Western Governors University NPS & Customer Reviews | Comparably
Brand Page
Western Governors University
Marketing or Exec? Claim Your Free Account

About Western Governors University's Brand

Western Governors University is a non-profit private, online university based in SLC, Utah. The university uses an online competency-based learning model as opposed to the traditional, cohort-based class model present at most universities.

Brand at a Glance

73%
Customer Loyalty
3.6/5
Product Quality
3.5/5
Pricing
3.4/5
Customer Service

Western Governors University NPS

Western Governors University's Net Promoter Score (NPS) is a 19 with 51% Promoters, 17% Passives, and 32% Detractors. Net Promoter Score tracks whether Western Governors University's customers would recommend using the product based on a scale of -100 to 100.

Western Governors University Overall NPS

19
NPS
51%Promoters
17%Passives
32%Detractors
Western Governors University Overall NPS

Western Governors University NPS Trend

-100
-50
0
50
100
May 2023
8
May 20238
Jun 2023
4
Jun 20234
Aug 2023
7
Aug 20237
Nov 2023
10
Nov 202310
Dec 2023
13
Dec 202313
Jan 2024
16
Jan 202416
May 2024
18
May 202418
Jun 2024
19
Jun 202419
Nov 2024
20
Nov 202420
Jan 2025
20
Jan 202520
Feb 2025
22
Feb 202522
Jan 2026
20
Jan 202620

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Western Governors University NPS by Gender

Female customers rated Western Governors University's NPS 9 points higher than Male customers.

Male

19

Western Governors University's NPS was rated 19 by Male customers on Comparably.

55%
Promoters
9%
Passives
36%
Detractors

Female

28

Western Governors University's NPS was rated 28 by Female customers on Comparably.

57%
Promoters
14%
Passives
29%
Detractors

Western Governors University NPS by Ethnicity

Western Governors University's NPS was rated the highest by Other customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
10
Caucasian10
African American/Black
50
African American/Black50
Other
67
Other67

Western Governors University NPS by Age

Western Governors University's NPS was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

0
20
40
60
80
100
Promoters
50%
Passives
0%
Detractors
50%
31-3550%0%50%
Promoters
67%
Passives
33%
Detractors
0%
46-5067%33%0%

Western Governors University NPS by Usage

Western Governors University's NPS was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

-100
-50
0
50
100
1 to 2 Years
66
1 to 2 Years66
2 to 5 Years
-20
2 to 5 Years-20

Western Governors University Customer Reviews

Out of the 8 Western Governors University customer reviews 6 were positive and 2 were constructive. Western Governors University customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Quality of the services they offer
What do you value most about this brand?
Go above and beyond the rest.
What do you value most about this brand?
Having Trust in the organization
What do you value most about this brand?
best value for the money
What can this brand most improve?
better programs and customer service

Western Governors University Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of Western Governors University users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

73
73%
27
27%
Western Governors University Customer Loyalty

Western Governors University Customer Loyalty Score by Gender

Male customers rated Western Governors University's Customer Loyalty score 10% higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Western Governors University.
Male
84%
Yes
Female
74%
Yes

Western Governors University Customer Loyalty Score by Ethnicity

Western Governors University's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Western Governors University.
91
out of 100
Caucasian
78
out of 100
African American/Black
70
out of 100
Other

Western Governors University Customer Loyalty Score by Age

Western Governors University's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Western Governors University.
0
20%
40%
60%
80%
100%
31-35
55%
31-3555%
46-50
70%
46-5070%

Western Governors University Customer Loyalty Score by Usage

Western Governors University's Customer Loyalty score was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

1 to 2 Years
85%
2 to 5 Years
73%

Western Governors University Customer Loyalty Score by Industry

Western Governors University's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Tech
70%
Business and Consumer Services
70%
Education
100%

Western Governors University Product Quality

3.6/5

Western Governors University has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock Western Governors University's overall Product Quality score rated by its users and customers.

Western Governors University Product Information

Western Governors University’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Western Governors University's product the highest. Reviewers from the Tech industry rated Western Governors University the lowest at 2.2.

