceTrac, Inc. Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Automotive and Transportation industry. The users from the Tech industry think that they had the lowest ROI from RaceTrac, Inc..
Quick Insights into RaceTrac, Inc. ROI
RaceTrac, Inc.'s ROI score was rated highest by customers ages 66+, and rated lowest by Other customers.
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Ranked RaceTrac, Inc. ROI the Highest
Ranked RaceTrac, Inc. ROI the Lowest
RaceTrac, Inc. ROI Score by Gender
Female customers rated RaceTrac, Inc.'s ROI score 1 stars higher than Male customers.
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Male
2.7/5
Female
3.7/5
RaceTrac, Inc. ROI Score by Ethnicity
RaceTrac, Inc.'s ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of RaceTrac, Inc..
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
African American/Black 2.8 | African American/Black | 2.8 |
Other 1.5 | Other | 1.5 |
RaceTrac, Inc. ROI Score by Age
RaceTrac, Inc.'s ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of RaceTrac, Inc..
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
31-35 4.1 | 31-35 | 4.1 |
36-40 3.2 | 36-40 | 3.2 |
41-45 2.4 | 41-45 | 2.4 |
46-50 2.5 | 46-50 | 2.5 |
51-55 3.1 | 51-55 | 3.1 |
56-60 2.6 | 56-60 | 2.6 |
61-65 2.3 | 61-65 | 2.3 |
66+ 4.8 | 66+ | 4.8 |
RaceTrac, Inc. ROI Score by Usage
RaceTrac, Inc.'s ROI score was rated the highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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RaceTrac, Inc. ROI Score by Industry
RaceTrac, Inc.'s ROI score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.
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RaceTrac, Inc. Customer Satisfaction (CSAT)
RaceTrac, Inc. Customer Satisfaction (CSAT) Score
63 / 100
RaceTrac, Inc. has an overall Customer Satisfaction score of 63 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
37%
Satisfied
26%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
7%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into RaceTrac, Inc. Customer Satisfaction
RaceTrac, Inc.'s Customer Satisfaction score was rated highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and rated lowest by customers from the Tech industry.
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Ranked RaceTrac, Inc. Customer Satisfaction the Highest
Ranked RaceTrac, Inc. Customer Satisfaction the Lowest
RaceTrac, Inc. Customer Satisfaction Score by Gender
Female customers rated RaceTrac, Inc.'s Customer Satisfaction score 50 points higher than Male customers.
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35 / 100
MaleVery Satisfied | 26% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 13% | |
Very Dissatisfied | 39% |
85 / 100
FemaleVery Satisfied | 62% | |
|---|---|---|
Satisfied | 23% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 0% | |
Very Dissatisfied | 8% |
RaceTrac, Inc. Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
RaceTrac, Inc. Customer Satisfaction (CSAT) score was rated 55% according to Caucasian users and customers.
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55 / 100
Very Satisfied
40%
Satisfied
15%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
15%
Very Dissatisfied
15%
CSAT according to African American/Black
RaceTrac, Inc. Customer Satisfaction (CSAT) score was rated 63% according to African American/Black users and customers.
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63 / 100
Very Satisfied
63%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
37%
CSAT according to Other
RaceTrac, Inc. Customer Satisfaction (CSAT) score was rated 20% according to Other users and customers.
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20 / 100
Very Satisfied
0%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
60%
RaceTrac, Inc. Customer Satisfaction Score by Age
RaceTrac, Inc.'s Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 100% | |||||||||||||||
| 36-40 | 67% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 46-50 | 50% | |||||||||||||||
| 51-55 | 60% | |||||||||||||||
| 56-60 | 20% | |||||||||||||||
| 61-65 | 20% | |||||||||||||||
| 66+ | 34% |
RaceTrac, Inc. Customer Satisfaction Score by Usage
RaceTrac, Inc.'s Customer Satisfaction score was rated the highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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RaceTrac, Inc. Customer Satisfaction Score by Industry
RaceTrac, Inc.'s Customer Satisfaction score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.
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}RaceTrac, Inc. Customer Service
3.4/5
RaceTrac, Inc. has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About RaceTrac, Inc.'s Customer Service
Address
200 Galleria Pkwy, Atlanta, GA 30339
Website
http://www.racetrac.com/
Phone Number
770-431-7600
Quick Insights into RaceTrac, Inc. Customer Service
RaceTrac, Inc.'s Customer Service score was rated highest by customers ages 31-35, and rated lowest by Other customers.
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Ranked RaceTrac, Inc. Customer Service the Highest
Ranked RaceTrac, Inc. Customer Service the Lowest
RaceTrac, Inc. Customer Service Score by Gender
Female customers rated RaceTrac, Inc.'s Customer Service score 1.8 stars higher than Male customers.
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Male
2.1/5
Female
3.9/5
RaceTrac, Inc. Customer Service Score by Ethnicity
RaceTrac, Inc.'s Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of RaceTrac, Inc..
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
African American/Black 3.1 | African American/Black | 3.1 |
Other 1.5 | Other | 1.5 |
RaceTrac, Inc. Customer Service Score by Age
RaceTrac, Inc.'s Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of RaceTrac, Inc..
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 4.5 | 31-35 | 4.5 |
36-40 2.9 | 36-40 | 2.9 |
41-45 2.4 | 41-45 | 2.4 |
46-50 2.6 | 46-50 | 2.6 |
51-55 2.3 | 51-55 | 2.3 |
56-60 2.4 | 56-60 | 2.4 |
61-65 2 | 61-65 | 2 |
66+ 2.5 | 66+ | 2.5 |
RaceTrac, Inc. Customer Service Score by Usage
RaceTrac, Inc.'s Customer Service score was rated the highest by customers who have used RaceTrac, Inc.'s products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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RaceTrac, Inc. Customer Service Score by Industry
RaceTrac, Inc.'s Customer Service score was rated the highest by Automotive and Transportation industry customers, and the lowest by Tech industry customers.
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RaceTrac, Inc. as an Employer
Consumer vs. Employees
RaceTrac, Inc. scored a 12 for Net Promoter Score and a -11 for Employee Net Promoter Score. NPS gauges how likely a customer of RaceTrac, Inc. would recommend the brand to a friend. ENPS measures how likely RaceTrac, Inc. employees would recommend working at RaceTrac, Inc. to a friend.
Net Promoter Score
12
NPS Score
| 45% | Promoters |
|---|---|
| 22% | Passive |
| 33% | Detractors |
Employee Net Promoter Score
-11
eNPS Score
| 30% | Promoters |
|---|---|
| 29% | Passive |
| 41% | Detractors |
