75
NPS
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Union Square Hospitality Group
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About Union Square Hospitality Group's Brand
Union Square Hospitality Group is best known for its blend of excellent food & its unique style of warm hospitality. Among its major competitors, Union Square Hospitality Group is ranked in 1st place for NPS while Shake Shack is 2nd.
Brand at a Glance
10%
Customer Loyalty
4/5
Product Quality
3.5/5
Pricing
3.5/5
Customer Service
Union Square Hospitality Group CMO
Union Square Hospitality Group Ranking
- #1 / 2 of its competitors
Union Square Hospitality Group NPS
Union Square Hospitality Group's Net Promoter Score (NPS) is a 75 with 75% Promoters, 25% Passives, and 0% Detractors. Net Promoter Score tracks whether Union Square Hospitality Group's customers would recommend using the product based on a scale of -100 to 100.
Union Square Hospitality Group Overall NPS
| 75% | Promoters |
|---|---|
| 25% | Passives |
| 0% | Detractors |
Union Square Hospitality Group NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2021 100 | Aug 2021 | 100 |
Oct 2021 50 | Oct 2021 | 50 |
Nov 2022 66 | Nov 2022 | 66 |
Nov 2023 75 | Nov 2023 | 75 |
How Other Brands Compare
Union Square Hospitality Group is ranked first for NPS among its competitors. Shake Shack comes in second.
Union Square Hospitality Group |  Shake Shack | |
| Global Ranking | #- | #285 |
| NPS | 75 | 32 |
| Valuation Updated every 24 hours for public companies | - | $4.43B |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Union Square Hospitality Group NPS vs. Competitors
Compared to its competitors, Union Square Hospitality Group's NPS is rated right above Shake Shack.
| COMPANY | NPS Score | |
|---|---|---|
| Union Square Hospitality Group | 75 |
| Shake Shack | 32 |
Union Square Hospitality Group Customer Loyalty
10%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
10% of Union Square Hospitality Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Union Square Hospitality Group Customer Loyalty vs. Competitors
Compared to its competitors, Union Square Hospitality Group's Customer Loyalty score is rated right below Shake Shack.
| COMPANY | Customer Loyalty Score | |
|---|---|---|
| Shake Shack | 73% |
| Union Square Hospitality Group | 10% |
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Union Square Hospitality Group Product Quality
4/5
Union Square Hospitality Group has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Union Square Hospitality Group Product Information
Union Square Hospitality Group’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- http://www.ushgnyc.com
- Company Size
- 1,001-5,000 Employees
Industry
Consumer Services
Food and Beverages
Union Square Hospitality Group Product Quality vs. Competitors
Compared to its competitors, Union Square Hospitality Group's Product Quality score is rated right above Shake Shack.
| COMPANY | Product Quality Score | |
|---|---|---|
| Union Square Hospitality Group | 4/5 |
| Shake Shack | 4/5 |
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Union Square Hospitality Group Pricing
Union Square Hospitality Group ROI & Value For Money
3.5/5
Union Square Hospitality Group has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Union Square Hospitality Group Pricing vs. Competitors
Compared to its competitors, Union Square Hospitality Group's ROI score is rated right below Shake Shack.
| COMPANY | Pricing Score | |
|---|---|---|
| Shake Shack | 3.8/5 |
| Union Square Hospitality Group | 3.5/5 |
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Union Square Hospitality Group Customer Satisfaction (CSAT)
Union Square Hospitality Group Customer Satisfaction (CSAT) Score
100 / 100
Union Square Hospitality Group has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Union Square Hospitality Group Customer Satisfaction vs. Competitors
Compared to its competitors, Union Square Hospitality Group's Customer Satisfaction score is rated right above Shake Shack.
| COMPANY | Customer Satisfaction (CSAT) Score | |
|---|---|---|
| Union Square Hospitality Group | 100% |
| Shake Shack | 72% |
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Union Square Hospitality Group Customer Service
3.5/5
Union Square Hospitality Group has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Union Square Hospitality Group's Customer Service
Address
24 Union Square East, 6th Floor, New York City, NY
Website
http://www.ushgnyc.com
Phone Number
(212) 228-3585
Union Square Hospitality Group Customer Service vs. Competitors
Compared to its competitors, Union Square Hospitality Group's Customer Service score is rated right below Shake Shack.
| COMPANY | Customer Service Score | |
|---|---|---|
| Shake Shack | 4/5 |
| Union Square Hospitality Group | 3.5/5 |
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Consumer vs. Employees
Union Square Hospitality Group scored a 75 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Union Square Hospitality Group would recommend the brand to a friend. ENPS measures how likely Union Square Hospitality Group employees would recommend working at Union Square Hospitality Group to a friend.
Net Promoter Score
75
NPS Score
| 75% | Promoters |
|---|---|
| 25% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