Website
http://www.wgu.edu/
Company Size
5,001-10,000 Employees

Industry

Education

Quick Insights into Western Governors University Product Quality

Western Governors University's Product Quality score was rated highest by customers from the Education industry, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Western Governors University's Product Quality.

Ranked Western Governors University Product Quality the Highest

Education
4.8
46-50
4.3
Female
4.3

Ranked Western Governors University Product Quality the Lowest

2 to 5 Years
3
31-35
3
Tech
2.2

Western Governors University Product Quality Score by Gender

Female customers rated Western Governors University's Product Quality score 1.2 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Western Governors University.

Male

3.1/5

Female

4.3/5

Western Governors University Product Quality Score by Ethnicity

Western Governors University's Product Quality score was rated the highest by Other customers, and the lowest by African American/Black customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Western Governors University.
0
1
2
3
4
5
Caucasian
3.8
Caucasian3.8
African American/Black
3.2
African American/Black3.2
Other
4
Other4

Western Governors University Product Quality Score by Age

Western Governors University's Product Quality score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Western Governors University.
0
1
2
3
4
5
31-35
3
31-353
46-50
4.3
46-504.3

Western Governors University Product Quality Score by Usage

Western Governors University's Product Quality score was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

1 to 2 Years
4.1
2 to 5 Years
3

Western Governors University Product Quality Score by Industry

Western Governors University's Product Quality score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.

Tech
2.2
Business and Consumer Services
4.3
Education
4.8

Western Governors University Pricing

Western Governors University ROI & Value For Money

3.5/5

Western Governors University has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.

Sign Up to unlock Western Governors University's overall ROI score rated by its users and customers.

Western Governors University Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Tech industry think that they had the lowest ROI from Western Governors University.

Quick Insights into Western Governors University ROI

Western Governors University's ROI score was rated highest by customers from the Education industry, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Western Governors University's ROI score.

Ranked Western Governors University ROI the Highest

Education
4.4
1 to 2 Years
4.1
46-50
4.1

Ranked Western Governors University ROI the Lowest

31-35
3
2 to 5 Years
2.8
Tech
2.2

Western Governors University ROI Score by Gender

Female customers rated Western Governors University's ROI score 0.8 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Western Governors University.

Male

3.2/5

Female

4/5

Western Governors University ROI Score by Ethnicity

Western Governors University's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Western Governors University.
0
1
2
3
4
5
Caucasian
3.5
Caucasian3.5
African American/Black
3.6
African American/Black3.6
Other
4
Other4

Western Governors University ROI Score by Age

Western Governors University's ROI score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Western Governors University.
0
1
2
3
4
5
31-35
3
31-353
46-50
4.1
46-504.1

Western Governors University ROI Score by Usage

Western Governors University's ROI score was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

1 to 2 Years
4.1
2 to 5 Years
2.8

Western Governors University ROI Score by Industry

Western Governors University's ROI score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Tech
2.2
Business and Consumer Services
4.1
Education
4.4

Western Governors University Customer Satisfaction (CSAT)

Western Governors University Customer Satisfaction (CSAT) Score

73 / 100

Western Governors University has an overall Customer Satisfaction score of 73 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied42%
Satisfied31%
Neither Satisfied nor Dissatisfied3%
Dissatisfied17%
Very Dissatisfied7%
Very Satisfied
42%
Satisfied
31%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
17%
Very Dissatisfied
7%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Western Governors University Customer Satisfaction

Western Governors University's Customer Satisfaction score was rated highest by customers ages 46-50, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Western Governors University's Customer Satisfaction.

Ranked Western Governors University Customer Satisfaction the Highest

46-50
100%
Business and Consumer Services
100%
Other
100%

Ranked Western Governors University Customer Satisfaction the Lowest

2 to 5 Years
60%
31-35
50%
Tech
34%

Western Governors University Customer Satisfaction Score by Gender

Female customers rated Western Governors University's Customer Satisfaction score 22 points higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Western Governors University.
64 / 100
Male
Very Satisfied
28%
Satisfied
36%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
18%
Very Dissatisfied
18%
86 / 100
Female
Very Satisfied
57%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
0%

Western Governors University Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Western Governors University's Customer Satisfaction (CSAT) score was rated 70% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Western Governors University.
70 / 100
Very Satisfied50%
Satisfied20%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied10%
Very Satisfied
50%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
10%

CSAT according to African American/Black

Western Governors University's Customer Satisfaction (CSAT) score was rated 75% according to African American/Black users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Western Governors University.
75 / 100
Very Satisfied50%
Satisfied25%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied25%
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%

CSAT according to Other

Western Governors University's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Western Governors University.
100 / 100
Very Satisfied0%
Satisfied100%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Western Governors University Customer Satisfaction Score by Age

Western Governors University's Customer Satisfaction score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Western Governors University.
0
20
40
60
80
100
31-35 CSAT Score
50%
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
25%
31-3550%
46-50 CSAT Score
100%
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
46-50100%

Western Governors University Customer Satisfaction Score by Usage

Western Governors University's Customer Satisfaction score was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

1 to 2 Years
83
2 to 5 Years
60

Western Governors University Customer Satisfaction Score by Industry

Western Governors University's Customer Satisfaction score was rated the highest by Business and Consumer Services industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

Tech
34
Business and Consumer Services
100
Education
100

Western Governors University Customer Service

3.4/5

Western Governors University has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.

Sign Up to unlock Western Governors University's overall Customer Service score rated by its users and customers.

About Western Governors University's Customer Service

Address

4001 S 700, E #300, Salt Lake City, UT 84107


Website

http://www.wgu.edu/


Phone Number

385-428-7533

Quick Insights into Western Governors University Customer Service

Western Governors University's Customer Service score was rated highest by customers ages 46-50, and rated lowest by customers from the Tech industry.

Sign Up to unlock insights into how customers have ranked Western Governors University's Customer Service score.

Ranked Western Governors University Customer Service the Highest

46-50
4.5
Business and Consumer Services
4.5
Other
4.3

Ranked Western Governors University Customer Service the Lowest

Male
2.9
2 to 5 Years
2.4
Tech
1.5

Western Governors University Customer Service Score by Gender

Female customers rated Western Governors University's Customer Service score 0.9 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Western Governors University.

Male

2.9/5

Female

3.8/5

Western Governors University Customer Service Score by Ethnicity

Western Governors University's Customer Service score was rated the highest by Other customers, and the lowest by African American/Black customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Western Governors University.
0
20
40
60
80
100
Caucasian
3.3
Caucasian3.3
African American/Black
2.9
African American/Black2.9
Other
4.3
Other4.3

Western Governors University Customer Service Score by Age

Western Governors University's Customer Service score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Western Governors University.
0
20
40
60
80
100
31-35
2.9
31-352.9
46-50
4.5
46-504.5

Western Governors University Customer Service Score by Usage

Western Governors University's Customer Service score was rated the highest by customers who have used Western Governors University's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

1 to 2 Years
4.1
2 to 5 Years
2.4

Western Governors University Customer Service Score by Industry

Western Governors University's Customer Service score was rated the highest by Business and Consumer Services industry customers, and the lowest by Tech industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Tech
1.5
Business and Consumer Services
4.5
Education
4.3

Western Governors University as an Employer

2.6/5

Western Governors University has a 2.6/5 stars for its overall company culture rated by their employees

  Western Governors University CEO
bottom
5%
CEO of Western Governors University

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Western Governors University scored a 19 for Net Promoter Score and a -48 for Employee Net Promoter Score. NPS gauges how likely a customer of Western Governors University would recommend the brand to a friend. ENPS measures how likely Western Governors University employees would recommend working at Western Governors University to a friend.

Net Promoter Score

19
NPS Score
51%Promoters
17%Passive
32%Detractors

Employee Net Promoter Score

-48
eNPS Score
17%Promoters
18%Passive
65%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail