TrueBlue NPS & Customer Reviews | Comparably
Brand Page
TrueBlue
Marketing or Exec? Claim Your Free Account

About TrueBlue's Brand

TrueBlue (NYSE: TBI) is a leading provider of specialized workforce solutions. As The People Company®, we put people first—advancing our mission to connect people and work while delivering smart, scalable solutions that help businesses grow and communities thrive. Since our founding, TrueBlue has connected more than 10 million people with work and served over 3 million clients across a variety of industries. Powered by proprietary, digitally enabled platforms and decades of expertise, our brands—PeopleReady, PeopleScout, Staff Management | SMX, Centerline, SIMOS, and Healthcare Staffing Professionals—provide a full spectrum of flexible staffing, workforce management, and recruitment solutions that bring precision, speed, and scale to the changing world of work. Learn more at www.trueblue.com.

Brand at a Glance

85%
Customer Loyalty
3.8/5
Product Quality
3.9/5
Pricing
3.5/5
Customer Service

TrueBlue CMO
  TrueBlue CMO

Maggie Lower

Maggie Lower serves as the Chief Marketing Officer of TrueBlue Inc.. Maggie started at TrueBlue Inc. in January of 2018. Maggie currently resides in the Greater Chicago Area.

TrueBlue NPS

TrueBlue's Net Promoter Score (NPS) is a 33 with 60% Promoters, 13% Passives, and 27% Detractors. Net Promoter Score tracks whether TrueBlue's customers would recommend using the product based on a scale of -100 to 100.

TrueBlue Overall NPS

33
NPS
60%Promoters
13%Passives
27%Detractors
TrueBlue Overall NPS

TrueBlue NPS Trend

-100
-50
0
50
100
Oct 2020
100
Oct 2020100
Mar 2021
100
Mar 2021100
Jul 2021
33
Jul 202133
Oct 2021
50
Oct 202150
Feb 2022
60
Feb 202260
Jun 2022
43
Jun 202243
Aug 2022
55
Aug 202255
Nov 2022
60
Nov 202260
Feb 2023
45
Feb 202345
Mar 2023
38
Mar 202338
May 2023
43
May 202343
Mar 2024
34
Mar 202434

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

TrueBlue NPS by Gender

Female customers rated TrueBlue's NPS 66 points higher than Male customers.

Male

34

TrueBlue's NPS was rated 34 by Male customers on Comparably.

67%
Promoters
0%
Passives
33%
Detractors

Female

100

TrueBlue's NPS was rated 100 by Female customers on Comparably.

100%
Promoters
0%
Passives
0%
Detractors

TrueBlue NPS by Usage

TrueBlue's NPS was rated 50 points by customers who have used TrueBlue's products/services for Less than 1 Year.

-100
-50
0
50
100
Less than 1 Year
50
Less than 1 Year50

TrueBlue Customer Loyalty

85%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

85% of TrueBlue users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

85
85%
15
15%
TrueBlue Customer Loyalty

TrueBlue Customer Loyalty Score by Gender

TrueBlue's Customer Loyalty score was rated 100 by both Female and Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of TrueBlue.
Male
100%
Yes
Female
100%
Yes

TrueBlue Customer Loyalty Score by Usage

TrueBlue's Customer Loyalty score was rated 100% by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
100%

TrueBlue Product Quality

3.8/5

TrueBlue has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.

Sign Up to unlock TrueBlue's overall Product Quality score rated by its users and customers.

TrueBlue Product Information

TrueBlue’s product quality score is a 3.8 out of 5 as rated by its users and customers.

Website
http://trueblue.com
Company Size
201-500 Employees

Industry

Staffing and Recruiting

Quick Insights into TrueBlue Product Quality

TrueBlue's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked TrueBlue's Product Quality.

Ranked TrueBlue Product Quality the Highest

Female
4.3
Less than 1 Year
3.4

Ranked TrueBlue Product Quality the Lowest

Male
3.5

TrueBlue Product Quality Score by Gender

Female customers rated TrueBlue's Product Quality score 0.8 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of TrueBlue.

Male

3.5/5

Female

4.3/5

TrueBlue Product Quality Score by Usage

TrueBlue's Product Quality score was rated 3.4 stars by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

Less than 1 Year
3.4

TrueBlue Pricing

TrueBlue ROI & Value For Money

3.9/5

TrueBlue has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock TrueBlue's overall ROI score rated by its users and customers.

Quick Insights into TrueBlue ROI

TrueBlue's ROI score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked TrueBlue's ROI score.

Ranked TrueBlue ROI the Highest

Female
4.8
Less than 1 Year
3.7

Ranked TrueBlue ROI the Lowest

Male
3.3

TrueBlue ROI Score by Gender

Female customers rated TrueBlue's ROI score 1.5 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of TrueBlue.

Male

3.3/5

Female

4.8/5

TrueBlue ROI Score by Usage

TrueBlue's ROI score was rated 3.7 stars by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Less than 1 Year
3.7

TrueBlue Customer Satisfaction (CSAT)

TrueBlue Customer Satisfaction (CSAT) Score

69 / 100

TrueBlue has an overall Customer Satisfaction score of 69 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied46%
Satisfied23%
Neither Satisfied nor Dissatisfied8%
Dissatisfied8%
Very Dissatisfied15%
Very Satisfied
46%
Satisfied
23%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
8%
Very Dissatisfied
15%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into TrueBlue Customer Satisfaction

TrueBlue's Customer Satisfaction score was rated highest by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up to unlock insights into how customers have ranked TrueBlue's Customer Satisfaction.

Ranked TrueBlue Customer Satisfaction the Highest

Less than 1 Year
67%
Male
67%

TrueBlue Customer Satisfaction Score by Gender

TrueBlue's Customer Satisfaction score was rated 67 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of TrueBlue.
67 / 100
Male
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

TrueBlue Customer Satisfaction Score by Usage

TrueBlue's Customer Satisfaction score was rated 67 points by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

Less than 1 Year
67

TrueBlue Customer Service

3.5/5

TrueBlue has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.

Sign Up to unlock TrueBlue's overall Customer Service score rated by its users and customers.

About TrueBlue's Customer Service

Address

1015 A St, Tacoma, WA 98402


Website

http://trueblue.com


Phone Number

(253) 383-9101

Quick Insights into TrueBlue Customer Service

TrueBlue's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked TrueBlue's Customer Service score.

Ranked TrueBlue Customer Service the Highest

Female
4
Less than 1 Year
3.1

Ranked TrueBlue Customer Service the Lowest

Male
3.5

TrueBlue Customer Service Score by Gender

Female customers rated TrueBlue's Customer Service score 0.5 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of TrueBlue.

Male

3.5/5

Female

4/5

TrueBlue Customer Service Score by Usage

TrueBlue's Customer Service score was rated 3.1 stars by customers who have used TrueBlue's products/services for Less than 1 Year.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Less than 1 Year
3.1

TrueBlue as an Employer

4.8/5

TrueBlue has a 4.8/5 stars for its overall company culture rated by their employees

  TrueBlue CEO
top
5%
CEO of TrueBlue

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

TrueBlue scored a 33 for Net Promoter Score and a 78 for Employee Net Promoter Score. NPS gauges how likely a customer of TrueBlue would recommend the brand to a friend. ENPS measures how likely TrueBlue employees would recommend working at TrueBlue to a friend.

Net Promoter Score

33
NPS Score
60%Promoters
13%Passive
27%Detractors

Employee Net Promoter Score

78
eNPS Score
84%Promoters
10%Passive
6%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail